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    News

    The Smartest Amazon Seller

    Scott Needham is the Founder of SmartScout. An Amazon software developer for 10 years his company BuyBoxer has done over $300m in sales on Amazon. Scott has accumulated a deep knowledge about selling product online, and in the podcast he shares his knowledge with you to help you become a better Amazon seller.

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    Copyright: © SmartScout

    • Apple Podcasts
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    • Spotify

    Latest Episodes:
    Episode 236 - Accounting for Amazon Sellers with Ryan Hurley Dec 18, 2023
    Show notes

    Tax Compliance, Business Performance Analysis, Budgeting and Planning, Estimated Sales Velocity, and Risk Management are just some of the reasons why Accounting is crucial for any Amazon seller.
    Ryan Hurley, the founder and lead developer of SellAnalytics, a software that helps Amazon sellers manage their accounting and inventory, teaches us the importance of accurate accounting, the limitations of existing tools such as A2X and QuickBooks, and how Sell Analytics offers a comprehensive solution for Amazon sellers.
    Episode Notes:
    00:39 - Ryan Hurley Introduction
    03:56 - First Product Sold
    04:11 - Solving Accounting Problems
    05:14 - Tying Inventory into Cashflow
    06:47 - Inventory value on QuickBooks
    07:18 - What Do You Need To Know Before Filing
    07:56 - Trial Balance
    09:31 - QuickBooks vs Spreadsheets
    10:01 - Why Bypass QuickBooks
    14:01 - Learning How to Operate an Accounting Firm
    15:21 - Building Other Sales Channels
    15:59 - Learning How Much to Reinvest in the Business
    Website: https://sellanalytix.com/
    LinkedIn: linkedin.com/in/ryan-d-hurley
    Related Post: 5 Ways To Turn Your Finances Into a Business Strength


    Episode 235 - Delegation and Hiring Virtual Employees for Amazon Wholesale Dec 11, 2023
    Show notes

    In this episode, host Scott Needham welcomes Corey Ganim, an expert in Amazon wholesale, to discuss the power of delegation and hiring virtual employees.
    Corey shares his experience of leveraging overseas talents to delegate tasks that don't move the needle in his business. He emphasizes the importance of hiring employees who are willing to challenge and provide valuable input, rather than just being yes-men.
    From managing Seller Central to handling administrative work, Corey provides practical tips on finding and training the right virtual assistants.
    Episode Notes:
    00:29 - Corey Ganim Introduction
    01:00 - Creating Content for Wholesale Sellers on LinkedIn
    02:25 - The Power of Delegation
    02:50 - Screening and Finding Talents
    06:40 - Common Hiring Mistakes
    09:00 - Managing Seller Central
    09:40 - AMZ United as a Participant
    12:40 - Percentage of Brand New Amazon Sellers
    14:10 - Opening Up New Accounts
    16:50 - Navigating Distributor Relationships
    LinkedIn: linkedin.com/in/corey-ganim
    Website: gobrandrocket.com
    X: @GanimCorey


    Episode 234 - How To Get Leverage on Amazon Vendor Negotiations with Martin Heubel Dec 05, 2023
    Show notes

    Amazon Vendor Negotiations are critical for vendors aiming to establish a successful and mutually beneficial relationship with the platform. A well-negotiated agreement can contribute to increased sales, improved visibility, and a stronger position within the competitive Amazon marketplace.
    Join Scott and Martin Heubel as they discuss various aspects of Amazon's Vendor Central and how brands can navigate the platform.
    Touching on topics such as the approach to Prime Day and other shopping holidays, the types of deals offered by vendors, the advantages of first-party brands in terms of visibility and placement, the shift in Amazon's relationships with distributors in Europe, and the reasons behind Amazon's reduced support for mid-tail and long-tail brands.
    Plus, learn about Amazon's focus on automation and cost reduction, including the offshoring of support functions.
    Episode Notes:
    00:45 - Martin Heubel Introduction
    02:15 - Vendor Central Experience and the Role of Vendor Managers
    04:39 - Deal Exclusive to Vendor Brands
    07:08 - 1P Relationships with Distributors in the United States
    10:46 - Why Isn’t Amazon Not Meeting Expectations of 1P Brands?
    15:15 - Amazon Reducing Cost
    16:15 - What Does Amazon’s Hardball Look Like?
    18:20 - Negotiating with Amazon
    22:35 - Annual Vendor Negotiations
    26:30 - The Future of Vendors
    LinkedIn: linkedin.com/in/martinheubel
    Website: consulterce.com
    X: consulterce
    Related post: The Vendor Central Database of Amazon Brands


