Sounds Profitable

Latest Episodes:

Advertisers 🧱 The Oscars, Podcasting OK in UK, & More Mar 03, 2025

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Here's what you need to know for today in the business of podcasting: a MIDAS report, cost-cutting in podcasting, and advertisers block the Oscars.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

🔎 News Podcast Listeners, Looking @ On Air Fest 2025, & More Feb 28, 2025

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Here's what you need to know for this week in the business of podcasting: a look at the News podcast listener, reviewing On Air Fest 2025, and solving subscriber churn.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Australian Audio Performance, Updating YouTube's Midrolls, & More Feb 27, 2025

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Here's what you need to know for today in the business of podcasting: Aussie audio roundup, YouTube tweaks midroll, and indie agencies bet on tech.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Looking @ News Podcast Audiences, Combating Podcast Churn, & More Feb 26, 2025

Show notes

Here's what you need to know for today in the business of podcasting: solving subscriber churn, ad click efficiency, and industry opportunities.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Recapping On Air Fest 2025 Feb 26, 2025

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Gavin Gaddis recaps their On Air Fest experience and reflects on the importance of carrying the flame for podcasting.

Sounds Profitable: Narrated Articles is a production of Sounds Profitable.For more information, visit soundsprofitable.com.

Performance ⚖️ Brand, Securing Authentic Celeb Partnerships, & More Feb 25, 2025

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Here's what you need to know for today in the business of podcasting: the new Shorts ecosystem, the rise of alt measurement, and the evolution of brand partnerships.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Podcast-Friendly YouTube Premium, Podcasts on BBC.com, & More Feb 24, 2025

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Here's what you need to know for today in the business of podcasting: YouTube's new tier, brand safety relevance, and big moves from the BBC.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Potential Podcast Paywalls, Reading UK Ranker, & More Feb 21, 2025

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Here's what you need to know for this week in the business of podcasting: examining podcasting by zip codes, branded podcast performance and measuring that performance, and on Wondery and SirirusXM opting out of rankers.
Sign up for the webinar here.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

📌 Podcast Popularity, Prepping for Video, & More Feb 20, 2025

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Here's what you need to know for today in the business of podcasting: podcasts not prepping for video, what you listen to, and new Edison research.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Brands Bolstered by Podcasts, TV ♻️ Podcasting, & More Feb 19, 2025

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Here's what you need to know for today in the business of podcasting: behind the branded podcast, opting out of podcast rankers, and podcast syndication.
Find links to every article mentioned and the full write-up here on Sounds Profitable.