TopPodcast.com
Menu
  • Home
  • Top Charts
  • Top Networks
  • Top Apps
  • Top Independents
  • Top Podfluencers
  • Top Picks
    • Top Business Podcasts
    • Top True Crime Podcasts
    • Top Finance Podcasts
    • Top Comedy Podcasts
    • Top Music Podcasts
    • Top Womens Podcasts
    • Top Kids Podcasts
    • Top Sports Podcasts
    • Top News Podcasts
    • Top Tech Podcasts
    • Top Crypto Podcasts
    • Top Entrepreneurial Podcasts
    • Top Fantasy Sports Podcasts
    • Top Political Podcasts
    • Top Science Podcasts
    • Top Self Help Podcasts
    • Top Sports Betting Podcasts
    • Top Stocks Podcasts
  • Podcast News
  • About Us
  • Podcast Advertising
  • Contact
Not in our directory?
Add Show Here
Podcast Equipment
Center

toppodcastlogoOur TOPPODCAST Picks

  • Comedy
  • Crypto
  • Sports
  • News
  • Politics
  • True Crime
  • Business
  • Finance

Follow Us

toppodcastlogoStay Connected

    View Top 200 Chart
    Back to Rankings Page
    Business

    This Old Marketing – News Podcast Weekly with Joe Pulizzi and Robert Rose

    Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what’s going on in the industry, and a “This Old Marketing” example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify
    Latest Episodes:
    Spotify trolls Amazon's Earhole Strategy (342) Sep 23, 2022
    Show notes

    Spotify announced a new audiobook strategy, aiming directly at Amazon (plus Apple and Google).

    Twitch bans online gambling after a soap-opera type scamming by a popular streamer. But, will it last?

    ESPN launches a creator network, investing a bucket of pucks into the initiative. Both Joe and Robert agree, it's "meh".

    And Starbucks launches a new Web3 loyalty program, investing a double bucket of pucks.

    Rants and raves include purpose and more purpose...plus, the Emmy awards.

    This week's articles:

    Spotify Sells Audiobooks

    Twitch Online Gambling Announcement

    ESPN Launches Creator Network

    Starbucks and Web3

    Brands and Purpose

    Emmy Award Results

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe at TheTilt.com and get the best content creator newsletter 2x per week.

    The Future of Content Marketing (341) Sep 16, 2022
    Show notes

    In a special Content Marketing World week episode, Joe and Robert discuss their content marketing presentations in detail and what the future holds of the discipline of content marketing.

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe at TheTilt.com and get the best content creator newsletter 2x per week.

    Special Episode: Behind the Scenes of This Old Marketing (340) Sep 09, 2022
    Show notes

    In this very special episode, we bring back one of This Old Marketing's most popular episodes: a breakdown of what makes (and breaks) This Old Marketing (the podcast) featuring content entrepreneur Jay Acunzo.

    This week's sponsor is Zapier. Start your free account today at Zapier.com/TOM.

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site.

    Subscribe at TheTilt.com and get the best content creator newsletter 2x per week.

    The Future of Truth Social (339) Sep 02, 2022
    Show notes

    This week Donald Trump's Truth Social made the news concerning runway and SPAC issues. Does Truth and it's parent company have enough money to hold on? And even worse news...Google has a lot to say about it.

    In acquisition land, Benioff's Time brand bought Brandcast to launch Time Sites. Robert sees this as a big deal moving forward. Joe believes that these small acquisitions are going to rule the next 18 months.

    And what about AI and content? Robert just wrote a report on the future of Marketing AI. Is he right?

    In rants and raves, Robert shares a rare Comms research spotlight, while Joe rants about a new NFT marketplace.

    This week's links:

    Truth's SPAC Down 9%

    Truth's Trademark Down

    Google Won't Play with Trump

    Time Buys Brandcast

    AI and Content

    Facebook and Cambridge Suit

    Comms Research

    New NFT Marketplace

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe at TheTilt.com and get the best content creator newsletter 2x per week.

    Google...We Want to See Your Manager (338) Aug 26, 2022
    Show notes

    Donald Trump's Truth Social is hitting bigger numbers...but are they big enough?

    Instagram's changes from social network to content discovery platform is messing with a number of small business models, while YouTube and TikTok block Andrew Tate from the platform.

    Google launched a new "really helpful" SEO update that attacks sites that don't answer the question searched for. Will their update really fix anything at all? Probably not.

    And...is TikTok monitoring your information? You bet they are.

    Rants and raves include the fiasco in Cleveland sports and a review of The Sandman.

    This week's links:

    Truth Social Numbers Up

    Instagram Changes All the Rules

    YouTube Bans Tate

    Google's Helpful Update

    TikTok Security Risk

    Pam's LinkedIn Plea for Browns' Fans

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site.

    Send us your Rally.io ID at ThisOldMarketing.site and get $20 in $TILT and $IDEA coin for a podcast review. Subscribe at TheTilt.com and get the best content creator newsletter 2x per week.

    Zuck's Metaverse Is Embarrassing (337) Aug 19, 2022
    Show notes

    Big news as Mailchimp deactivates a number of crypto-based newsletters. We cover what's behind the move and what you need to do about it.

    Morning Brew is yet another in line to launch a creator program. What are they doing differently?

