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    Business

    Wealthy and Well-Known Podcast

    Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group.

    This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you’re launching a book, scaling a business, or trying to become a recognized expert in your space, you’ll learn how to craft a Monetized Personal Brand™ that drives massive impact.

    Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and trusted BBG partners. You’ll hear directly from the minds behind some of today’s most influential personal brands.

    Subscribe and turn on notifications — because your message matters, and the world needs to know your name.

    Advertise

    Copyright: Copyright © 2021 - Brand Builders Group

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    Latest Episodes:
    3 Strategies that Helped Me Stop Drinking (Part 1) Jan 10, 2023
    Show notes

    Today's episode is a deviation from our regular format and gets a little bit more personal. Traditionally, we interview exceptional individuals from any number of fields to discuss not just personal branding, but also their journey to success and the challenges they faced along the way. In today's special episode, however, we hear from our very own Rory Vaden about how he strengthened his personal character and transformed his habits when he decided to give up alcohol. This is the first in a two-part series where Rory shares the strategies he used to break his habit of drinking and how he formed new habits that were in service of the life he wanted to live. Rory takes the time to unpack why he doesn't believe everyone needs to give up alcohol to make this type of change, and why he felt it was the right choice for him. He also explains why you need a strong personal character to build a strong personal brand, and why your influence will never grow wider than your character runs deep. If you're interested in making a change in your life but are feeling intimidated by the immensity of the challenge, then stick around for Rory's story of personal growth and transformation!


    Megan Roudebush Recap: Highlights from the Interview Jan 06, 2023
    Show notes

    In today's special recap episode, AJ revisits her illuminating conversation with Megan Roudebush, Founder of Keepwith, on the power of networking and being authentic. Tuning in, you'll hear AJ's top takeaways from her conversation with Megan, like the importance of implementing a networking strategy and how to determine who you want to have in your sphere. She also reflects on the ways you can network outside of your business and how to make the perfect introduction. For a quick overview of our conversation with Megan on how to be a better networker, make sure you tune in today!


    Be A Better Networker with Megan Roudebush Jan 03, 2023
    Show notes

    If you consider yourself to be someone who struggles with networking, then this episode is for you! Whether you're an introvert who feels overwhelmed by big business conferences, or an extrovert who needs clarity on who they want to meet, there is a networking solution for you. Our guest today, Megan Roudebush, is the Founder of Keepwith, a new platform that facilitates authentic networking and solves the networking issues you didn't even know you had. We talk with Megan about how she first saw a need for a platform like Keepwith, how they spent years developing it, and some of the incredible features it offers users. Megan shares her extensive knowledge about networking, from how to network in different spaces to understanding the responsibility of making introductions. She also unpacks the importance of having a networking strategy, how to identify who you want to meet, and why she encourages everyone to become a superconnector. Today's conversation is a welcome reminder of the power of relationships and why networking does not need to be nearly as intimidating as we make it out to be. Be sure to tune in to hear all of Megan's incredible insights on how to build meaningful relationships and how you can become a more authentic networker!


    Todd Herman Recap: Highlights from the Interview Dec 30, 2022
    Show notes

    Rory's conversation with Todd Herman was one of the most profound interviews that has been done on this show because it provided insights into a topic that most people know very little about: trademarks. It may come as a surprise to you, but if you are ever planning on selling your coaching business, be prepared to answer questions relating to the trademarks that you own. If you don't have any, start registering some. And if you do have them, don't hold back on protecting them! Todd's interview is going to have a transformative impact on Brand Builders Group, and if you're serious about scaling, don't delay listening because it could do the same for your business.


    How to Scale a Coaching Company and License Your IP with Todd Herman Dec 27, 2022
    Show notes

    "How many trademarks do you own?" If you're planning on selling your coaching business, expect this to be one of the first questions you are asked by potential buyers. During this episode, our guest, Todd Herman, shares the stories of how he successfully founded, scaled, and sold three different coaching companies. Todd has been in the coaching game since before most people even knew what coaching was, and because of his experience, his passion for the industry, and his desire to continuously improve, he has made a name for himself all around the world! Todd explains the value of trademarks to your personal brand (and why he doesn't ever hold back when it comes to protecting his own), why traction trumps content in the coaching world, and why you shouldn't let your ego control your business decisions. Tune in for an interview that is unlike any other we've ever had on this show!


