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    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

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    Latest Episodes:
    Scoping The Content Creation Process -- Phillip Thune // Textbroker Nov 13, 2020
    Show notes

    Today we're talking about SEO strategy with a powerhouse in the content creation world. Joining us is Phillip Thune, the CEO of Textbroker, which is the leading online platform in the US for custom made unique written content. In part 2 of our conversation, we discuss scoping the content creation process. Show Notes

    Connect With:

    • Phillip Thune: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Content Strategy Case Study -- Phillip Thune // Textbroker Nov 12, 2020
    Show notes

    Today we're talking about SEO strategy with a powerhouse in the content creation world. Joining us is Phillip Thune, the CEO of Textbroker, which is the leading online platform in the US for custom made unique written content. In part 1 of our conversation, we discuss a content strategy case study. Show Notes

    Connect With:

    • Phillip Thune: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Q3 2020 in Review: SEO Industry Trends -- Tyson Stockton // Searchmetrics Nov 11, 2020
    Show notes

    Welcome to the final episode of our Q3 2020 Review. We’ve been talking to Kathy Brown, Senior SEO Manager of Searchmetrics and Tyson Stockton, VP of Client Services. So far, we’ve discussed the recent Google Updates of Q3 and the technical changes that happened in Q3 of 2020. Today, we wrap up our 3-episode Q3 2020 Review by talking about industry trends.

    Connect With:

    • Kathy Brown: Website // LinkedIn
    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Q3 2020 in Review: Technical SEO Changes -- Kathy Brown // Searchmetrics Nov 10, 2020
    Show notes

    Today, we continue our Q3 2020 Review with our guests Kathy Brown, Senior SEO Manager of Searchmetrics and Tyson Stockton, VP of Client Services. This is part 2 of our 3-episode Q3 Review, and yesterday we discussed the recent Google Updates including indexing issues, and the addition of licensing badges in Google Images. We will now discuss the technical changes we saw in Q3 2020.

    Connect With:

    • Kathy Brown: Website // LinkedIn
    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter


    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Q3 2020 in Review: Google Updates -- Kathy Brown // Searchmetrics Nov 09, 2020
    Show notes

    Welcome to our 3-part review of Q3 of 2020. Kathy Brown, Senior SEO Manager at Searchmetrics helps us kick off our review by talking about some recent Google Updates that happened in this quarter. Show Notes

    Connect With:

    • Kathy Brown: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Google Antitrust Hearings -- Jordan Koene // Searchmetrics Nov 06, 2020
    Show notes

    Yesterday Jordan and I talked about the impending antitrust hearing that the United States government and 11 Attorneys General have filed against Google and Alphabet. Joining us again is Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Today we'll be discussing the combination of SEO and everybody's favorite subject: politics.

    Connect With:

    • Jordon Koene: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Google Antitrust Case -- Jordan Koene // Searchmetrics Nov 05, 2020
    Show notes

    Today we review the complaint registered by the Justice Department against Google with Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Today we're going to talk about the impending antitrust hearing that the United States government and 11 Attorneys General have filed against Google and Alphabet.

    Connect With:

    • Jordon Koene: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Will Digital Marketing Recover in 2021 -- Doug Bell // Searchmetrics Nov 04, 2020
    Show notes

    In Previous Conversation, we discussed the current landscape of digital marketing and how it's changed over the course of 2020. Continuing our conversation with Doug Bell, CMO of Searchmetrics. In Today's podcast we discuss what should be expected in terms of the changes to the digital marketing landscape in 2021 and how to being able to do more with less.

    Connect With:

    • Doug Bell: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter


    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    What the Heck Happened to Digital Marketing in 2020? -- Doug Bell // Searchmetrics Nov 03, 2020
    Show notes

    Joining us today to discuss the state of digital marketing and how it might change in 2021 is Dough Bell, CMO a t Searchmetrics. We take a look at the current standings of the digital marketing landscape and how the ripple effects of Covid will continue to effect SEO and marketing.

    Connect With:

    • Doug Bell: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter


    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    October Winners & Losers -- Tyson Stockton // Searchmetrics Nov 02, 2020
    Show notes

    It's time for our monthly sit-down to discuss winners and losers with Tyson Stockton, Vice President of Services at Searchmetrics. Today we're going to review the last month and reveal some of the trends behind the movers, shakers, and slackers in the SEO world.

    Connect With:

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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