The Wellness Business Podcast

Latest Episodes:

EP292: The 5 Elements For Writing A Client Attracting Social Media Bio Jan 17, 2023

Show notes

Did you know that you literally have 7 seconds when someone lands on your social media account to get them to pay attention to you, keep reading more, keep scrolling through your account? That’s why it’s so important to do everything you can to make sure your bio and page is as clear as possible. That way when someone lands on your page they are like… OMG this person, this business, is exactly what I need and am looking for.

When you’re this crystal clear in your bio it also helps someone that is not right for you to know that and allows them to move on really quickly, which is okay too.

Creating a crystal clear bio, that speaks directly to your dream clients, takes time and practice so today we’re teaching you a 5 -step process that will simplify things for you.

In this episode you’ll discover…

The 5-element formula for writing a client attracting social media bio that will speak directly to your dream clients
The do’s and don’ts of bio writing that will keep the process super simple
Multiple examples of others in the health and wellness space that have crystal clear bios you can use for inspiration

There is no time like the present to rework your social media bio into a client attraction masterpiece. Grab your earbuds and let’s dive in!

Links/Resources mentioned on the show:

SocialCurator affiliate link: https://hello.socialcurator.com/a/h2ngBj2NN6TSRbJsHGg1

The Social Media Bio Cheat Sheet: http://www.karenpattock.com/instagrambio

Links to Resources:

Wellness Business Accelerator - www.wellnessbusinessaccelerator.com/

Karen’s Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/

Karen’s Instagram - www.instagram.com/karenpattock/

Kathleen’s Facebook Group - www.facebook.com/groups/healthcoachpeers/

Kathleen’s Instagram - www.instagram.com/kathleenlegrys/

EP291: Should Your Run a Free or Paid Challenge? Jan 10, 2023

Show notes

If you’ve been thinking about running an online challenge but you aren’t sure if you should charge for it or not, you are going to find this episode very helpful in making your decision. January is a popular time for running challenges, but the great news is that you can run them any time of the year. So, if you’re thinking you’ve missed out on the New Year frenzy because you don’t have a challenge ready, nothing could be further from the truth because people are looking for help 365 days a year.

Here’s what you’ll discover in this episode:

The differences between a free and paid challenge
When a paid challenge can work well, and what you need to have in place first for it to be successful
How your free challenge can lead to paying clients
Our recommendation of which choice to make if you are just starting out

Tune in to find out which option might be best for your next or first challenge.

Links mentioned on today’s episode:

Save 40% on all of Kathleen’s done-for-you health coaching programs and resources thru January 12th with code: JAN2023

https://www.healthcoachsolutions.net/store/

Links/Resources:

Wellness Business Accelerator - www.wellnessbusinessaccelerator.com/

Karen’s Instagram - www.instagram.com/karenpattock/

Kathleen’s Instagram - www.instagram.com/kathleenlegrys/

EP290: How to Use Instagram to Get More Email Subscribers and Clients Jan 03, 2023

Show notes

Even though algorithms change, and our organic reach may be lower, social media is still one of the easiest ways people can find out about you, and when you have the right pieces in place, they can also become email subscribers and clients. In order for this to happen, there are a few important pieces you want to have in place, and that’s what we’re going to cover today.

Whether you use Instagram, Facebook, LinkedIn or something else, the same principles will apply, so if you aren’t on Instagram yet, you will still come away with some ideas you can implement right away.

Here’s what you’ll discover in this episode:

How to use your Instagram bio to stand out and attract your ideal clients
A simple but overlooked strategy that can have visitors and followers bingeing on your content
Which types of stories get the highest views and how to incorporate this into your content strategy
Easy ways to get new email subscribers
How to turn some of your followers into paying clients

Tune in to find out how to turn more of your followers into email subscribers and clients.

Links to Resources:

Wellness Business Accelerator - www.wellnessbusinessaccelerator.com/

Karen’s Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/

Karen’s Instagram - www.instagram.com/karenpattock/

Kathleen’s Facebook Group - www.facebook.com/groups/healthcoachpeers/

Kathleen’s Instagram - www.instagram.com/kathleenlegrys/

EP289: BEST OF: 3 Things to Focus on Before Your Next Launch to Increase Sales Dec 27, 2022

Show notes

We are sliding into the New Year here in a few days, and we’re bringing back one more episode for you that will help you know where to focus your time and effort before your next launch, so you can increase sales. We’re covering 3 specific things you want to do, starting 30-60 days before your launch, so you can warm up your audience and create interest and demand for your offer.

If you have a promotion coming up the New Year and you don’t have 30 days before it starts, that’s okay - you can still use some of these strategies even if you only have a few days, or you can save them for next time.

In this episode, you'll discover:

How to show up consistently for your followers and subscribers to warm them up and create curiosity about your program before you launch
5 ways to show up consistently
When to focus on building your email list
The benefits of growing your Facebook group prior to promoting your offer

Tune in to find out what to focus on before your next launch to boost sales and enrollment.

