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The Profitable Tradie Podcast — Business
The Profitable Tradie Podcast

If you run a plumbing, electrical, HVAC, or any other trades business and you’re tired of long hours, cash flow headaches, and pricing battles, this podcast is for you.

Join Tony Fraser-Jones and Phil Smith from Profitable Tradie as they break down straight-shooting strategies to help you make more money, work fewer hours, and get your business running smoothly—without the usual headaches.

We tackle the real challenges every trades business owner faces:
✔ How do I find and keep good techs when everyone is hiring?
✔ What do I do when customers don’t pay their invoices?
✔ How do I charge what I’m worth without getting undercut?
✔ Should I buy or lease my next truck or van?
✔ How do I get my crew to stop scrolling their phones and actually work?
✔ What’s the second easiest way to increase my profits? (The first is hitting play on this podcast!)

We also bring on some of the most successful trades business owners in the world—real people who’ve built multimillion-dollar companies—so you can learn exactly how they did it.

This isn’t just another business podcast. It’s your shortcut to building a highly profitable, well-oiled trades business that gives you more money and more freedom.

👉 Subscribe now and join thousands of tradies and contractors turning their businesses into profit machines.

This podcast uses the following third-party services for analysis:

Podtrac – https://analytics.podtrac.com/privacy-policy-gdrp

Copyright: © Copyright 2022 Tony Fraser-Jones

Latest Episodes:

Building a Multi-Million Dollar Trades Business Empire with Adam and Lisa May 05, 2023

Show notes

For trades business owners it’s easy to get stuck on the hamster wheel.

You end up just going through the motions instead of working toward something.

It could be that you’ve always found it difficult to set goals for your business.

If you don’t know what is possible, it’s hard to know where to put the goal posts.

That makes it difficult to get motivated and get yourself on track, especially when you go it alone.

The saying goes “seeing is believing”.

So a good strategy is seeing success.

It helps put things in perspective, give you a fresh shot of motivation, and show what’s possible when you set goals.

And if you’re looking for success from trades business owners, Adam and Lisa are it.

They have been absolutely smashing it for the last few years.

Generating millions in revenue and buying up more businesses to grow their own empire.

It hasn’t been all smooth sailing, like any other business they’ve had their fair share of challenges and frustrations.

But are experts at problem solving and use systems to make their businesses work for them.

These are two of the best operators you can learn from.

Let’s get into it!

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

See what is possible as a trades business owner
Get a shot of motivation
Learn how the best overcome frustrations and challenges

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Ending the Stress, Mistake Cycle Apr 28, 2023

Show notes

In business and in life, controlling your thoughts is super important if you want to win...

That’s not just some psycho babble…

Because how you think about something, determines how you respond to it.

Being able to think about things in the right way will help reduce the stress that comes with running a business.

And let you get the most out of your team.

As well as helping you enjoy a happy life outside of work.

But, if you don’t get a grip on your thoughts you’ll constantly feel stressed and frustrated.

You’ll tend to create situations where you’re not happy.

And you can damage the relationships with your team and family.

Put simply, if you don’t control your thoughts then life and business just aren’t much fun.

That’s why in this episode Phil & Tony are going to walk you through how to take control of your thoughts.

In it they’ll show you how to dramatically shift your thoughts…

And improve your business.

Let’s get into it!

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

Feel like you have control over your life
Build real meaningful change in your business and life
Create better relationships with your team and family
See your life and business become much more fun

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

The Most Profitable Type Of Jobs For Plumbing, Electrical and Similar Businesses. Apr 21, 2023

Show notes

Dive into the world of marketing and why it's essential for business owners to get it right.

With a focus on Business to business marketing, Tony and Phil explore the "3 M's" of marketing and why starting with the "who" is key.

Tony talks duck shooting season and how it relates to choosing the right approach in marketing.

Learn how B2B marketing can lead to fast and sustainable revenue growth, a busy team, and a high return on investment.

Phil breaks down the economics of B2B marketing and why targeting businesses can lead to higher lifetime value and repeat purchases.

He also explains the ease of marketing to B2B clients, as you can create a list and directly target decision-makers.

While some business owners may have a limiting belief that they'll only work with people they know, Phil offers tips on how to get to know potential B2B clients in a structured way.

Let’s get into it…

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

A new work type to check out
A method for creating sustainable growth
Understanding of B2B marketing

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

The Biggest Business Hack Saving you from Mistakes Apr 14, 2023

Show notes

There’s one key characteristic that shows up time and time again in trades business owners that build really successful businesses…

They learn.

Not only do they like to learn but they prioritize making learning part of their routine.

They understand that if you’re not continually learning then you’re standing still.

Or worse.

Going backwards.

This is an especially important characteristic for owners who came up through the trades.

Because ‘how to run a business’ isn’t something you’re ever taught in your classes, apprenticeship, or working on the job.

So when you make that leap to running your own business you need to learn how to do it properly…

Or you might not have a business for long!

This even applies to business owners who’ve been at it a long time.

Because when you keep learning you realize you’re never doing everything as well as you could.

That’s why today Tony and Phil are going to show you why learning is so important for your business, and how you can use it to your advantage…

Let’s get into it!

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

Stay competitive with other businesses.
Identify new opportunities.
Adapt to change.
Make better decisions.
A sense of personal growth because you get the satisfaction of knowing you’ve learnt something.
This increases your personal confidence.
Business improves and grows.

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Your Team's Full Potential is a Simple Leadership Style Change Away Apr 07, 2023

Show notes

I’m sure you’ve noticed how different tradespeople are these days.

Whether it’s through hiring or just meeting different people onsite, there’s such a wide range of personalities out there.

