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    Business

    Shopify Masters

    Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

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    Copyright: © All rights reserved

    • Apple Podcasts
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    Latest Episodes:
    How Bokksu Helps Family Businesses Get Global Distribution Jul 25, 2023
    Show notes

    Bokksu, a company that started with subscription boxes full of Japanese snacks, has grown into a $100 million business — all while continuing to help support family businesses and assist small makers in Japan access global distribution.

    To learn more about Bokksu and for show notes: https://www.shopify.com/blog/bokksu-global-distribution

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    How to Rethink your DTC Strategy in 2023 Jul 20, 2023
    Show notes

    Ashwinn Krishnaswamy is a DTC expert, founder and TikTok personality. He shares his thoughts on the state of DTC in 2023 and what brands need to do to position themselves against competitors.

    To learn more about Ashwinn and show notes: https://www.shopify.com/blog/ashwinn-krishnaswamy-brand-positioning

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    The Playbook for Companies in Emerging Categories Jul 18, 2023
    Show notes

    Ghia founder Melanie Masarin sought to redefine drinking and introduce customers and restaurateurs to an emerging category: non-alcoholic spirits.

    For more on Ghia and show notes: https://www.shopify.com/blog/ghia-emerging-category

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    Why You Should Prioritize Design for Your Business Jul 13, 2023
    Show notes

    Fellow creates high-quality equipment to properly brew coffee and tea. It sells kettles, grinders, French presses, mugs, and a seasonal selection of exclusive, limited release coffee. Founder Jake Miller shares how to grow a business that prioritizes design over everything else.

    For more on Fellow and show notes, click here.

    Download our FREE product development worksheet so you can ensure you’re creating a product that meets your customers’ needs, and sells well: https://bit.ly/40T6rrf

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    The Reason Marvel and the NFL Partner With This Brand Jul 11, 2023
    Show notes

    The GLD Shop is a lifestyle jewelry brand on a mission to inspire others to innovate, work hard, and change the game. Through collaborations with iconic brands like Marvel Comics and major sports leagues like the NBA and NFL, it’s become a brand endorsed by some of the biggest celebrities and household names.

    For more on The GLD Shop and show notes: https://www.shopify.com/blog/the-gld-shop-celebrity-endorsements-licensing-agreements?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

    Download a FREE brand positioning template to discover your ideal market and separate yourself from the competition: https://bit.ly/3niv0QH

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    Why Google and Facebook Buy This Product for Their Employees Jul 06, 2023
    Show notes

    Verve Coffee was founded with the goal of sourcing the finest coffees in the world and sharing them with their community in Northern California. Discover the brand’s sourcing guidelines and how it became the go-to coffee for Silicon Valley tech giants like Google and Facebook.

    For more on Verve Coffee and show notes: https://www.shopify.com/blog/verve-coffee-sourcing-tech-expansion?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

    Download this FREE sourcing and manufacturing template and find the perfect partners to work with. https://bit.ly/40WG2c4

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    Bookishly Switched to a 4-Day Work Week. Here’s How You Can Do It, Too Jul 04, 2023
    Show notes

    Bookishly owner Louise Verity switched her company to a four-day work week. In this episode, she shares some tips for finding the right schedule and becoming more efficient, plus finding her classic books niche.

    For more on Bookishly and show notes: https://www.shopify.com/blog/bookishly-4-day-work-week

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    4 Ways to Run a DTC Company Like a Tech Startup Jun 29, 2023
    Show notes

    Todd Masonis had already sold a tech company before his chocolate-making hobby turned into a full-fledged business. Here are some of the startup learnings he’s applied to Dandelion Chocolate.

    To learn more about Dandelion Chocolate and show notes: https://www.shopify.com/blog/dandelion-chocolate-startup-learnings

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    The Case for Constantly Evolving: How Babylist Went from Registry to Retailer Jun 27, 2023
    Show notes

    Babylist has reinvented itself several times in the past decade. What started as an online baby registry became a media company and now a retailer. CEO and founder Natalie Gordon explains why evolution is key to serving the audience.

    To learn more about Babylist and show notes: https://www.shopify.com/blog/babylist-evolution

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    Customer Retention: A How-to Guide Jun 22, 2023
    Show notes

    An affordable, luxury fashion and home goods line designed for the modern woman is changing the way brands think about customer loyalty. In this Shopify Masters episode, you’ll hear how Modern Citizen generated nearly 50% of its 2022 sales from returning customers.

    For more on Modern Citizen & show notes: https://www.shopify.com/blog/modern-citizen-customer-loyalty?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast

    Download our FREE buyer persona template to learn more about what your customers enjoy and where they spend their time online: https://bit.ly/44nMMlV

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

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