Today in Digital Marketing

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**Today in Digital Marketing**

**Every Friday:** An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. **Every Tuesday**: A deep-dive episode into one specific digital marketing topic.

Latest Episodes:

111: Why is Bart Simpson Lurking Your Brand’s Instagram?! Mar 06, 2020

Show notes

Have a mobile-only site? Prepare to drop out of Google.
The best time to post on Instagram is a lie
Your next ad placement might be in a push notification
And why is Bart Simpson looking at your Instagram Stories?

Can you help spread the word?

Review this podcast at https://ratethispodcast.com/today
AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat.http://www.engageQ.com or call 1-855-863-6233.

TOD’S SOCIAL MEDIA:

Tod’s web site: http://TodMaffin.com
Tod’s agency: http://engageQ.com
LinkedIn: http://linkedin.com/in/todmaffin
Twitter: http://twitter.com/todmaffin
Instagram: http://instagram.com/todmaffin
Facebook: http://facebook.com/tmaffin
TikTok: https://www.tiktok.com/@todmaffin
Mixer: https://mixer.com/HappyRadioGuy

SOURCES:

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

110: Stop Everything and Check Your Facebook Pixel Events Mar 05, 2020

Show notes

Your Facebook conversions might be MUCH higher than you think
Hootsuite Launches a Premium Listening Platform…. At least I THINK they have?
YouTube launches a very helpful new measurement tool
And guess who’s copying their competitors and putting other people’s ideas into THEIR app? Here’s a hint…. It rhymes with Minsterblam.

Can you help spread the word?

Review this podcast at https://ratethispodcast.com/today
AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

TOD’S SOCIAL MEDIA:

Tod’s web site: http://TodMaffin.com
Tod’s agency: http://engageQ.com
LinkedIn: http://linkedin.com/in/todmaffin
Twitter: http://twitter.com/todmaffin
Instagram: http://instagram.com/todmaffin
Facebook: http://facebook.com/tmaffin
TikTok: https://www.tiktok.com/@todmaffin
Mixer: https://mixer.com/HappyRadioGuy

SOURCES:

Game show music by Kevin MacLeod CC BY 3.0

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

109: Twitter’s new Stories are out. And they’re called... Mar 04, 2020

Show notes

Who is fact checking Facebook’s fact checkers?
Twitter’s got Stories now… only they’re not called Stories
CBO is on hold
And a new Instagram sticker might help you blow out your next product launch

Can you help spread the word?

Review this podcast at https://ratethispodcast.com/today
AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com
Tod’s agency: http://engageQ.com
LinkedIn: http://linkedin.com/in/todmaffin
Twitter: http://twitter.com/todmaffin
Instagram: http://instagram.com/todmaffin
Facebook: http://facebook.com/tmaffin
TikTok: https://www.tiktok.com/@todmaffin
Mixer: https://mixer.com/HappyRadioGuy

SOURCES:

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

108: When Good Recommendations Go Bad Mar 03, 2020

Show notes

Will Google’s new Ads recommendations be any good?
TikTok bulks up its analytics
Don’t you forget about Bing
And a new LinkedIn filter might get you more job applicants

Can you help spread the word?

Review this podcast at https://ratethispodcast.com/today
AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com
Tod’s agency: http://engageQ.com
LinkedIn: http://linkedin.com/in/todmaffin
Twitter: http://twitter.com/todmaffin
Instagram: http://instagram.com/todmaffin
Facebook: http://facebook.com/tmaffin
TikTok: https://www.tiktok.com/@todmaffin
Mixer: https://mixer.com/HappyRadioGuy

SOURCES:

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

107: Hey LinkedIn. Do You Even WANT Advertisers?! Mar 02, 2020

Show notes

Byte tries to get a chomp on TikTok’s audience
Twitter could be in for some big changes soon
Sprout Social simplifies content publishing
And LinkedIn is STILL way too expensive to advertise on

Can you help spread the word?