    Nick Loper Recap: Highlights from the Interview Dec 23, 2022
    Show notes

    Building a side hustle takes plenty of planning, innovation, and motivation. And the same is doubly true for making your side hustle your main hustle. In today's episode, AJ revisits her conversation with Nick Loper, Founder of Side Hustle Nation, and shares her top three takeaways from their conversation. Tuning in you'll hear AJ reflect on Nick's most insightful advice, like how to use your podcast as an income stream, even if you don't have sponsorships or advertising, as well as the many ways podcasts can support your business. For a concise and informative recap of AJ's fascinating conversation with Nick Loper, make sure you tune in today!


    Building Your Side Hustle With Nick Loper Dec 20, 2022
    Show notes

    You may have noticed a substantial increase in 'side hustles' over the past few years. And as this trend has increased, so has the desire for many people to make their side hustle their main hustle. In today's episode, we sit down with Nick Loper, Founder of Side Hustle Nation, to talk about the concept of a side hustle, how to build one, and what it takes to make your side hustle your main hustle. We kick things off by delving into Nick's past side hustles and how he founded Side Hustle Nation. Learn about his early adoption of opportunities in the e-commerce sector and how he applied the lessons he learned to subsequent side hustles. We also discuss the role that SaaS (Software as a Service) can play in your side hustle, how to make money with affiliate marketing, and what you can do to monetize a small, but mighty, podcast. To hear all of Nick's practical tips and insights on how to make your side hustle your main hustle, and achieve the financial freedom you deserve, make sure you tune in today!


    Eric Solomon Recap: Highlights from the Interview Dec 16, 2022
    Show notes

    If you're a mission-driven messenger, then you undoubtedly want to spend your time helping people and impacting lives, not mired in technical details about websites, video editing, or marketing strategies. But once you reframe marketing as a form of artistry necessary for sharing your message, you will be able to gain a new level of appreciation for the skill it takes to market your brand, even if you have a team who does it all for you. In today's special recap episode, Rory reflects on the role of marketing before revisiting his conversation with Eric Solomon, a video producer, editor, and storyteller who helps personal brands grow with powerful, authentic video content. Tuning in you'll hear Rory share how his opinions of marketing have changed over the years as well as his top takeaways from his conversation with Eric. For a comprehensive summary of this important conversation, make sure you tune in today!


    4 Keys to Creating Persuasive Promotional Videos With Eric Solomon Dec 13, 2022
    Show notes

    Making promotional videos for your personal brand can feel intimidating and striking the right tone can be tricky. But if you have a good team behind you, you can create seamless video content that authentically demonstrates who you are, and what you do, without it ever feeling like a sales pitch. That is the message of today's guest Eric Solomon, a video producer, editor, and storyteller who helps personal brands grow with powerful, authentic videos. In our conversation, Eric breaks down four key ways that individuals can create persuasive promotional videos, along with his personal philosophies on how to ensure that your content is always authentic. Tuning in you'll hear us unpack the power of interviews, the work Eric has done for Brand Builders Group, and why he prefers to film without a script. Eric also breaks down the types of video content he deems essential for anyone with a personal brand and how to go about producing them. To learn more about Eric's approach and how you can create authentic and persuasive promotional videos, make sure you tune in today!


    Matt Mayberry Recap: Highlights from the Interview Dec 09, 2022
    Show notes

    In today's special recap episode, AJ revisits her powerful conversation with keynote speaker, consultant, and author Matt Mayberry. Tuning in, listeners will hear AJ share her top three takeaways from their conversation as well as her unique thoughts and insights on the topics they talked about. One of the biggest lessons from their conversation is the concept of company culture and why it can be defined as behavior at scale. But how does this apply to the individual? There are countless resources on how to create company culture, but where are the resources that teach people how to create their reputation, especially when it comes to their personal brand? If you want to find out the answer to these and other questions, while also learning more about how you can intentionally create your reputation and personal brand, then make sure you tune in today!


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