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    Business

    Today in Digital Marketing

    Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.

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    Copyright: © engageQ digital inc.

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    Latest Episodes:
    101: Oh, California…. 😬 Feb 21, 2020
    Show notes
    • Check your Facebook retargeting because it might be stalled out
    • Twitter’s latest bug could expose your brand to some embarrassment
    • The opportunity to place ads alongside video game streams is bigger than you think
    • And guess who just bought all of YouTube’s ad inventory?

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • TikTok: https://www.tiktok.com/@todmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://www.mobilemarketer.com/news/twitch-will-boost-monthly-users-14-to-375m-this-year-emarketer-predicts/572698/
    2. https://www.bloomberg.com/news/articles/2020-02-21/donald-trump-youtube-ads-will-dominate-election-day
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

    100: ONE HUNDRED EPISODES (and counting) 😊 Feb 20, 2020
    Show notes
    • Another day, another Facebook ads bug
    • Snapchat adds Swipe Up to Call… but will any of their users actually use it?
    • Photoshop adds some tools which you should ignore
    • And T-10 days before Google starts IGNORING your NoFollow tags

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • TikTok: https://www.tiktok.com/@todmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://techcrunch.com/2020/02/20/twitter-adds-a-button-so-you-can-thread-your-shower-thoughts/
    2. https://wersm.com/snapchat-introduces-swipe-up-to-call-ad-format-in-the-us/
    3. https://wersm.com/adobe-celebrates-photoshops-30th-birthday-adds-new-features/
    4. https://www.searchenginejournal.com/nofollow-crawl-indexing-update/349994/
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

    99: Stories Finally Coming to Twitter? Feb 19, 2020
    Show notes
    • Twitter joins the Stories party
    • Canadians can finally hear music
    • Google Ads turns on automatic sharing
    • And one social media influencer pranks her community — in glorious fashion.

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • TikTok: https://www.tiktok.com/@todmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://www.bloomberg.com/amp/news/articles/2020-02-18/twitter-buys-chroma-labs-startup-founded-by-facebook-veterans
    2. https://support.google.com/google-ads/answer/9659479
    3. https://www.standard.co.uk/insider/living/youtuber-fakes-luxury-bali-holiday-with-photoshoot-in-ikea-a4364756.html
    4. https://techcrunch.com/2020/02/19/tiktok-introduces-parental-controls-with-new-family-safety-mode-feature-launching-first-in-u-k/
    5. https://www.socialmediatoday.com/news/linkedins-shutting-down-its-sales-navigator-gmail-extension/572478/
    6. https://www.richmond-news.com/facebook-instagram-users-in-canada-can-finally-use-music-clips-with-stories-1.24079572
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

    98: Will Users Be Able to Opt-OUT of Facebook’s Algorithm Soon? Feb 18, 2020
    Show notes
    • Wait… we can jam more into H1 tags?!
    • Is Facebook backing off their algorithm?
    • Facebook says memes are bad, but lying? That’s fine.
    • And did your ad account get shut down on the weekend? You’re not alone.

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • TikTok: https://www.tiktok.com/@todmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://www.socialmediatoday.com/news/facebook-implements-new-rules-on-the-use-of-memes-by-political-candidates/572381/
    2. https://techcrunch.com/2020/02/18/facebook-tabbed-news-feed-seen/
    3. https://wersm.com/this-ai-twitter-filter-will-keep-unwanted-dick-pics-out-of-your-dms/
    4. https://www.seroundtable.com/google-clarifies-new-partner-program-performance-requirements-29018.html
    5. https://www.seroundtable.com/google-adsense-ransom-extortion-emails-29015.html
    6. https://www.seroundtable.com/google-text-in-an-image-alt-attribute-h1-29007.html
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

    97: 🎵 Renegade Renegade Renegade Renegade Feb 14, 2020
    Show notes
    • Facebook is apparently out of original ideas
    • Why aren’t we marketing more on Alexa?
    • Getting the culture right on TikTok
    • And your biggest e-commerce competitor might spend less time in meetings, and more time in Algebra 11.

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • TikTok: https://www.tiktok.com/@todmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://marketingland.com/more-than-200-million-smart-speakers-have-been-sold-why-arent-they-a-marketing-channel-276012
    2. https://www.seroundtable.com/google-my-business-email-notifications-for-deletion-of-reviews-29001.html
    3. https://www.socialmediatoday.com/news/facebook-launches-new-pinterest-like-app-via-its-experimental-npe-team/572320/
    4. https://www.nytimes.com/2020/02/13/style/the-original-renegade.html
    5. https://www.inputmag.com/features/teens-are-turning-instagram-into-their-own-ebay-thrift-shop
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

    96: 🍸 Your Social Media Manager Needs a Stiff Drink. Feb 13, 2020
    Show notes
    • Agorapulse adds a nice feature for agencies, but there’s a catch
    • Google will be making it harder to maintain your Partner status soon
    • And Facebook adds some tools for Groups, but not the ONE TOOL we all actually need

