The Game with Alex Hormozi

Latest Episodes:

Old must die for the new to live... | Ep 107 Feb 21, 2019

Show notes

Learn from the past and keep moving forward. Today, Alex (@AlexHormozi) discusses the importance of embracing change and letting go of old business models to achieve growth and success, even if it means short-term losses. He emphasizes that accepting mistakes and making informed decisions is crucial for personal and business growth.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(0:32) - How to overcome fear and embrace a new business model

(1:43) - Letting the old die for the new to live

(7:51) - Accepting short-term losses for long-term gains

(9:48) - Owning your decisions

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The never-ending sales cycle...and the balance of goodwill vs sales/conversions | Ep 106 Feb 19, 2019

Show notes

The more offers you make, the less goodwill you have. Today, Alex (@AlexHormozi) talks about how to balance goodwill and conversion in order to maximize profit. He emphasizes the importance of building strong relationships with customers and providing value to them while cautioning against nickel-and-dime tactics that can damage the brand.

Timestamps:

(0:37) - Balancing goodwill and conversion points for maximum profit.

(2:29) - Building goodwill in your marketplace.

(5:30) - Maximizing profitability through goodwill.

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⏰⏰Listen to this before you set another goal...⏰⏰ | Ep 105 Feb 14, 2019

Show notes

It’s more effective to focus on what can be removed from the plate, rather than just adding onto it. Today, Alex (@AlexHormozi) and his wife Leila (@LeilaHormozi) discuss a different approach to goal setting for the new year, suggesting that it is more effective to focus on what can be removed from the plate, rather than just adding onto it, in order to create sustainable goals. They also provide tips for business owners to delegate tasks and ruthlessly eliminate unnecessary ones from their calendars to make room for goals to naturally occur.

Timestamps:

(0:45) - Exploring a different approach to goal setting

(2:18) - Making room for goals; prioritizing and sacrificing

(3:31) - Delegating tasks and prioritizing time

(5:28) - Authority and decision-making in the workplace

(6:50) - Breaking limiting beliefs to achieve business growth

(8:51) - Reflections on scaling our business

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How I Gamed The GMAT And Scored 20pts ABOVE Harvard's Midscore AND Gained 35lbs of Muscle & put 100lbs on My Bench in 6 Weeks: how you can use this process to get whatever goal you desire | Ep 104 Feb 12, 2019

Show notes

Even the smallest improvement can make a big difference. Today, Alex (@AlexHormozi) discusses how to achieve success in various areas, including gaining muscle and acing the GMAT. He stresses the importance of intense effort and the placebo effect and shares strategies for achieving goals.

Timestamps:

(1:50) - Achieving 740 on GMAT

(3:30) - Diminishing returns for training and test prep

(9:09) - Difference between maintaining and growing a business

(12:52) - Business growth and physiological change

(14:23) - Relationship between effort and achievement

(17:23) - Maximizing business growth through volume and efficiency

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High-Level Acquisition Strategy and how LBOs can work for you | Ep 103 Feb 07, 2019

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Are you paying attention to the lifetime value of your customers? Today, Alex (@AlexHormozi) talks about the potential impact of leveraged buyouts (LBOs) on the economy and the business landscape, as well as how businesses can effectively acquire and retain customers by focusing on the lifetime value of customers and lowering the barriers to entry.

Timestamps:

(0:26) - Lifetime value and its impact on acquisition strategies

(1:50) - Lower barriers to entry with future LBOs

(5:10) - Benefits of lowering barriers to entry

(6:51) - Maximizing lifetime value to increase volume and lower barriers

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Why Gyms Fail...☠️❌ ...and Why Your Classes Dont Matter | Ep 102 Feb 05, 2019

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Micro gyms must be aware of their competition and realize they cannot offer the same amenities as larger gyms. Today, Alex (@AlexHormozi) shares the challenges of running micro gyms and the importance of understanding the fitness industry. He highlights the need for businesses to offer more than just fitness classes, such as nutrition and accountability, and to provide premium services to succeed.

Timestamps:

(0:26) - Challenges of running a micro gym during recession

(2:07) - The business you're actually in: fitness, nutrition, accountability

(3:53) - Adapting to changing fitness industry

(5:34) - Competitive advantage of word-of-mouth marketing and member retention

(8:55) - Going above and beyond to provide premium service for gym members

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When it gets EASY is when you need to go HARD...a turning point in my life & Gym Launch | Ep 101 Feb 01, 2019

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"You need to have momentum in order to succeed as an entrepreneur." Today, Alex (@AlexHormozi) encourages business owners to take their business to the next level and shares stories of entrepreneurs who have achieved success through self-induced pressure and momentum.

Timestamps:

(1:07) - Overcoming explosive growth challenges with Gym Launch

(2:42) - The moment that changed Leila and my life

(6:11) - The power of self-induced pressure & ten-folding your success

(10:34) - The benefits of going hard and always evolving

(12:25) - Going all in during times of prosperity

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Hot off the press. 🔥🔥🔥 GYM LAUNCH TENET #2: DONT SUGARCOAT IT... Talk To Your Employees Like You Do Behind Their Backs... >>How to Spot Talent And Identify Cancers | Ep 100 Jan 24, 2019

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"It’s about having honest conversations, not sugarcoating them." Today, Alex (@Alexhormozi) discusses the importance of identifying talent and "cancers" in the workplace, shares examples of successful and unsuccessful promotions, and how overconfidence and pride can lead to difficulty managing star performers.

Timestamps:

(0:37) - Identifying talent and spotting cancer in the workplace

(2:16) - The impact of ego on management

(3:40) - Difference between prideful and productive employees

(8:35) - Identifying prideful people in the interview process

(9:53) - The benefits of being a truth-teller in the workplace

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Why You Shouldn't Make Content...🎥❌📷❌ What "the best" did that no one hears about | Ep 99 Jan 22, 2019

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"They're not smarter. They're just more persistent." Today, Alex (@AlexHormozi) talks about the challenges of content creation and the importance of valuable and original content to stand out in a crowded market. He also emphasizes the significance of acquisition, marketing, and sales skills for those looking to make money and provides examples of how mastering one's craft can lead to success.

Timestamps:

(1:22) - Reality of content creation: why most aren't good enough.

(3:03) - Benefits of focusing on paid acquisition for growth.

(3:58) - Investing in Acquisition, Marketing, and Sales Skills.

(8:21) - Achieving mastery through repetition.

(13:16) - Funnel kings and content creation.

(14:59) - Embracing challenges to achieve mastery.

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I Remember | Ep 98 Jan 19, 2019

Show notes

"I just worked my ass off to not have it be right."Today, Alex (@AlexHormozi) reflects on the risks he took to pursue his dreams and start his own business, including owning a gym in Huntington Beach. He shares his experiences and emphasizes the importance of taking risks and documenting special moments before they fade.

Timestamps:

(2:14) - Career path: management consultant to Harvard MBA

(5:32) - Starting gym in Huntington Beach with no experience

(12:08) - Entrepreneurial journey: from bankruptcy to success

(18:44) - Power of hard work: overcoming adversity, achieving success

(20:24) - Journey of becoming a gym owner

(23:17) - Salute to gym owners: message of appreciation

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