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    Business

    Worth Every Penny Joycast

    How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What’s the best way to market for photography clients? Am I ready for a studio?

    Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more.

    With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn’t as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America’s most profitable and this joycast will show you how. It’s designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don’t want to sacrifice their family along the way.

    Each week you’ll learn pricing tips, marketing ideas, selling tips and get insights into what’s working now. Along with a huge helping of motivation to build your own photography business where your clients say you’re worth every penny.

    You can find Sarah Petty at:
    www.photographybusinessinstitute.com
    www.instagram.com/sarah.petty
    www.facebook.com/photographybusinessinstitute

    Advertise

    Copyright: © Sarah Petty | Joy of Marketing

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    #169: What's Possible For You If You Don't have a Photography Degree? Brandy Got a $4,000 Order Jul 25, 2023
    Show notes

    Feel like you're not a "real" photographer because you don't have a photography degree?

    That's exactly what kept my student Brandy Aldrich from embracing her long-term dream of being a photographer!

    "They told us in college that we needed a degree to back up our talent, so I thought if I went out on my own, I'd fail."

    The thing is - Brandy already had a good eye. She took great pictures. She didn't need a degree in photography. What she needed to learn was something totally different.

    Listen now to find out what changed everything for Brandy and helped her transition from giving her photos away to getting $4,000 orders.

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-169

    SHOW TRANSCRIPT:

    https://bit.ly/3Y1Ev4x

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #168: The Universe Vs. You: How to Stay Super Strong When You're Being Pulled Down Jul 18, 2023
    Show notes

    "Nobody will ever pay that much for photography."

    "You're not even a real photographer."

    "You'll never be able to run a photography business and raise kids, too."

    Cutting, judgmental comments from your friends, spouse or even STRANGERS can really get you down. Especially when they are about your photography business.

    If you don't find a way to rise above them, they can absolutely drag you and your photography business down.

    Hit play to learn how to take those comments, throw them into a pile, and set them on fire - because you are meant for MORE than what people say!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-168

    SHOW TRANSCRIPT:

    https://bit.ly/3O2nQtc

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #167: I Bargained for a better price at an Art Fair. Here's what happened. Jul 11, 2023
    Show notes

    There's nothing more terrifying than when someone asks you for a discount on your photography.

    Do you freeze?

    Stumble over your words, unsure what to say?

    Cave in and give them the discount on your photography?

    PHOTOGRAPHERS, WE DON'T HAVE TO DO THIS!

    The key is to be prepared when photography clients ask this question. I recently asked a local artist for a discount and his response was the best I've ever heard. Hit play to learn what he said (and you can too) when someone asks you for a discount on y our photography services.

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-167

    SHOW TRANSCRIPT:

    https://bit.ly/3rgGbe9

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #166: Beating Imposter Syndrome: How Kim Wolfe Went from Charging $200 to a $4,400 Session! Jul 04, 2023
    Show notes

    Do you ever feel like every photographer in your market is out there doing great work and raking in clients… except for you?

    Despite having a photography degree from one of the best photography schools in the country, Kim struggled to make a full-time living doing what she loves.

    As impostor syndrome took root, she wondered if she would ever make more than $200 per session…

    Hit play to learn how she beat her head trash, got confident in her photography business, and made a $4,400 sale!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-166

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/3NG87zA

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #165: 6 Ways to Attract Awesome Photography Clients This Summer Jun 27, 2023
    Show notes

    Your kids are out of school, but does that mean your photography business has to be on vacation, too?

    NO!

    Here are 6 ways to attract awesome photography clients this summer while getting TONS of family time, too!

    Hit play now and I'll show you how to get the MOST out of summer (for your family and your business).

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-165

    SHOW TRANSCRIPT:

    https://bit.ly/3pf6UHy

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #164: How This Mom of 3 Sold $12,700 of Her Photography in 30 Days (While Working a Full-Time Job) Jun 20, 2023
    Show notes

    They say it takes 10 years to be an overnight success, but Allie Cline proved "them" wrong!

    This self-proclaimed introvert and mom of 3 had just moved to a new town when she decided to join Boutique Breakthrough.

    So what did she do to get $12K in orders in her FIRST 30 DAYS in business???

    (Something you can do TODAY!)

    Find out how Allie made something BIG happen for her business, all while taking care of three kids and working full time, in today's podcast!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-164

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/3JlmQP4

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #163: How Leah Turned Her Photography Business Around When Nothing Was Working Jun 13, 2023
    Show notes

    Do you ever feel like despite trying EVERYTHING, your lack of clients means that you're bad at marketing your photography business?

    My student Leah had the same fear. After years of several misses, her photography business had turned into something unfilling and draining.

    But then she tried one more thing…

    Hit play to learn how long-time photographer Leah finally turned everything around and landed a $6,000 order!!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-163

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/3X3JilF

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #162: Attention Parents: Here's How to Navigate Summer In Your Photography Business Jun 06, 2023
    Show notes

    When the kids get out of school for summer break, it can really throw a wrench in your schedule as a photographer.

    How are you supposed to run your business, squeeze in sessions, all while caring for your little ones who are suddenly home 24/7?

    I've got three kids, and my family navigated the summer schedule for 15 years so my business didn't have to come to a screeching halt. It can be done!

    On this episode, I'm sharing the 6 rules of managing summer vacation when you've got kids and a photography business. Summer schedule stress disappears when you have a plan!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-162

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/3WTGib6

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #161: How To Transition Into Photography While You're Still Working a Day Job May 30, 2023
    Show notes

    Want to go ALL IN on your photography business, but feeling pressed for time between your current career and your family?

    Friend, I TOTALLY get it. And I have some good news for you…

    I rounded up a few simple rules that will help you maximize the time you do have so you can transition into a thriving photography career! (Without burning the candle at both ends or sacrificing even more time with your family.)

    Curious? Hit play and let's dive in!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-161

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/429fNQd

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    #160: Curious How to Juggle a Full Time Job & a New Photography Business? Meet Shaina. May 23, 2023
    Show notes

    Want to give up your career to run a photography business? Working mom of 3 Shaina felt the same way…

    She wanted to do photography, but with a full-time job, three kids, two dogs, and a husband all needing her attention, she didn't know where to start.

    Hear how Shaina took the first step and leveraged the small amount of time she did have to go all in and get a $3,000 client order!!

    RESOURCES:

    WORTH EVERY PENNY JOYCAST SHOW NOTES:

    www.joyofmarketing.com/podcast/episode-160

    CAMERA GIVEAWAY: Review this Joycast and enter to win a BRAND NEW camera! joyofmarketing.com/cameragiveaway

    SHOW TRANSCRIPT:

    https://bit.ly/3C8l0xf

    INSTAGRAM – DM Me "Pricing Rules" For a Copy of My 11 Rules for Pricing Boutique

    https://www.instagram.com/sarah.petty

    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS

    www.joyofmarketing.com/freebook

    FREE FACEBOOK GROUP:

    Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by

    becoming a boutique photographer.

    https://www.facebook.com/groups/ditchthedigitals

    YOUTUBE:

    Check out my latest how to videos:

    https://www.youtube.com/c/thejoyofmarketing


    Previous 1 16 17 18 19 20 34 Next

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