Worth Every Penny Joycast - TopPodcast.com

View Top 200 Chart

Back to Rankings Page

Worth Every Penny Joycast — Business
Worth Every Penny Joycast

How do I build my dream portrait photography business without sacrificing my family and freedom? How do I find photography clients who want more than digital files? What should I charge for my photos? What’s the best way to market for photography clients? Am I ready for a studio?

Welcome to the Worth Every Penny Joycast where photographer and New York Times Best-Selling author, Sarah Petty, will answer these questions and more.

With 3 kids under 3, Sarah decided she wanted to make money with photography. But it wasn’t as easy as it looked. After a few years and lots of tears, she built her little portrait photography business into one of America’s most profitable and this joycast will show you how. It’s designed for photographers who want more from their portrait hotography business, more profits, more clients and more free time…and don’t want to sacrifice their family along the way.

Each week you’ll learn pricing tips, marketing ideas, selling tips and get insights into what’s working now. Along with a huge helping of motivation to build your own photography business where your clients say you’re worth every penny.

You can find Sarah Petty at:
www.photographybusinessinstitute.com
www.instagram.com/sarah.petty
www.facebook.com/photographybusinessinstitute

Copyright: © Sarah Petty | Joy of Marketing

Latest Episodes:

#29: The Value of Photography Business Events Nov 17, 2020

Show notes

It's been 9 months since we hosted our first ever LIVE, in person conference for boutique portrait photographers who dream of something bigger. It was amazing. The energy was infectious. The community was full of camaraderie. Watching 300 photographers come together in one room, believe in themselves, set goals for their business, and leave with a plan was EXACTLY what the photography industry needs more of right now. But how do we do that in the middle of a global pandemic? More than anything, we need connection. We need to be together and inspired to keep going as we head into a new year. We need to heal and grow together. We need a 'space' where you can sit next to another boutique photographer and help each other out. So here's what we did to make that happen. We slapped $75,000 on the table and told one of the most AMAZING celebrity event teams in the world, "Hey, we gotta move mountains this year. You in?" They were. We are. Now you're about to be, too. This episode is for you if you want to call the shots in YOUR OWN LIFE & photography business in 2021, no matter what the economy, remote schooling or the pandemic throws your way.

#28: Should You Do a Black Friday Sale in Your Photography Business? Nov 10, 2020

Show notes

Hey I hear you. 2020 has been a dumpster fire for everything you planned. So you might be thinking, what do I have to lose? I'll have a black Friday sale in my photography business to try to recover. I mean who doesn't love BLACK FRIDAY, right? Especially when you can score a $850 tv for 200 bucks. ! So why not jump in on it to the doorbuster dash and grab some of the money being thrown around for your photography business? And that really is a logical argument, especially this year, but there's more to it than that. So hear me out. This topic is a hot one….especially because Black Friday is FUN. That feeling you get when you load up on 3 pair of jeans and 2 sweatshirts for 85% off….it's pretty awesome! But let me tell you, having a Black Friday sale in your photography business is a terrible idea if you're boutique or have the desire to ever go boutique. I'm not going to sugar coat this. I have strong opinions so today I'm going to dig into what NOT to do on Black Friday and what to do instead.

#27: She Stopped Doing Mini-Sessions. Here's What Happened. Nov 03, 2020

Show notes

An action plan for managing mini-sessions right now. What happens if you say no to photography mini-sessions during the busy holiday portrait season? Jen Pisani is one of my students who did just that. If you're a photographer who relies on mini-sessions to keep busy this time of year, hit play now. Jen has joined me for this episode to chat about what it's like to say no to something your clients expect you to do and how to create space and time for your family without sacrificing your photography income. I think you'll be surprised by my chat with Jen.

