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Latest Episodes:

How to Make Your Live Video a Guaranteed Success | Ep. #1017 May 14, 2019

Show notes

In episode #1017, we discuss how you can make your live video a guaranteed success. Tune in to hear how to maximize your live streams.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How to Make Your Live Video a Guaranteed Success
[01:00] Be hard-wired,
[01:08] Know what you are going to say ahead of time.
[01:20] You don’t have to script, but have a point.
[01:30] Promote to your audience and alert them to live streams.
[01:51] Don’t forget to engage.
[02:05] Go live on all platforms at once.
[02:15] Some people want to join live streams through specific avenues, so give them a choice.
[02:49] Wirecast allows simulcasts.
[03:05] Have a CTA for each episode to generate sales.
[04:06] That’s it for today!
[04:11] Don’t forget to check out Single Grain for more info about our free live event in June.

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Should You Reveal Your Income? A Rebuttal from John Lee Dumas | Ep. #1016 May 13, 2019

Show notes

In episode #1016, we hear John Lee Dumas’ rebuttal to our previous episode about why you shouldn’t reveal your income. Tune in to hear why he thinks income reports are vital!

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: John Lee Dumas’ Rebuttal on Why You Shouldn’t Reveal Your Income
[01:20] I’m here to rebut the idea of not sharing your income.
[02:00] I publish income reports because in 2011, I was trying to figure out my business plan.
[02:25] I pored over income reports to get a sense of how someone else made real money.
[02:45] In 2013, when I started making real revenue, I started publishing income reports to give people a guide map.
[04:05] We are a small, lean profit-generating machine and these reports help us stay that way, because they give us insight into our own business.
[04:30] Transparency is key.
[05:15] I know our reports help others improve their businesses.
[05:41] There are round-up posts were blogs and publishers point out the top income reports.
[07:15] Eric and Neil are worried about people copying business ideas. I am not.
[07:40] It can increase competition, but I welcome it.
[07:55] They said you can open yourself up to litigation, but I have a good legal team, so I’m not worried.
[09:15] That’s it for today!
[09:23] Go check out John’s Podcast Entrepreneur on Fire.
[09:31] Don’t forget to check out Single Grain for more info about our free live event in June.

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How to Grow Your Facebook Group from 0-10,000 Members Without Spending a Dime | Ep. #1015 May 12, 2019

Show notes

In episode #1015, we discuss how to grow your Facebook group for free. Tune in to hear how you can grow your group without spending a dime.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How to Grow Your Facebook Group from 0-10,000 Members Without Spending a Dime
[00:40] Groups have better engagement than fan pages,
[01:22] Getting the first few thousand shouldn’t cost you anything.
[01:45] Push your current audience to the group.
[01:55] Use email and push notification blasts.
[02:25] Go live on the group to increase engagement.
[03:15] Leverage assets.
[03:35] Try guest posts and direct people to your group.
[03:35] Ask people in your group to ask others to join.
[03:50] Offer incentives.
[04:21] That’s it for today!
[04:26] Don’t forget to check out Single Grain for more info about our free live event in June.

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7 Steps to Getting Started with Affiliate Marketing | Ep. #1014 May 11, 2019

Show notes

In episode #1014, we discuss the 7 Steps to Getting Started with Affiliate Marketing. Tune in to hear the most important steps to getting started!

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: 7 Steps to Getting Started with Affiliate Marketing
[01:05] 1: Commission Junction is one of the many networks out there.
[01:32] ClickBank is for info.
[01:47] 2: Look for partnerships.
[01:55] Why not add your product as a back-end offer to a more successful product?
[02:15] Tai Lopez has a real estate course.
[02:25] The last level of the course is another person’s course.
[03:22] 3: Incentivize.
[03:45] Incentivize affiliates or partners, otherwise, they won’t work as hard for you.
[04:03] 4: Meet affiliates directly.
[04:12] Attend a conference.
[04:28] 5: Hire an affiliate manager.
[04:50] You need someone to organize and run affiliate campaigns.
[05:21] When Neil had no idea what to do, he read a book.
[05:42] 6: Use software to track affiliates.
[05:53] Try Has Offers.
[06:15] 7: Make sure you treat affiliates as people.
[06:30] They are your partners, not underlings.
[06:51] That’s all for today!
[06:55] Don’t forget to check out Single Grain for more info about our free live event in June.