    Episode 233 - The New Seller Fulfilled Prime Is Back and Open for Business Nov 28, 2023
    Show notes

    Seller Fulfilled Prime is crucial for sellers looking to optimize their fulfillment operations, reduce costs, and enhance their competitiveness in the Amazon marketplace.
    It provides a strategic alternative to FBA, offering greater control, flexibility, and the ability to meet the high expectations of Amazon Prime customers.
    Whether you're a seasoned seller or just starting, this episode featuring Manish Chowdhary, Founder & CEO at Cahoot -the World's first P2P Fulfillment Network for Brands and retailers- provides actionable information to navigate the ever-evolving dynamics of e-commerce fulfillment.
    Episode notes:
    00:15 - Manish Chowdhary Introduction
    00:40 - Amazon FBA Programs
    01:45 - Seller Fulfilled Prime Program Requirements
    05:10 - Delivery Speed Metric
    08:15 - Who is Seller Fulfilled Prime Best For?
    “It’s a myth that FBA is cheaper across the board.” -Manish
    10:50 - Multi-Channel Fulfillment
    11:55 - Lawsuits and Latest News About Amazon SFP
    15:40 - Seller Fulfilled Prime For Specific Shipping Regions
    19:10 - Adoption of Seller Fulfilled Prime
    20:25 - Seller Fulfilled Prime Application
    21:05 - Seller Fulfilled Prime Trial
    23:35 - Amazon Fees
    LinkedIn: linkedin.com/in/manish-chowdhary
    Website: Cahoot.ai
    X: PulseCommerce
    Related Post: FBA Doesn’t Always Beat FBM: When to Pick One for New Sellers


    Episode 232 - How To Build an Amazon Brand That Avoids the Chinese Sellers Nov 21, 2023
    Show notes

    Chinese Amazon sellers are growing and getting better at listings - adopting AI to make better photos, videos, and A+ content.
    How can you, a U.S. brand, differentiate your business from this kind of saturation?
    Listen and learn from Andy Isom, a YouTuber, a Podcaster, and a Business Coach, as he teaches how to build an Amazon brand that distinguishes itself from Chinese sellers.
    Episode Notes:
    00:30 - Andy Isom Introduction
    03:15 - Selling on Amazon with Andy Isom
    05:30 - Transparency to Audience
    08:40 - Analyzing Brands
    10:25 - Chinese Third-Party Sellers
    10:55 - Advantages of U.S.-based Sellers
    12:10 - Chinese Brands Utilizing AI
    12:40 - The Need to Separate Your Brand from Chinese Sellers
    13:35 - Conversation-piece Products
    17:20 - Building a Brand Community
    18:40 - Unrealistic Expectations When Starting Out
    20:55 - Kickstart Models
    22:30 - Using AI for Generating Product Concepts
    23:35 - Difference Between New Sellers of Then and Now
    LinkedIn: linkedin.com/in/andyisom
    Podcast: https://open.spotify.com/show/52L8k1GbdWb4mngZNp92b7
    Related Post: Yes, E-Commerce in Latin America Is Worth It


    Episode 231 - How a One-Man Machine Is the Best Growth Strategy for Amazon With Aaron Moore Nov 14, 2023
    Show notes

    Need a full-service, one-stop-shop for your Amazon business?
    Store Creation, Inventory, Listing Optimization, CPC Advertising, and more, Aaron Moore, your remote director of Amazon, will deliver results.
    Learn the advantages of choosing a solo-operated agency over larger teams, plus other strategies that will take your Amazon business to the next level.
    Episode Notes:
    00:30 - Aaron Moore Introduction
    03:10 - Advantages of single operator agency
    05:30 - Aaron’s Multiple Skillset Sources
    “Get in there, get your hands dirty, and up. Do the work” -Aaron
    09:30 - Finding Clients as a Single Operator Agency
    11:25 - Going Up Against Other Agencies
    13:30 - How Does Aaron Feel About Outsourcing Tasks?
    15:00 - Biggest Sales Contributor
    18:10 - Setting Up Financing
    18:55 - Aaron’s Preferred Brands
    20:50 - The Patent Wars
    25:20 - Pulling Data From SmartScout
    28:05 - SmartScout Subcategories
    29:05 - Targeting Products
    31:40 - Amazon in 5-10 Years
    LinkedIn: linkedin.com/in/theamzaaron
    Website: www.mooreamazon.com
    Related Post: Amazon Growth Agency Becomes Adept With SmartScout


    Episode 230 - Aged Inventory Is Working Against Your Amazon Business Nov 08, 2023
    Show notes

