The Smartest Amazon Seller

Latest Episodes:

Episode 216 – In the Trenches of Partnering With Brands for Exclusives With Isaiah Fritz Aug 01, 2023

Show notes

Learn how taking risks got Isaiah Fritz, CEO and Founder of Online Selling Partner, his first brand exclusives and how these partnerships impact the market.
Join Scott and Isaiah as they cover brand partnership, diminishing brand risks, the next 10 years on Amazon, advertising strategies, and plans backed with case studies and proven data.
Also discover how Online Selling Partner assesses brands using SmartScout’s Data, helping it become the best Amazon growth machine in the world.
Episode Notes:
00:15 - Isaiah Fritz Introduction
01:00 - How Isaiah Found Out About the Smartest Amazon Seller
02:05 - Coupons as a Marketing Tool
03:15 - Isaiah Fritz Back Story
06:15 - Partnering with Brands for Exclusives
12:45 - The Next Decade on Amazon
16:10 - How To Approach Partnering With Brands
19:50 - How SmartScout Helps Assess a Brand’s Performance
21:20 - What’s an Unbeatable Offer for a Brand?
22:45 - How Important Are Case Studies and Experience When Partnering With Brands?
27:20 - Contacting Brands for a Potential Partnership
30:50 - Online Selling Partner Hiring Process
LinkedIn: linkedin.com/in/isaiah-fritz
Website: Onlinesellingpartner.com
Related Post: How to Find the Most Trending Searches on Amazon

Episode 215 – So Long Small and Light, Hello Seller Fulfilled Prime and Updates on AMZ United Jul 25, 2023

Show notes

What’s the latest in the Amazon space in the last 2 months? What’s hot and upcoming?
Learn the latest updates about the big changes in the Small and Light and Seller Fulfilled Prime programs. Plus, get early insights about the first-ever conference for Amazon Wholesale Sellers - the AMZ United 2023.
Episode Notes:
00:35 - Small and Light
03:40 - Seller Fulfilled Prime
06:00 - AMZ United
Related Post: Introducing AMZ United 2023 - The First-Ever Conference for Amazon Wholesale Sellers

Episode 214 - The Amazon Mexico Opportunity with Mike Begg of AMZ Advisers Jul 18, 2023

Show notes

Dive into the vast potential of the Amazon marketplace in Mexico.
With its growing e-commerce market, increasing disposable income, rising demand for imported goods, and more, moving products to Mexico presents a significant opportunity for Amazon sellers.
Join your host Scott Needham with Mike Begg, co-founder of AMZ Advisers, as they give us an overview of the rapidly growing market of Mexico.
Episode Notes:
00:15 - Mike Begg Introduction
02:00 - Mexico Marketplace Overview
03:20 - Amazon’s North America Remote Fulfillment (NARF) Program
05:00 - The Latin America Strategy
08:35 - Big Categories With Huge Demand in Mexico
09:30 - Is There an Arbitrage Opportunity in Mexico?
11:35 - Getting Approval
12:45 - Advertising Cost in Mexico
“When I look at the opportunities in Mexico, it’s almost unlimited if you just get a little creative on how you want to reach.” - Mike Begg
15:20 - Mike Begg’s Amazon Journey
17:20 - What Excites Mike to Start a New Business
19:15 - The Advantage of Hiring Talents Abroad
LinkedIn: linkedin.com/in/mbegg
Website: amzadvisers.com
Related Post: Amazon Ungated Categories: Everything You Need to Know (2023)

Episode 213 - The Best Way To Get Product Reviews Removed on Amazon With TraceFuse Jul 11, 2023

