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    Business

    Worth Every Penny Joycast

    How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What’s the best way to market for photography clients? Am I ready for a studio?

    Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more.

    With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn’t as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America’s most profitable and this joycast will show you how. It’s designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don’t want to sacrifice their family along the way.

    Each week you’ll learn pricing tips, marketing ideas, selling tips and get insights into what’s working now. Along with a huge helping of motivation to build your own photography business where your clients say you’re worth every penny.

    You can find Sarah Petty at:
    www.photographybusinessinstitute.com
    www.instagram.com/sarah.petty
    www.facebook.com/photographybusinessinstitute

    Advertise

    Copyright: © Sarah Petty | Joy of Marketing

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    #159: The Mistake of Not Focusing on Money May 16, 2023
    Show notes

    Have you ever felt guilty about asking people to pay {gasp…that much} for your photography? Do you have trouble charging what you're worth because of how you grew up?

    Maybe you're even worried that you'll feel guilty or change in icky ways if you start making more money in your photography business.

    Today I'm sharing nine ways to use money from your photography business for GOOD so you can shift your perspective around what it means to be profitable and help you and the people around you live your best lives.

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-159

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/42ZLTig

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #158: I stayed at a Luxury All-Inclusive Resort in Mexico. Here's What I Learned. May 09, 2023
    Show notes

    Have you ever found it hard to believe that people will invest big bucks in your photography?

    Maybe you've fallen into the trap of selling from your own wallet (thinking about what you would pay for something).

    And because of that, you've kept your prices low.

    Today I'm sharing what I learned about competing on price while staying in an all-inclusive resort in Mexico for a business event!!

    Hit play to hear my epiphany and what it means for your photography business!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-158

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/42fvshz

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #157: How This Small Town Photographer Got $30K in Portrait Orders in 3 Months!! May 02, 2023
    Show notes

    Have you ever had friends and family doubt that you could make a living from your photography?

    Or maybe you've felt pressured to quit photography altogether and get a "real" job?

    Kristen was in the same boat. She didn't have a support system for her photography dreams, but she still KNEW she had to keep going.

    Today she's sharing how she went from a digital file photographer to a boutique photographer and ended up making $30k in just 3 months!!

    Hit play to hear the full story of how she did it!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-157

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/44k83gp

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #156: How Giving Back Can Help You Grow Your Photography Business Apr 25, 2023
    Show notes

    There are so many people struggling in the world right now. Here's how you can help just by using your camera.

    Everywhere I look, there are people who can use a helping hand. But I don't have unlimited funds to write checks or the hours I'd love to dedicate to volunteering. Here's what I can do, and so can you!

    We can use our cameras in specific ways that give back while we grow our photography businesses, too. I'm not just talking about giving away free sessions.

    This one idea is on the top of my FAVORITES list for lifting as I climb (my life's motto)!

    Hit play to learn the five steps to "Giving and Getting" so you can feel good, do good, and grow your photography business in the process!!!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-156

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/3URyV3d

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #155: In 40 Minutes She Made More Than Her Largest Wedding Package! Apr 18, 2023
    Show notes

    Do you want to transition out of wedding photography and into portrait sessions?

    Maybe you still love weddings! But you know that they're so time-consuming…

    One of my students came to the same conclusion.

    And after her revelation, she made more in a 40 minute session than she was making in 40 HOURS of wedding photography work!!

    Hit play to learn how Kaycee made the jump and how you can do the same thing!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-155

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/3oaLl9V

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #154: The Cost No One Talks About In a Photography Business Apr 11, 2023
    Show notes

    Did you know that there is ONE expense that could cost your photography business more than ANYTHING else?

    No, it's not taxes or gear…

    In fact, it's something you might not even know exists!

    Hit play to learn the cost that NO ONE talks about in a photography business (and how you can avoid it).

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-154

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    http://bit.ly/3KLRQrF

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #153: Stop Doing This ONE Thing If You Can't Get Anything Done Apr 04, 2023
    Show notes

    I'm a creative entrepreneur who struggles with shiny object syndrome. So there are days when I feel like I've gotten NOTHING on my list done.

    Today I'm sharing one decision you can make to MAXIMIZE the time you do have to work on your business – so you can fit in more of the things you NEED to do to build a business that thrive while you put #familyfirst.

    Hit play to learn the number one thing you have to stop doing right now.

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-153

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera!

    joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    http://bit.ly/3ZFfb3i

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #152: How An Early Childhood Educator Replaced Her Income with Photography Mar 28, 2023
    Show notes

    Do you dream about what you would do with extra income from a photography business?

    Shalicia did, too – but she quickly realized that working full time AND being a photographer is hard work (say goodbye to resting on the weekends)...

    After three years of exhaustion, she learned that there is ANOTHER way of doing business. One that allowed her to replace her full-time income and finally experience the life she wanted!

    Hit play for a life update (big changes are coming for Shalicia on May 1) and healthy dose of inspiration from our Peak Performer of the year, Shalicia Johnson!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-152

    SHOW TRANSCRIPT:

    http://bit.ly/3FVjqRk

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing

    LOVE THE SHOW?

    Subscribe & Review on Apple Podcasts

    https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756


    #151: My 5 Biggest Takeaways from Go Boutique Live 2023 Mar 21, 2023
    Show notes

    What if you could get 3 WHOLE DAYS of photography business training boiled down into just ONE bite-sized podcast?

    Your wish is my command!

    After an AMAZING Go Boutique Live (the buzz has been that it was our best one yet), I decided to round up my 5 biggest takeaways for YOU.

    It's a great refresher if you were there, and a great way to catch up if you weren't.

    Make sure you grab a pen before you hit play – you're going to want to take notes so you can use these takeaways to supercharge your business in 2023!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-151

    SHOW TRANSCRIPT:

    http://bit.ly/3LE6PWt

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing

    LOVE THE SHOW?

    Subscribe & Review on Apple Podcasts

    https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756


    #150: What To Do When You Don't Believe In Yourself Or Your Prices Mar 14, 2023
    Show notes

    Have you ever struggled to believe that you're worth the prices you need to charge to run a profitable boutique photography business?

    Amy Yang struggled with the same thing when she started turning her love for photography into a high-end photography business.

    Hit play to learn how this military wife went from selling underpriced digital files to earning 6 figures in her photography business AND being voted by members of our Peak Performance Coaching community as Sherpa / Coach of the year!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-150

    SHOW TRANSCRIPT:

    http://bit.ly/3FbCCdg

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing

    LOVE THE SHOW?

    Subscribe & Review on Apple Podcasts

    https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756


    Previous 1 17 18 19 20 21 34 Next

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