    A new group-based social network is launched (Niche). But how long will it last?

    And Meta (Facebook) launches their metaverse program in France and Spain. And yes, it is the most ridiculous thing you will see today.

    Rants and raves include creator burnout and Creem magazine.

    This week's sponsor is Zapier. Start your free account today at Zapier.com/TOM.

    This week's links:

    Mailchimp Deactivates

    Morning Brew Creator Program

    Meet Niche

    Zuckerberg's Metaverse

    Creator Needs a Break

    Creem Magazine Returns

    TV or Social Media More Polarizing?

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site.

    Send us your Rally.io ID at ThisOldMarketing.site and get $20 in $TILT and $IDEA coin for a podcast review. Subscribe at TheTilt.com and get the best content creator newsletter 2x per week.

    Could You Sell Your Content Marketing Division? (336) Aug 12, 2022
    Show notes

    This week Joe and Robert cover the big news out of Disney. Do they really have more subscribers than Netflix? Are they the greatest media company of all-time? (the answer is yes)

    Axios sells to Cox Enterprises, creating a local media opportunity that may be unprecedented. At the 5x revenue valuation, the boys ponder how a content marketing division could be valued (revenue or not).

    Lyft creates a media division...but the real story is the ongoing diversification of audience and customer revenue.

    Rants and raves include online gambling content and whether it's better or worse to work from home.

    This week's links:

    Disney's Upside Surprise

    Axios Sells

    Media Exit Multiplier

    Lyft's Media Operation

    xQc Wagers $685 Million

    Malcolm Gladwell on Working from Home

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe for the best in content creation at TheTilt.com.

    Is Twitter Setting Up for a New Acquirer? (335) Aug 05, 2022
    Show notes

    Twitter is launching a new version of Spaces. Is this the answer to the platform's woes, or is this just another move to find a "non-Elon" acquirer of the business?

    Meta discontinues paying media companies as part of their news feed. But good news! They are adding it on the Instagram side. Is Meta searching to find its way or could they be Microsoft from a decade ago?

    We are shocked that payola is happening on podcasts. What needs to be done to combat this?

    Rants and raves include commentary from Robert about how Meta is actually in a pretty good position after all. Joe raves about Ryan Reynolds new MNTN ad.

    This week's sponsor is Zapier. Start your free account today at Zapier.com/TOM.

    This week's links:

    Twitter Launching New Spaces

    Meta Ends Publisher Deals

    Meta Alters News Feed

    Instagram Adds Payment for Reels

    Podcast Payola

    Meta Not Doing Poorly

    Ryan Reynolds' MNTN Ad

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe for the best in content creation at TheTilt.com.

    TikTok Is Due for a Correction (334) Jul 29, 2022
    Show notes

    TikTok continues to dominate tech as Meta, Snap and Twitter all slump. But...is TikTok due for a correction? The token soap opera continues between Coinbase, the SEC and the CFTC. Would the real cryptocurrency regulation please stand up?

    Instagram changes their algo and a million influencers cry simultateously? Will Insta revert to the old or are they only focused on TikTok?

    And advertising revenues are projecting down. Are we heading deeper into a depression?

    This week's links:

    SNAP Slows

    Twitter Earnings

    MSFT's Report

    Coinbase Insider Trading Suit

    SEC Launches Probe Against Coinbase

    Instagram Changes

    Ad Market Slowdown

    TikTok Creator Factory May Be Broken

    NFL Plus

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe for the best in content creation at TheTilt.com.

    Netflix, TikTok, AI and Acquisitions (333) Jul 22, 2022
    Show notes

    Joe and Robert break down the latest Netflix results and the launch of their ad-supported model. And apparently TikTok is going to replace Google for search, while all designers and artists are afraid of AI. Raves include a surpise kudos from Robert to the ANA, while Joe breaks down the Informa purchase of Industry Dive.

    This week's articles:

    Netflix Ad-Supported Model

    TikTok Is the New Google for Gen Z

    DALLE 2, AI and Graphic Design

    ANA's New Influencer Guide

    Informa Buys Industry Dive

    ---------

    Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe for the best in content creation at TheTilt.com.

    Previous 1 20 21 22 23 24 56 Next

    Related Podcasts

    How I Built This with Guy Raz

    1

    How I Built This with Guy Raz Business
    Planet Money

    2

    Planet Money Business
    Inside Strategic Coach: Connecting Entrepreneurs With What Really Matters

    3

    Inside Strategic Coach: Connecting Entrepreneurs With What Really Matters Business
    BiggerPockets Real Estate Podcast

    4

    BiggerPockets Real Estate Podcast Business
    The Smart Passive Income Online Business and Blogging Podcast

    5

    The Smart Passive Income Online Business and Blogging Podcast Business
    Bad With Money With Gabe Dunn

    6

    Bad With Money With Gabe Dunn Business
    footer-logo

    Contact Us

    Toll Free: 844-670-7747

    Links

    • Home
    • Top Charts
    • Networks
    • Apps
    • Independents Podcasts
    • Podcast Advertising
    • Podcast News
    • Contact Us
    • About Us
    • Analytics & Insights

    Stay Connected

      Privacy, Terms of Use & Our Code of Ethics Protecting Content Creators Copyrights