Gen Z’s who don’t even want to pick up a tool, lazy people who will do anything to get out of work, stubborn traditionalists who won’t be told what to do.

The ‘one size fits all’ leadership approach doesn’t work anymore.

In fact, it will get you in some pretty hot water, and could be eating away at your culture.

You don’t want an unhappy team because an unhappy team is less productive, unengaged, and inaccurate.

You need to be adjusting your management style depending on the circumstance, the person, and outcome you want.

That’s the best way to maintain control and avoid headaches.

Situational Leadership is the key. Don’t worry if you’re not familiar with the concept, just listen to the episode.

Let’s get into it…

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

A method for getting the best performance out of your team
More buy in, better productivity, and fewer staff walking out
Manage different tradespeople with confidence, and without sticking your foot in it

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Speed Up Your Estimating & Pricing Process With Groundplan Software Mar 31, 2023

Show notes

This week we are doing things a little different…

Subbing in for heavy knowledge hitter, and well, a heavy hitter himself, Phil, is a World Champion Kick Boxer and Co-Founder of Groundplan, Rex Redden.

We talk about taking hits and the journey to becoming a World Champion Muay Thai Kick Boxer.

We dive into his complete change in direction to business and building a 3 million dollar revenue company.

We bring it home by talking about his software Groundplan and how it can help you tackle issues around the lack of predictability surrounding labor and materials.

There's also some helpful tips on getting paid, and not eating into your own margin.

Rex is no stranger to building something world class and shares his tips on assembling a team that works.

Let’s get into it…

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

Tips from a World Champion
A new tool to add to your business toolbelt
What to avoid when building your team

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How Much Should I Spend On Marketing? Is It A Waste Of Money Or A Good Investment? Mar 24, 2023

Show notes

This week we’re going to uncover the secret to understanding the bits of marketing that count…

Because we know that for small, medium or even large business owners who’ve come up through the ranks in the trades, marketing can seem like a foreign language!

After watching this episode, when you’re talking to marketing agencies, or trying to do it yourself, you won’t need to get bogged down in ALL the jargon and numbers.

You can just look at the things that really count.

Because the success of your business can come down to making the right decisions about where your marketing spend goes.

The key is consistently generating profitable customers.

Plus minimizing the money you spend on marketing that are purely a cost

That’s why in this week’s podcast Tony and Phil finally reveal their ‘SECRET CALCULATION’ that turns your marketing from a cost into a profit!

There’s no time to waste…

Let’s get into it!

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

Understand the math behind marketing
Stop wasting money on marketing that isn’t working
Spend your money on the marketing that does work
You’ll be laser focused on providing great service and customer experience because you’ll see how important repeat business is
You’ll feel much more confident in your decision making
Revenue and profit will grow more quickly

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Sales Growth Unlocked: Harness the Power of Data Mar 17, 2023

Show notes

How would you rate your sales game?

It's time we unveil the harsh realities of NOT measuring your sales performance.

We'll dive into what over estimating the effectiveness of your sales process might be costing your business.

Not just in terms of cash but also time!

Tony and Phill will help you discover how you could be unknowingly chasing lost causes, repeating the same mistakes, and missing out on golden opportunities for growth…

Just because you’re not using your sales data to its full potential.

Let’s get into it…

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

You’ll get clear on where you’re at with sales in your business
You’ll get the best bang for buck from your marketing and time AS WELL AS your pricing and quoting process
You can improve your sales conversions by changing your systems

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Become More Productive With This Different Approach To Time Managment Mar 10, 2023

Show notes

Do you have a To-Do list?

After watching this week's episode you’ll be scrunching it up and tossing it in the bin!

Why?

Well, Tony and Phil are going to break down why the key to ‘time management’ is definitely not having a To-Do list.

In fact they’ll explain why you can never really ‘manage time’. And why your To-Do list is actually something that creates more stress for you rather than less.

Instead of the list, they’re going to introduce you to a far better method of ensuring you get the most important things done.

All with less stress, and more control over how you spend your time.

Let’s get into it…

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

Be realistic about what you can achieve and not achieve
Make better decisions about what to focus you time on
Feel much calmer as the calendar allows you to schedule what you will do, and when
You’ll achieve more with the time you have

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

This Type of Profit is KEY to Your Business's Success Mar 03, 2023

Show notes

Your ‘on the job profit’ is something that’s more important than almost anything else in your business.

But many business owners just wing it on their pricing.

And they do very little to check on the profitability of the jobs once they’ve finished them.

This leads to serious problems…

People running their business like this end up with cash flow issues and not enough money to pay bills and wages.

If you’re not making any profit you’ll struggle to provide a great service to your clients in the long run because you’ll be in the penny-pinching mindset.

This stops you investing money back into your systems and team.

Plus you’ll be overworked, tired and eventually broken because you try to do everything yourself to keep costs down.

That’s why in today’s podcast Phil and I are going to give you some real practical skills to ensure you’re making enough ‘on the job profit’, on every job.

Let’s get into it…

WHAT YOU’LL GAIN FROM IMPLEMENTING TODAY’S PODCAST:

You’ll generate good cash flow and have money for bills, wages and profit for yourself
You can continually invest money back into the business to improve your systems and hire the best people
You can grow a team that will allow you to create a great lifestyle
You feel in control of your destiny because you have a clear picture of what is happening in terms of your job profits giving you confidence to make decisions and changes based on the right information rather than guess work

LINKS MENTIONED IN THIS EPISODE:

Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book
Ready to take your business to the next level? Fill in this form to see if what we do will work for you and your business

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating. If you think that’s too high, tell us why that is, we’d love to hear from you! Just shoot me an email with the word ‘PODCAST’ in the subject line to tony.fraserjones@profitabletradie.com

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

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