Links/Resources mentioned on the show:

Episode 138: 5 FREE Ways to Promote Your Free Offer to Grow Your Email List: https://www.thewellnessbusinesspodcast.com/episode138/

Episode 239: How to Use Your Facebook Group to Grow an Email List Full of Warm Leads: https://www.thewellnessbusinesspodcast.com/episode239/

Links to Resources:

Karen’s Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/

Karen’s Instagram - www.instagram.com/karenpattock/

Kathleen’s Facebook Group - www.facebook.com/groups/healthcoachpeers/

Kathleen’s Instagram - www.instagram.com/kathleenlegrys/

The Wellness Business Podcast Facebook Page - www.facebook.com/thewellnessbusinesspodcast/

EP288: BEST OF: 3 Steps To Make Quick Decisions  In Your Business Dec 20, 2022

Show notes

Decision making is a key piece in being the owner of your own business. The quicker you can make an informed decision and move forward the faster you will continue to grow.

Rarely is there ever a perfect choice. Each option typically has pros and cons so it usually comes down to the ‘best’ choice rather than the ‘perfect’ choice.

In this episode, we’re covering the 3 steps you can take to simplify your decision-making process and feel confident that you’re making the right choices for your business needs.

In this episode you’ll discover:

Three simple steps decision making steps to make to move out of fear and procrastination into a decisive action taker
The main reason why holding off on deciding could be sabotaging your success as a coach
One life-changing realization when it comes to making decisions that will release any doubt or anxiety you have in becoming a strong decision maker for your business

If you’ve ever felt paralyzed by the choices you need to make as a business owner and health coach, you won’t want to miss this episode where you’ll get our 3 steps to make decisions in your business.

Links/Resources mentioned on the show:

PracticeBetter

Links to Resources:

Wellness Business Insider’s Club

Karen’s Facebook Group

Karen’s Instagram

Kathleen’s Facebook Group

Kathleen’s Instagram

The Wellness Business Podcast Facebook Page

The Wellness Business Podcast Instagram

EP287: Best Of: 3 Steps to Turning Freebie Seekers into Paying Clients Dec 13, 2022

Show notes

We are bringing back an episode we did a few months ago that was very popular, and it’s about how to turn freebie seekers into paying clients. Truth be told, you are going to have way more people who just want your free resources, but there are things you can do to improve your results.

Especially as you plan out your promotions or sales for the holidays or New Year, this will be very helpful.

If you ever feel like people come out of the woodwork for your free content but when you present a paid offer, it’s crickets, this is a must listen.

We are covering 3 specific steps you want to have in place and we’re sharing examples of each one.

STEP #1 - Find out what your ideal clients want and find out what to do with the information you gather once you have it.

STEP #2 - Invite people to work with you or join your group program (discover one effective ‘non salesy’ way to do this with ease).

STEP #3 - Map out a customer journey that leads potential client down the path towards becoming a client.

If you want to turn more of your followers and subscribers into clients, be sure to tune into this insightful episode!

Links/Resources mentioned on the show:

Episode 155: The Missing Link to Turning Your Email Subscribers into Clients - https://www.thewellnessbusinesspodcast.com/episode155/

Episode 132: Planning Your Customer Journey for Improved Client Attraction - https://www.thewellnessbusinesspodcast.com/132/

Links to Resources:

Wellness Business Accelerator - https://wellnessbusinessaccelerator.com/

Karen’s Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/

Karen’s Instagram - www.instagram.com/karenpattock/

Kathleen’s Facebook Group - www.facebook.com/groups/healthcoachpeers/

Kathleen’s Instagram - www.instagram.com/kathleenlegrys/

EP286: BEST OF: 10 Hacks To Increase Productivity and Skyrocket Results Dec 06, 2022

Show notes

Anytime someone is willing to share their productivity tips and strategies we’re all ears. Getting more done in less time is always our objective so we have more free time to pursue our other passions. Every year we are faced with more distractions and shiny objects that can take our focus off of our business goals so having strategies and hacks that help speed up our overall results is important. We believe that over time, as a business owner becomes more seasoned and in the flow of their business, they will find what works best for them but in the meantime, hearing how others are streamlining their tasks and work schedule is the perfect path to get them there sooner rather than later. In this episode you’ll discover…

Ten hacks for increasing productivity and skyrocket results leaving more time for family, friends, and passion projects
How to avoid the three main reasons why businesses can start off on rocky ground and what to put in place instead to increase your chances of success
Our favorite online tools designed to improve organization that have kept us on track even during the most chaotic times in our business

This is an episode that you’ll want to reference over and over so grab your notepad and let’s jump in!

Links mentioned in the show:

FREEBIE:

The 5-Step Formula for Setting and Achieving Your Goals in the Next 30 Days https://www.healthcoachsolutions.net/5steps/

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