Today in Digital Marketing

Latest Episodes:

199: Short or Long? How Much Copy Converts Better? Jul 22, 2020

Show notes

Today: Google gives webmasters a brief reprieve from a dangerously looming deadline... good news for brands that invested into Snapchat marketing… new Facebook training will show you how to adjust your content strategy based on pixel data… Google will endorse your business for just $50.... and another blow to TikTok. Is the end coming?
Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Help Spread the Word!
 • Review Us: ratethispodcast.com/today
 • Click bit.ly/tweet-tidm to preview a tweet you can publish
  Advertise on This Podcast 
Learn more at todayindigital.com/ads 
 Tod’s Social Media
• Tod’s web site: TodMaffin.com
 • Tod’s agency: engageQ.com
 • LinkedIn: linkedin.com/in/todmaffin  
• Twitter: twitter.com/todmaffin  
• Instagram: instagram.com/todmaffin  
• Facebook: facebook.com/tmaffin  
• TikTok: tiktok.com/@todmaffin
 • Twitch: twitch.tv/todmaffin
 • Xbox Gamertag: Radio#9573  
Music
 Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio and Epidemic Sound.
 Transcripts
 Episode Transcripts: http://todayindigital.com/scripts
Sources

https://unbounce.com/conversion-benchmark-report/#about_this_report
https://www.marketingdive.com/news/coca-cola-plans-to-boost-marketing-as-lockdowns-ease-and-sales-drop-28/582060/
https://www.seroundtable.com/google-mobile-first-indexing-deadline-march-2021-29815.html
https://webmasters.googleblog.com/2020/07/prepare-for-mobile-first-indexing-with.html
https://www.socialmediatoday.com/news/snapchat-adds-9-million-more-daily-active-users-in-q2-reports-17-increase/582068/
https://www.facebook.com/business/news/summer-of-support-business-commerce/#
https://wersm.com/netflix-is-testing-a-new-mobile-only-subscription-in-india/
https://www.socialmediatoday.com/news/us-bans-tiktok-on-all-government-issued-devices-due-to-concerns-around-conn/582042/
https://www.socialmediatoday.com/news/linkedin-to-cut-6-of-global-workforce-due-to-impacts-of-covid-19/582035/

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

198: Immoral, Obscene, and Vulgar. Jul 21, 2020

Show notes

Today: The Facebook ad boycott is bigger than we thought… how to get your brand’s web site content in the search engine the second it goes live… Pinterest may subsidize your ad campaigns… and guess which country is pissed at TikTok now?

Today’s episode is brought to you by Trendhackers.co

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Help Spread the Word!
• Review Us: ratethispodcast.com/today
• Click bit.ly/tweet-tidm to preview a tweet you can publish
Advertise on This Podcast
Learn more at todayindigital.com/ads
Tod’s Social Media
• Tod’s web site: TodMaffin.com
• Tod’s agency: engageQ.com
• LinkedIn: linkedin.com/in/todmaffin
• Twitter: twitter.com/todmaffin
• Instagram: instagram.com/todmaffin
• Facebook: facebook.com/tmaffin
• TikTok: tiktok.com/@todmaffin
• Twitch: twitch.tv/todmaffin
• Xbox Gamertag: Radio#9573

Music
Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio.

Transcripts
Episode Transcripts: http://todayindigital.com/scripts

Sources

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

197: Google Maps Has a Terrible Spam Problem Jul 20, 2020

Show notes

Today: We go deep into one of Google’s biggest spam problems — one that is directly affecting the results of digital marketers in the services industry. Plus: Snapchat launches its first Mini app. TikTok gets caught up in a 5G fight. And — it’s not just you…. Search Console data is lagging big-time. Again.

Today’s episode is brought to you by Trendhackers.co

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Help Spread the Word!
• Review Us: ratethispodcast.com/today
• Click bit.ly/tweet-tidm to preview a tweet you can publish
Advertising: Reach 1,000 Digital Marketers
Learn more at todayindigital.com/ads
Tod’s Social Media
• Tod’s web site: TodMaffin.com
• Tod’s agency: engageQ.com
• LinkedIn: linkedin.com/in/todmaffin
• Twitter: twitter.com/todmaffin
• Instagram: instagram.com/todmaffin
• Facebook: facebook.com/tmaffin
• TikTok: tiktok.com/@todmaffin
• Twitch: twitch.tv/todmaffin
• Xbox Gamertag: Radio#9573

Music
Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio.