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How to Get Started with Paid Performance Marketing | Ep. #1013 May 10, 2019

Show notes

In episode #1013, we discuss how to get started with paid performance marketing. Tune in to hear our tips for making this type of marketing work for you.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How to Get Started with Paid Performance Marketing
[00:40] Affiliate marketing can be performance marketing.
[01:05] Paid performance marketing is taking a financial risk, but getting paid per lead.
[01:25] Neil thinks it is running paid ads.
[01:40] Facebook loves paid ads.
[02:02] Go to your competitors’ fan pages and look at their info and ads link.
[02:26] SEMRush is good for this research, as well.
[03:25] Tracking and attribution is important.
[03:34] Leaddyno is a great tool for this.
[04:02] De-risk yourself when starting out and start with a smaller budget that you can afford to lose.
[04:41] Focus on one area before you focus on too many things and spread yourself thin.
[05:19] That’s it for today!
[05:24] Don’t forget to check out Single Grain for more info about our free live event in June.

Leave some feedback:

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How Podcasts can be Harmful (We Don’t Know Everything) | Ep. #1012 May 09, 2019

Show notes

In episode #1012, we discuss how podcasts can be harmful. Tune in to understand exactly what we mean.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How Podcasts can be Harmful
[01:08] We just want to tell you guys we don’t know everything!
[01:32] Don’t just take our word for anything, but fact check and explore yourselves.
[01:50] Depending on market conditions, our advice has been wrong and we’ve had to retract or revise our advice.
[02:25] All our advice is based on our experience.
[02:37] When listening to a podcast, you really should consider the source.
[03:05] Make sure the advice applies to your industry.
[03:30] Just because you copy your competition, doesn’t mean it will work for you at any given time.
[03:55] That’s it for today!
[04:04] Don’t forget to check out Single Grain for more info about our free live event in June.

Leave some feedback:

What should we talk about next? Please let us know in the comments below.
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One Simple Hack to Driving Free Traffic | Ep. #1011 May 08, 2019

Show notes

In episode #1011, we discuss one simple hack to driving free traffic. Tune in to hear which hack we like the most.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: One Simple Hack to Driving Free Traffic
[00:50] Optimize your titles and meta-descriptions.
[01:02] Upgrade content that performs well.
[01:40] Use Ahrefs to track progress.
[01:55] Use push notifications.
[02:20] Neil gets a ton of visitors from push notifications.
[03:30] However, messenger and push notification unsubscribe rates are high.
[03:55] That’s it for today!
[04:01] Don’t forget to check out Single Grain for more info about our free live event in June.

Leave some feedback:

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The Best SEO Tools for Beginners on a Budget | Ep. #1010 May 07, 2019

Show notes

In episode #1010, we discuss which is the best tool for SEO on a budget. Tune in to hear what each of us thinks!

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: The Best SEO Tools for Beginners on a Budget
[00:45] Ahrefs is the best bang for your buck.
[01:22] If you have $0, use UberSuggest.
[01:40] UberSuggest has great backlink information.
[02:35] Eric prefers Ahrefs, but beginners may find it more complicated.
[03:20] That’s it for today!
[03:28] Don’t forget to check out Single Grain for more info about our free live event in June.

Leave some feedback:

What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.

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Is Pinterest a Good Platform on Which to Advertise? | Ep. #1009 May 06, 2019

Show notes

In episode #1009, we discuss whether Pinterest is a good platform on which to advertise. Tune in to hear if you should be using Pinterest.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: Is Pinterest a Good Platform on Which to Advertise?
[00:35] Pinterest recently went public.
[00:55] It works well for tangible products.
[01:50] Pinterest is all consumer merchandise and topics.
[02:10] B2B stuff didn’t perform that well.
[02:20] They are good at organic growth, but are at the whim of Google.
[02:45] Pinterest is great for decorating.
[03:15] The people who do well on Pinterest have upsells and downsells.
[03:33] Clickfunnels is great for selling.
[03:41] That’s it for today!
[03:45] Don’t forget to check out Single Grain for more info about our free live event in June.

Leave some feedback:

What should we talk about next? Please let us know in the comments below.
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When is it the Right Time to go Omni-channel? | Ep. #1008 May 05, 2019

Show notes

In episode #1008, we discuss when it’s the right time to go omni-channel. Tune in to hear when you should leverage an omni-channel approach.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: When is it the Right Time to go Omni-channel?
[00:40] We’ve talked about the rule of 7 before.
[00:54] Attention spans are short.
[01:15] You need to be visible in different areas,
[01:25] Some people in Japan listen to MS on YouTube and that’s when we realized we had to focus more energy there.
[01:40] If you are just starting out, don’t take an omni-channel approach. Focus on one thing.
[02:40] You can no longer put all your eggs in one basket in order to grow.
[03:05] Every channel is saturated, so it’s better to leverage all of them.
[03:30] Apple started with the Mac, then branched out into other products, once they were successful.
[03:54] That’s it for today!
[04:17] Don’t forget to check out Single Grain for more info about our free live event in June.