    Aged inventory can be a silent, but substantial, hindrance to the growth and profitability of your Amazon business.
    Non-moving products, especially in Q4, can lead to long-term storage fees.
    In this short but information-packed episode, Scott reveals the challenges posed by aged inventory and offers effective strategies to address this issue and optimize your Amazon business.
    Episode Notes:
    00:15 - Amazon FBA Fees and Stale Inventory
    02:10 - Monthly Storage Fee
    02:45 - Long-term Storage Fee
    03:45 - Removal Fees
    05:15 - Storage Utilization Surcharge
    05:45 - Capital and Opportunity Cost
    06:00 - Cost-effective Ways to Sell Aging Inventory
    06:35 - Proper Way of Discounting
    08:10 - How to Sell When You Don’t Have Traffic
    09:15 - Use Tools to Manage Inventory
    Related Post: How To Sell Through Amazon Aged and Stale Inventory


    Episode 229 - When Does Maximizing Amazon Profits Start To Hurt You With Jason Henan Oct 31, 2023
    Show notes

    When selling on Amazon, maximizing your profits is crucial for the success of your e-commerce business.
    But what happens when it starts to backfire and hurt your bottom line?
    We got Jason Hanan, co-founder of AZsellerkit, to give us the fine details of what could potentially destroy your whole Amazon listing and the steps to take to aggressively reverse the effects.
    Episode Notes:
    00:30 - Jason Hanan Introduction
    04:25 - How to Optimize Variation Listing
    07:40 - Pulling Out a Variation That Hurts Your Whole Listing
    09:55 - The Power of Coupons
    11:30 - Engagement from Price Variation
    12:05 - SmartScout Rank Tracker
    12:50 - Which Variants Are on Which Keywords
    13:55 - The Influence of Amazon Pricing Structure
    17:10 - Pricing Pain Points and Profit Maximization
    19:30 - Raising Prices Without Hurting Velocity
    24:15 - Test Pricing on Items
    27:00 - Ad Spends and Returns
    LinkedIn: https://www.linkedin.com/in/jason-hanan-3a448013/
    Website: AZsellerkit.com
    Related Post: Amazon Variation Listing: An Ultimate Guide [2023]


    Episode 228 - Turn Amazon Seller Support From a Frustration to a Solved Problem With Seller Candy Oct 24, 2023
    Show notes

    While Amazon Seller Support plays a vital role in assisting sellers, some may find it annoying or frustrating due to various reasons.
    When support is broken, It disrupts the user experience and also hurts the end consumers.
    Learn the weirdest pain point of selling on Amazon and how Seller Candy solved the problem of Amazon Seller Support with the Seller Candy Founder Josh Cavendish and the Smartest Amazon Seller Scott Needham.
    Episode Notes:
    00:15 - John Cavendish Introduction
    01:55 - Amazon Seller Support Going Downhill
    02:45 - Biggest Problem on Seller Support
    03:45 - Why is Amazon Seller Support Bad at Helping?
    08:10 - Is Seller Candy’s Solution for All Types of Sellers?
    10:35 - Seller Candy’s Service Model
    12:00 - Will Amazon Ever Solve Seller Support Issues
    12:30 - Weaponzing Seller Support
    13:00 - Seller Candy’s Ask Portal
    LinkedIn: linkedin.com/in/thejohncavendish
    Website: sellercandy. com
    Related Post: What To Do When Amazon Seller Support Does Not Answer Your Question?


    Episode 227 - Top Amazon Seller Pattern. Strength and Weakness Analysis With Jason Landro of Nectar Oct 17, 2023
    Show notes

    From Amazon selling to running a premier e-commerce services agency that helps brands grow on Amazon, Walmart, and Shopify, Nectar Co-founder Jason Landro sparked a controversial topic about Pattern, the largest reseller of products on Amazon.
    In this episode, learn why Jason thinks pure wholesalers/resellers will go extinct as well as the strengths and weaknesses of Pattern’s business model.
    Episode Notes:
    00:15 - Jason Landro Introduction
    01:00 - Jason’s Background
    01:40 - Pattern’s Business Model
    03:10 - Pattern’s Weaknesses
    08:55 - Risk of Taking on Inventory
    11:00 - Pattern’s Strengths
    12:35 - Selling Direct
    16:00 - 1p Dynamic Change
    18:50 - What Adding Value Means
    20:10 - Pattern’s Valuation
    22:25 - Rising Fulfillment Costs
    25:30 - Final Thoughts
    LinkedIn: linkedin.com/in/jasonlandro Website: thinknectar.com
    Related Post: When Our Amazon Sales Shrunk, Our Profits Grew $2M+


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