Show notes

Positive ratings and reviews on Amazon can greatly influence consumer behavior and purchasing decisions. High ratings and positive reviews serve as social proof - building trust and credibility for your product or brand. However, some fraudulent practices out there will keep attacking your business with fake feedback.
How do you protect your product or brand from this? And more importantly, how do you properly file cases and take down fake negative reviews the white hat way?
Learn those and more with Scott, your Smartest Amazon Seller host, and Shane Barker, founder of TraceFuse, a pioneering company behind the TOS-compliant Amazon Negative Review Removal system.
Episode Notes:
00:25 - Shane Barker Introduction
02:25 - Shane Barker Background
05:00 - Removing Negative Amazon Reviews the White Hat Way
12:15 - The FTC Taking on Fake Accounts
14:05 - How Amazon Averages Reviews
17:15 - TraceFuse’s Negative Review Removal Rate
20:00 - The Proper Way To File Cases
21:50 - TraceFuse’s Business Model
23:30 - The Future of Amazon Reviews
TraceFuse & The Smartest Amazon Seller Special Offer
LinkedIn: https://www.linkedin.com/in/shanebarker/
Email: shane@shanebarker.com
Twitter: https://twitter.com/shane_barker
Website: www.shanebarker.com
Related Post: Amazon Ungated Categories: Everything You Need to Know (2023)

Episode 212 - Making Smart Supply Chain Decisions and Understanding the State of Inventory Planning With Luminous Jul 04, 2023

Show notes

Under and overstocking? Wrong supply chain decisions can directly affect your bottom line.
Yes, inventory management can be painful - especially if you’re not using the right tools. For small brands signing up for enterprise tools, it can feel like using a sledgehammer to a tiny nail or a bazooka to kill a single fly.
Effective inventory planning is essential for businesses to balance customer demand, optimize cash flow, minimize costs, streamline operations, and adapt to market dynamics
Learn what tools are fit for your business, what modern Ecommerce brands are, the supply chain struggles, why inventory systems are so hard to implement, and a lot more with your Smartest Amazon Seller host, Scott, and the Founder and CEO of Luminous, Jared Ward.
Episode Notes:
00:30 - Jared Ward Introduction
03:00 - The Pain For Inventory Tool
04:35 - What Is the Modern E-commerce Brand?
07:25 - Challenges of Committing to NetSuite
12:45 - Future Inventory Challenges To Be Solved
15:10 - The Flexibility of Luminous
16:10 - What Types of Clients Fit perfectly with Luminous?
17:10 - Is Luminous for Everyone?
LinkedIn: https://www.linkedin.com/in/jared-ward-bb96a115b/
Website: https://www.joinluminous.com/
YouTube: @joinluminous
Instagram: @joinluminous
Related Posts: An Amazon Seller’s Guide to Liquidating Inventory

Episode 211 - Getting Better Data Out of Amazon the Easy Way Jun 21, 2023

Show notes

Amazon API provides businesses and developers with valuable resources, insights, and opportunities to enhance their offerings, streamline operations, and make data-driven decisions in the ever-evolving e-commerce landscape.
Amazon has multiple APIs, but how do you pick which is right for your business? Are you ready to commit to a developer?
Let Scott and Will answer all those and more with this fun episode about how similar getting bad dates are to getting bad data.
Episode Notes:
00:15 - Will Introduction
06:05 - Dealing with Bad Data
09:20 - Getting a Developer Means Commitment
11:20 - Prosper’s Focus
12:50 - Partnering with Delta Logic
14:45 - Building on Someone Else’s Layer To Speed Things Up
15:45 - Marketplace Reports
17:20 - Selling Partner API and Advertising API
Innovation is fastest where the money is growing the most for Amazon - Will Christensen
18:00 - Amazon Creating a Media Juggernaut
19:50 - Amazon Protecting Data
20:45 - The Dangers of Using Bots for Data Scraping
21:50 - The Rebates
24:15 - Sellers That Get The Most Value Out of Reports
25:30 - How Profitable Are You?
27:25 - Price Elasticity Gap
LinkedIn: linkedin.com/in/will-christensen
Website: dataautomation.com
Related Post: Tap Into the Insights Your Amazon Business Needs

Episode 210 - Exploring the Latest Developments in the Amazon PPC Space With Vince (Sir TACoS) Montero Jun 13, 2023

