Sounds Profitable

Latest Episodes:

Legislating Kidfluencers, Prepping for Ho-Ho-Holiday Shopping, & More Aug 13, 2024

Show notes

Here's what you need to know for today in the business of podcasting: getting ready for holiday shopping, a peek at the Podscribe performance benchmark for Q2, and youth labor laws.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Podcasts Challenge 📺 Attention, GARM's Gone, & More Aug 12, 2024

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Here's what you need to know for today in the business of podcasting: a SLAPP lawsuit backfires, the Paralympics get special attention, and Apple's new web cleanup tool.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Olympic Social Media Bumps, Evergreen Brand Focus, & More Aug 09, 2024

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Here's what you need to know for this week in the business of podcasting: true crime as an advertising opportunity, making industry info accessible, and storytelling for evergreen brands.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Olympian Social Media 🥇, History Podcasting’s Long Tail, & More Aug 08, 2024

Show notes

Here's what you need to know for today in the business of podcasting: Olympic athletes are scoring on social media, Adalytics' report challenges verifiers, and the rise of history podcasts.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Big Brands 🔜 Niche Audiences, U.S. Ad Spend Forecast 📈, & More Aug 07, 2024

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Here's what you need to know for today in the business of podcasting: securing niche audiences across the board, local ad spend on the rise, and Spotify outages.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Strategizing Podcast Growth, Evergreen Brand Storytelling, & More Aug 06, 2024

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Here's what you need to know for today in the business of podcasting: where politics is putting its ad dollars, retailers struggle to identify site visitors, and how to grow your audience.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Child Safety in Advertising, Patreon Podcasters Made $350m in '23, & More Aug 05, 2024

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Here's what you need to know for today in the business of podcasting: what new online privacy bills mean for advertisers, video podcasting gets the spotlight, and NYT Audio goes open.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ad-Skipping's Impact, Web Browser Regulation, & More Aug 05, 2024

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Here's what you need to know for this week in the business of podcasting: what ad skipping means to podcasters, YouTube and brand safety, and the possibility of browser regulation.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Ad Skipping's Real Impact, UK Podcasting Growth, & More Aug 01, 2024

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Here's what you need to know for this week in the business of podcasting: the hidden cost of ad skipping, more q2 analysis, and why standardization is a marketing challenge.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Megaphone ✅ IAB Certified, YouTube's Scale Power, & More Jul 31, 2024

Show notes

Here's what you need to know for today in the business of podcasting: megaphone gets IAB certified, Google's new Performance Max updates, and a look into Europe's podcast market.
Find links to every article mentioned and the full write-up here on Sounds Profitable.