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Today in Digital Marketing — Business
Today in Digital Marketing

Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.

Copyright: © engageQ digital inc.

Latest Episodes:

Why Your Religious Customers Complain More Apr 14, 2022

Show notes

Pinterest takes another step toward becoming a shoppable platform... Why religious customers complain more... Why you might not be the best choice for your brand's voice... And Twitter employees — you guys good?

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

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Why Did Meta Turn Off Ads Last Night? Apr 13, 2022

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A huge bug at Meta turned off thousands of ads... How to turn those ads back on safely... Why you might want to reconsider your Reels' strategy... TikTok's ad revenue is on track to surpass Twitter and Snapchat's combined... and Pinterest launches a huge API upgrade.

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

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Those Tweets You Deleted? Surprise! They're Back. Apr 12, 2022

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How your brand can enter the metaverse without development costs... Meta picks a fight with its smaller competitors... TikTok launches its AR effects platform... A social media app all about authenticity could be the next big photo sharing platform...

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

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The Skeletons in Elon Musk’s Closet Apr 11, 2022

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What do consumers really think when it comes to sharing their data? Sites have been ordered to stop using Google Analytics or to pay up... Thousands of ecommerce sellers are boycotting a major marketplace... Elon Musk's plans to take over Twitter... And YouTube tests a content moderation tool to combat comment spam...

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

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Your Site's Privacy Notice Is Scaring Your Customers Off Apr 08, 2022

Show notes

Advertisers aren't convinced by Google's new Privacy Sandbox offering... Google's AI might change your business hours... Teenagers hate Instagram... TikTok continues to dominate the app charts...

Go Premium! No ads, more stories, audio chapters, and extended weekend episodes — https://todayindigital.com/premium

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

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Mom! Don’t Come In Here! I’m Building the Metaverse! Apr 07, 2022

Show notes

The AI content on your brand's web site could get you in trouble with Google... Instagram removes an ad placement that everybody's used... And gives its creators a reason to switch platforms… One company's invasive marketing strategy.... that works...

Go Premium! No ads, more stories, audio chapters, and extended weekend episodes — https://todayindigital.com/premium

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

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SLOOFLIRPA Apr 06, 2022

Show notes

New trend insights from Snap reveal why consumers use its app... One brand’s campaign strategy is based on bad reviews... A lesson in "DON'T DO THIS" marketing... TikTok introduces an educational program designed for agencies... Facebook wants you to post Reels from third-party apps.

Go Premium! No ads, more stories, audio chapters, and extended weekend episodes — https://todayindigital.com/premium

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

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Is it "Growth Hacking" or Algorithmic Plagiarism? Apr 05, 2022

Show notes

Do I owe Instagram an enormous apology? The future voice of your brand might be a robot... More post-cookie solutions have been unveiled... Google sends another app to its graveyard...

Go Premium! No ads, more stories, audio chapters, and extended weekend episodes — https://todayindigital.com/premium

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

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X Æ A-Xii Twitter Apr 04, 2022

Show notes

Which platform drives the most conversions for social purchases? A new Google tool for retailers is targeting search abandonment... How is the war in Ukraine affecting ad spend?... Reels finally gives content marketers the update they want...

Go Premium! No ads, more stories, audio chapters, and extended weekend episodes — https://todayindigital.com/premium

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

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No Twitter, That Was Not a Funny April Fools Joke Apr 01, 2022

Show notes

Nobody wants to work on Friday including Google Ads... Twitter has added three new ad products to entice your ad dollars... A nasty Facebook bug may have been causing your ads to run alongside Russian propaganda... And more people might be sliding into your brand's DMs...

Go Premium! No ads, more stories, audio chapters, and extended weekend episodes — https://todayindigital.com/premium

Get each episode as a daily email newsletter (with images, videos, and links) — b.link/pod-newsletter

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Today in Digital Marketing is hosted by Tod Maffin (https://b.link/pod-todsite) and produced by engageQ digital (https://b.link/pod-engageq). Subscribe at https://TodayInDigital.com or wherever you get your podcasts. (Theme music by Mark Blevis. All other music licensed by Source Audio.)

Privacy & Opt-Out: https://redcircle.com/privacy

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