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://agorapulse.releasenotes.io/release/VtQa2-shared-calendar-for-easy-content-approval-collaboration
    2. https://wersm.com/google-is-making-it-harder-for-companies-to-become-google-partners/
    3. https://www.seroundtable.com/google-ads-annotations-change-history-report-28993.html
    4. https://www.socialmediatoday.com/news/facebook-tests-moderator-activity-insights-to-provide-transparency-on-group/572239/
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

    95: It’s a Bird, It’s a Plane, It’s Facebook?! Feb 12, 2020
    Show notes
    • Will the next TV show you watch be in vertical format?
    • A powerful YouTube discovery tool launches - but it ain’t cheap
    • WhatsApp is way, way bigger than you think
    • And Facebook plans to launch a satellite into orbit next month, in a move that is totally not creepy, amirite?

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://www.mobilemarketer.com/news/instagram-overtakes-facebook-in-audience-of-top-50-brands-study-says/572153
    2. https://www.prnewswire.com/news-releases/instagram-now-attracts-a-larger-audience-than-facebook-among-top-brands-according-to-new-report-from-socialbakers-301002920.html
    3. https://wersm.com/whatsapp-now-has-2-billion-users/
    4. https://www.socialmediatoday.com/news/content-analysis-app-buzzsumo-adds-youtube-insights/572141/
    5. https://wersm.com/get-a-free-whopper-when-you-bring-in-a-photo-of-your-ex/
    6. https://buffer.com/resources/buffer-shopify-integration
    7. https://www.businessinsider.com/facebook-filings-athena-satellite-project-still-ongoing-planning-launch-2020-1
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

    94: 🦄 Unicorns, I love them. ❤️ Feb 11, 2020
    Show notes

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://www.tubefilter.com/2016/08/15/best-fiends-ad-budget-youtube-influencers/
    2. https://marketingland.com/soapbox-are-ad-blockers-breaking-the-foundations-of-digital-marketing-275753
    3. https://www.seroundtable.com/google-local-algorithm-update-28982.html
    4. https://www.searchenginejournal.com/word-count-for-seo/348164/
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

    93: Go Home, Quora. You're Drunk. Feb 10, 2020
    Show notes
    • A strange bug at Google My Business
    • Some nice changes coming to Shopping campaigns on Bing
    • How will Instagram’s new revenue share affect YOUR marketing efforts
    • And Netflix has finally added the ONE THING we all have wanted... all along

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://marketingland.com/facebook-buys-ar-startup-building-a-11-digital-map-of-the-physical-world-275676
    2. https://digiday.com/marketing/absence-third-party-cookies-publishers-building-walled-gardens/
    3. https://www.seroundtable.com/google-increases-amp-custom-css-limit-28972.html
    4. https://wersm.com/quora-now-helps-you-better-measure-and-attribute-conversions/
    5. https://www.socialmediatoday.com/news/instagram-is-testing-a-new-trimming-tool-for-instagram-stories-clips/571963/
    6. https://searchengineland.com/how-to-use-googles-new-price-competitiveness-report-in-merchant-center-328924
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

    You Can't Automate Telling Your Brand Story Feb 07, 2020
    Show notes
    • A strange bug at Google My Business
    • Some nice changes coming to Shopping campaigns on Bing
    • How will Instagram’s new revenue share affect YOUR marketing efforts
    • And Netflix has finally added the ONE THING we all have wanted... all along

    Can you help spread the word?

    • Review this podcast at https://ratethispodcast.com/today
    • AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

    Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

    TOD’S SOCIAL MEDIA:

    • Tod’s web site: http://TodMaffin.com
    • Tod’s agency: http://engageQ.com
    • LinkedIn: http://linkedin.com/in/todmaffin
    • Twitter: http://twitter.com/todmaffin
    • Instagram: http://instagram.com/todmaffin
    • Facebook: http://facebook.com/tmaffin
    • Mixer: https://mixer.com/HappyRadioGuy

    SOURCES:

    1. https://www.searchenginejournal.com/better-product-group-management-scripts-more-microsoft-shopping-campaigns/347300/
    2. https://www.marketingdive.com/news/56-of-marketers-think-ai-will-negatively-impact-branding-in-2020-study-sa/571901/
    3. https://www.seroundtable.com/bing-webmaster-tools-sitemap-diagnosis-tool-28966.html
    4. https://www.seroundtable.com/google-posts-being-rejected-28963.html
    5. https://techcrunch.com/2020/02/06/igtv-ads/
    6. https://gizmodo.com/at-long-last-our-netflix-autoplay-nightmare-is-over-1841499223
    --- Send in a voice message: https://anchor.fm/todayindigital/message
    Privacy & Opt-Out: https://redcircle.com/privacy

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