#26: How to Avoid Feeling Guilty About Money Oct 27, 2020

Show notes

Money. As soon as you hear it do you feel Icky? Greedy? Shameful? Materialistic? Maybe you feel like you have to hide the fact that you make so little money in your photography business, so you spend money you don't have to look like you make more. Or, maybe you think you make too much money, so you try to hide THAT! As a society, there's this belief that rich people are BAD. Heck, even in Hollywood, the star of the movie is usually the evil, wealthy entrepreneur so that adds to the guilt and shame surrounding money. So, as photography business owners, how do we reconcile that it is ok to make money with photography? How can we avoid feeling guilty about making it, spending it, saving it and giving it? Well that's what today's podcast is all about. Let's dig in!

#25: 25 Unexpected Lessons for Photographers Who Want More Oct 20, 2020

Show notes

Now, for today's podcast, I've got a little twist for you. If you've been listening for a while, you know that 10 years ago I applied for the trademark for this joycast. But friends, it took me TEN years to put this show out into the world for your ears to hear. Needless to say, my team and I are pretty stoked to make it to 25 episodes given how long it took to get this launched. I've heard the average podcast doesn't make it to 15 episodes, so to celebrate this little milestone, I'm sharing 25 unexpected lessons that helped me grow my photography business into more than I ever dreamed of over the last 22 years. I hope you write down your favorites and implement them into your life so you can increase the speed at which you succeed. So press play now, and let's do this.

#24: This is Why Your Photography Business Card Doesn't Work Oct 13, 2020

Show notes

I see you over there blowing up Google with questions about your photography business card. What should my business card say? Should it have one photo or many photos? Or maybe I'll just have my phone number and email on thick paper or ooh, even wood? STOP. There's a reason why your business card hasn't magically sprinkled sessions all over your calendar. And that's what I'm going to share with you on this episode of the Joycast. Let's do this!

#23: What To Do When You Believe You Can't Oct 06, 2020

Show notes

Friend, we need to talk about a certain someone in your life. The one who puts you down and tells you that you aren't good enough. The one who knows all your greatest fears, doubts and insecurities and throws them in your face. The one who constantly reminds you of all the reasons "people like you" can't succeed in a photography business. Look, I know where that mean bully lives who is holding you back and so do you. And on this episode, I'm going to help you call her out and get control over what she's doing to your life. So tap play and let's do this.

#22: Why You Aren't Attracting Better Clients Sep 29, 2020

Show notes

So you're booking sessions…but the clients who are booking you aren't exactly your dream client. You're probably thinking that since you aren't living a fancy lifestyle, it's just not in the cards for you to get better clients who want all the things. Not true, my friend. It's time to kick those beliefs to the curb. Let's talk about what you CAN do to get those dream clients to step in front of your camera. I've got 7 things to share that you can start doing today, without ADVERTISING, to get better clients booking you. Let's do this.

#21: Why Learning More Won't Fix Your Photography Business Sep 22, 2020

Show notes

Remember when you learned to swap a head in Photoshop? Aaaah. So satisfying, right? Now what about when you learned how to run a profitable photography business? Ooh, that takes SOOOO much LONGER, right? Decades even? At least that is what you're telling yourself. That you can't fully commit to growing or even starting your photography business because you don't know enough yet. Well, friend, I'm here to tell you it's time to STOP LEARNING. WHAT?! Did you hear me right? I know, someone with an MBA who TEACHES photographers is telling you to quit learning, but stay with me for a few minutes because this is going to give you a HUGE aha! Hit play to get started.

#20: The Myth of Thinking "I Already Know That" Sep 15, 2020

Show notes

Raise your hand if you've ever heard me say something and thought "Oh Sarah, But I already know that. I've heard you say that before." Look friend, no hard feelings. I know you aren't a know-it-all. But be honest – you've probably thought this before, am I right? Well, here's a truth bomb. There's a pretty big difference between knowing something in your brain and actually living it with ease and joy. If your photography business isn't quite where you want it to be, there's a pretty good chance you've let yourself get STUCK at "I already know that" and haven't truly mastered the boutique business model. In this podcast, I'm going to help you identify where you've gotten stuck and how to move to the next level of building your boutique photography business so you can experience the change you actually want. So what are you waiting for? Hit play!

Related Podcasts