Show notes

As an Amazon seller, it’s always beneficial to continuously find ways to reach more audience and increase visibility or discoverability. You want all the competitive advantage of gaining insights to target the right buyers and drive sales.
In this episode, Scott is joined by Vince (Sir TACoS) Montero, an Amazon Ads Strategist and PPC consultant. You don’t want to miss on their juicy insights about the latest ad campaign trends, where Amazon is dedicating its resources, and a lot more.
Episode Notes:
00:15 - Vince Montero Introduction
01:05 - The Future of Amazon PPC
03:40 - Sponsored Brands Video vs Sponsored Display Video
05:55 - How to Take Advantage of the New Top Placement
07:00 - What Triggers a Video Rejection?
07:45 - Best Places to Put UGCs
08:50 - Why Is Amazon Leaning Into Branding Type Elements
11:30 - New Amazon Features and Innovation
12:30 - The Impact of Artificial Intelligence on Amazon Sellers
19:05 - Learning From Mistakes
20:15 - Latest Trends on Video Creation with AI
22:30 - AMZ United
23:30 - Working with Mina Elias
Website: triviumco.com
LinkedIn: linkedin.com/in/vmontero | linkedin.com/company/trivium-group-llc/
Related Post: Top 20 Amazon PPC Advertising Software and Tools With Pricing

Episode 209 - Amazon on Site Editorials Are Gone. What To Do To Grow Sales. Jun 06, 2023

Show notes

Gain valuable insights on the evolving Amazon landscape in 2023 and discover effective strategies to enhance your sales.
In this episode, Scott provides an update on the changing dynamics, giving you options to maximize your business's growth and success.
Learn the latest on brand acquisitions, editorials, what’s new with SmartScout, and the much-awaited, wholesale-focused Amazon Conference from AMZ United.
01:10 - Amazon aggregator SellerX acquired Elevate Brands
03:45 - Removal of On-Site Editorials
05:20 - Capture What’s Trending Fast with Popping Topics
07:10 - AMZ United
Related Posts:
Amazon FBA, Where Are We Headed in 2023? The Future Is Bright!
Episode 82: Two heads are better than one. How I run BuyBoxer with a little Help

Episode 208 - Custom Software Development for Amazon Nerds With Jakob of Deltologic Jun 01, 2023

Show notes

For Amazon businesses with complex software needs, there’s no one size fits all solution. Here’s where Custom Software Development comes in.
Why do you need one?
Should you turn to freelancers for building this custom software?
Or pick an agency with a robust team that works with big Fortune 500 companies?
Join Scott with his guest Jakob Wolitzki from Deltologic as they highlight the importance of hiring a professional team when building a custom dashboard for data visualization, monitoring, repricing, etc.
Episode Notes:
00:15 - Jakob Wolitzki Introduction
02:00 - Insights from Sellers
04:10 - Common Issues for Developers
05:20 - What is API?
05:45 - Going All In With Custom Software
06:35 - Freelances vs Agencies for Custom Tools
08:00 - Deltologic Tools
10:30 - Why Existing Solutions Are Not For Everyone
13:50 - Deltologic Microservice
20:50 - API Changes
Website: https://deltologic.com/
LinkedIn: linkedin.com/in/jakob-wolitzki
Related Post: 18 Best Software Tools for Amazon Online Arbitrage Sellers

Episode 207 - An Innovative Approach to Market Research and Launch Strategy with Alina Vlaic May 23, 2023

Show notes

In today's rapidly evolving marketplace, your strategy as a seller must also keep up with the changes.
Tune in for a fresh perspective as Alina Vlaic of AZ Rank unlocks the secrets behind her game-changing approach to market research and launch strategy. Learn the latest trends and techniques that reshape how products are researched and introduced.
Allow your business to gain a competitive edge and reach its target audience more effectively.
Episode Notes:
00:30 - Alina Vlaic Introduction
01:10 - Alina’s Amazon Magic Journey
04:55 - The Rebates Background
06:25 - “Scan, Test, Observe, and Report” is the new “Search Find Buy”
“You cannot rely on just a single thing during launch…, you should do a little bit more.” The one’s that actually really succeeded, they had a really complex launch plan.” - Alina
12:25 - Leveraging Audience to Create User-Generated Content
18:20 - How to utilize AZ Rank’s Partner Publishers
Email: alina@azrank.com
LinkedIn: linkedin.com/in/alina-vlaic-8b77876a
Website: azrank.com | pressx.live
Related Post: The Complete Guide to Amazon UGC

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