Review this podcast at https://ratethispodcast.com/today
AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

TOD’S SOCIAL MEDIA:

Tod’s web site: http://TodMaffin.com
Tod’s agency: http://engageQ.com
LinkedIn: http://linkedin.com/in/todmaffin
Twitter: http://twitter.com/todmaffin
Instagram: http://instagram.com/todmaffin
Facebook: http://facebook.com/tmaffin
TikTok: https://www.tiktok.com/@todmaffin
Mixer: https://mixer.com/HappyRadioGuy

SOURCES:

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

106: {following} Feb 28, 2020

Show notes

Ding dong, the bots are dead.
TikTok’s growth may level off soon.
A new potential way for your brand to thumbstop on Facebook
And my plea to the world — your keyboard’s F key is NOT your friend

Can you help spread the word?

Review this podcast at https://ratethispodcast.com/today
AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

TOD’S SOCIAL MEDIA:

Tod’s web site: http://TodMaffin.com
Tod’s agency: http://engageQ.com
LinkedIn: http://linkedin.com/in/todmaffin
Twitter: http://twitter.com/todmaffin
Instagram: http://instagram.com/todmaffin
Facebook: http://facebook.com/tmaffin
TikTok: https://www.tiktok.com/@todmaffin
Mixer: https://mixer.com/HappyRadioGuy

SOURCES:

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

105: Jen, Stop Pouring My Beer Down the Sink! Feb 27, 2020

Show notes

How to get 5 billion views on TikTok
The one platform we thought was immune from Stories is no longer immune
How do you market your product when it’s the same name of a global virus
And YouTube considers opening up advertising on specific channels

Can you help spread the word?

Review this podcast at https://ratethispodcast.com/today
AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

TOD’S SOCIAL MEDIA:

Tod’s web site: http://TodMaffin.com
Tod’s agency: http://engageQ.com
LinkedIn: http://linkedin.com/in/todmaffin
Twitter: http://twitter.com/todmaffin
Instagram: http://instagram.com/todmaffin
Facebook: http://facebook.com/tmaffin
TikTok: https://www.tiktok.com/@todmaffin
Mixer: https://mixer.com/HappyRadioGuy

SOURCES:

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

104: 3.4k 👍🏻 476 💬 Feb 26, 2020

Show notes

Does Social Proof on a Facebook Ad REALLY make it better? You might be surprised.
Soon, we should be able to use Hide Replies in our third party tools
And Once again for the people in the back… Stop Using Guest Posts
A bit of a shorter episode today, as we’ve got a couple of big client deadlines looming this week at my agency.

Can you help spread the word?

Review this podcast at https://ratethispodcast.com/today
AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

TOD’S SOCIAL MEDIA:

Tod’s web site: http://TodMaffin.com
Tod’s agency: http://engageQ.com
LinkedIn: http://linkedin.com/in/todmaffin
Twitter: http://twitter.com/todmaffin
Instagram: http://instagram.com/todmaffin
Facebook: http://facebook.com/tmaffin
TikTok: https://www.tiktok.com/@todmaffin
Mixer: https://mixer.com/HappyRadioGuy

SOURCES:

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

103: TikTok Porn?! Feb 25, 2020

Show notes

Vimeo's video creation tool is mediocre and its pricing is disappointing
Twitter explains why you should stop using hashtags
Google can help alert you to your brand going viral
A charity is using Twitter’s new Hide Replies feature in a devastatingly effective way
And TikTok Porn? Oh yes, friend, oh yes.

Can you help spread the word?

Review this podcast at https://ratethispodcast.com/today
AND/OR click https://ctt.ac/o713H to preview a tweet you can publish

TOD’S SOCIAL MEDIA:

Tod’s web site: http://TodMaffin.com
Tod’s agency: http://engageQ.com
LinkedIn: http://linkedin.com/in/todmaffin
Twitter: http://twitter.com/todmaffin
Instagram: http://instagram.com/todmaffin
Facebook: http://facebook.com/tmaffin
TikTok: https://www.tiktok.com/@todmaffin
Mixer: https://mixer.com/HappyRadioGuy

SOURCES:

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

102: Facebook’s New App for Brand Managers is Stupid Feb 24, 2020

Show notes

Looking for the link to BrandMentions? —> http://bit.ly/todsumo(affiliate link)

How to get a brand monitoring service for pennies on the dollar
Google is exposing some sensitive WhatsApp data
Soon, it’ll be easier to use pictures you JUST FIND on Google Images
And TikTok banned by another government agency… but not for the reason you think.

Can you help spread the word?