Transcripts
Episode Transcripts: http://todayindigital.com/scripts

Sources

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

196: What The Hell Is With the Donut?! 🍩 Jul 17, 2020

Show notes

A new entrant in the livestreaming game could mean a fully branded experience for your viewers… the surprising effect one very common web page design element has on your Google ranking… you can now run your ads on Hulu WITHOUT a million dollar budget… and the new Twitter features coming to the third-party tool YOU use.

Closing music by Cosmosaurus. Find them on Bandcamp, FacebookSpotify, OR YouTube.
Today’s episode is brought to you by Trendhackers.co

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Music
Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio.

Transcripts
Episode Transcripts: http://todayindigital.com/scripts

Sources

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

195: Protecting Your Brand from the Next Twitpocalypse Jul 16, 2020

Show notes

One day after the Twipocaplyse — what we know about how the global hack happened AND how you can protect YOUR brand’s account. Also: Instagram is rushing its TikTok clone out… Google wants to create your ads FOR you… And one of the oldest social media tools gets a big facelift.

Today’s episode is brought to you by Trendhackers.co

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Music
Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio.

Transcripts
Episode Transcripts: http://todayindigital.com/scripts

Sources

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

194: 🚨BREAKING: The Biggest Hack in Twitter’s History? Jul 15, 2020

Show notes

Details on one of the biggest widespread Twitter hacks in history. Also: One web site wants to give you millions of free brand impressions —and you’ll probably say no.... Google Ads launches some nice new dynamic text options… Snapchat tests Brand profiles… And how to get much more real estate for your images on Google.

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Music
Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio.

Transcripts
Episode Transcripts: http://todayindigital.com/scripts

Sources

https://techcrunch.com/2020/07/14/facebook-to-launch-officially-licensed-music-videos-in-the-u-s-next-month/

https://www.sistrix.com/blog/why-almost-everything-you-knew-about-google-ctr-is-no-longer-valid/

https://www.semrush.com/agencies/

https://techcrunch.com/2020/07/14/spotify-debuts-new-podcast-top-charts-across-26-markets/

https://wersm.com/youtube-launches-new-analytics-for-artists-dashboard/

https://www.searchenginejournal.com/google-discover-large-images-2/374555/

https://www.pornhub.com/bigpackage

https://www.marketingdive.com/news/cheez-it-snapd-ties-snack-rewards-program-to-binge-watching-on-amazon/581668/

https://www.searchenginejournal.com/google-adds-new-features-to-responsive-search-ads/374541/

https://wersm.com/reddit-image-galleries-multiple-images-and-gifs-in-one-post/

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

193: Cinq Pamplemousses, S’il Vous Plaît 🇫🇷 Jul 14, 2020

Show notes

A huge crash at Facebook is causing headaches for social media managers around the world… How much does adding Services to your Google My Business profile affect your search ranking… Behind the scenes at an Amazon review-scam operation… and how to write content that Google will like: The solution is in three easy letters.

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Music
Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio.

Transcripts
Episode Transcripts: http://todayindigital.com/scripts

Sources

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

192: Google Can Predict Your Sales (Also: 💋 the 🐟) Jul 13, 2020

Show notes

Google can predict your future sales — or so it says. Is the Facebook ads boycott working? YouTube gives a big boost to brands who do livestreams. And a couple of interesting new entrants in the augmented reality marketing space.

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Music
Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio.

Sources

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

191: WARNING 🚨 You Will Be Rickrolled In This Episode Jul 10, 2020

Show notes

How many consumers will turn off ads now that Instagram’s letting them… A small bug yesterday at TikTok turned into a huge deal to the tin-hat crowd… A new YouTube metric helps creators understand their revenue better… and the intellectual property takedown notice that was totally worth the legal risk.

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Closing music by Kendall Patrick — kendallpatrick.com

Music
Theme music by Mark Blevis. Unless otherwise stated, all other mechanical, master, synchronization and public performance music rights licensed by Source Audio.

Sources

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

190: Dude. You Forgot the Organics. Jul 09, 2020

Show notes

Some new Google Ad features coming to the platform YOU use soon… how a grocery store chain plans to broadcast customized audio ads in its stores… The podcast craze reaches even bigger companies… and some new free courses on community management from Facebook.

Today in Digital Marketing is produced by engageQ.com. Can we help you with YOUR brand’s digital marketing and social media? Email info@engageQ.com or visit engageQ.com/contact

Music Licensing
Theme music by Mark Blevis. All other mechanical, master, synchronization and public performance music rights licensed by Source Audio.

Sources

--- Send in a voice message: https://anchor.fm/todayindigital/message
Privacy & Opt-Out: https://redcircle.com/privacy

Our TOPPODCAST Picks

Follow Us

Stay Connected

Today in Digital Marketing

Related Podcasts

Links

Stay Connected