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    Business

    Shopify Masters

    Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.

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    Copyright: © All rights reserved

    • Apple Podcasts
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    Latest Episodes:
    Entrepreneur State of Mind, A Shopify Miniseries Oct 03, 2023
    Show notes

    Shopify On Location is back on the road again, this time to share valuable insights from some of the most notable founders and industry experts in New York City.

    We’ll dive into things like designing the right products to the ideal way of communicating with your customers.

    Join hosts Benjamin Gottlieb and Shuang Esther Shan each Thursday for the next few months for Shopify On Location from New York City.

    If you're a fan of these stories and would like to hear more in-person interviews - make sure to subscribe and leave a review wherever you get your podcasts.

    For full catalog of episodes, check out Shopify Masters here: https://www.shopify.com/blog/topics/podcasts

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    How a Mexican Food Brand Turns Restaurant Trends Into Pantry Staples Sep 28, 2023
    Show notes

    Miguel Leal and his co-founders discovered that Mexican dining had evolved in the US, while the Mexican food products found at the grocery store remained stale. With Somos, the team hopes to create the “pasta sauce” of Mexican meals, making the cuisine more accessible for at-home cooks.

    To learn more about SOMOS and find show notes: https://www.shopify.com/blog/somos-cpg-trends

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    The Playbook for Busting Myths: How to Change Consumers’ Minds Sep 26, 2023
    Show notes

    Anyday founder Stephanie Chen saw a business opportunity in a common misconception: that microwaves are just for reheating. She designed cookware specifically for the appliance, and used content on her Shopify website, PR about the brand, and the endorsement of celebrity chef David Chang to build credibility and bust myths around microwave cooking.

    For more on Anyday and show notes: https://www.shopify.com/blog/anyday-myth-busting

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    What it Takes to Turn Your Hobby into Profits Sep 21, 2023
    Show notes

    Camille Ouellette is the owner of Camillette, a handmade jewelry brand and workshop based in Montreal. On the latest episode of Shopify On Location, Camille shares her experience growing a hobby into a viable business and offers tips on retail partnerships.

    For more on Camillette and show notes- https://bit.ly/3EN0684

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    The Right Way to Open a Retail Store Sep 19, 2023
    Show notes

    Vicky Sclaia, co-founder of L’Intervalle, details how she manages to sell trendy high-quality shoes at an affordable price.

    For more on L'Intervalle and show notes- https://bit.ly/3rrUKfc

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    Meet the Music Company Changing the Way Artists Make Money Sep 14, 2023
    Show notes

    The Montreal-based music company Bonsound has found more equitable ways of working with artists to help them make a living and diversify their income streams. Find out how Bonsound is helping musicians adapt to the current state of the music business.

    To learn more about Bonsound and read the show notes: https://www.shopify.com/blog/bonsound-working-with-artists

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    Tech Trends: What's Right for Your Business? Sep 12, 2023
    Show notes

    Michael Serbinis, a member of the Business Council of Canada and Fellow of the Creative Destruction Lab​,​ shares tips for raising money, using personalization features, and entering accelerator programs. Plus, discover new emerging technologies that will improve the way your business operates.

    For more on Michael Serbinis and show notes- https://bit.ly/3PwO0WQ

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    This Footwear Founder Shares Her Secret to Working With Factories Sep 07, 2023
    Show notes

    Myriam Belzile-Maguire started a leather shoe company, Maguire, with a $15,000 bonus from her corporate job. Finding good manufacturing partners and nurturing the relationships with factories were key to her success.

    For more on Maguire and show notes: https://www.shopify.com/blog/maguire-working-with-factories

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    What You Need to Know About Token-Gated Commerce Sep 05, 2023
    Show notes

    Token-gated commerce is the future of buying online. It gives customers a way to earn perks like exclusive products or access to in-person experiences. And it gives businesses more ways to tailor their customer’s experience and collaborate with other brands. Here’s what you should know to get started with this new technology.

    For more about token-gated commerce on Shopify and show notes: https://www.shopify.com/blog/token-gated-commerce

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

    Retail Expansion: How to Know When You’re Ready Aug 31, 2023
    Show notes

    Second-generation owner Amit Mahtani explores expansion and renovating storefronts, and offers invaluable tips for entrepreneurs looking to balance online with in-person sales.

    For more details about Bagels on Green and show notes: https://bit.ly/3L2Fn3G

    Subscribe and watch Shopify Masters on YouTube!

    Sign up for your FREE Shopify Trial here.

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