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The Profitable Tradie Podcast — Business
The Profitable Tradie Podcast

If you run a plumbing, electrical, HVAC, or any other trades business and you’re tired of long hours, cash flow headaches, and pricing battles, this podcast is for you.

Join Tony Fraser-Jones and Phil Smith from Profitable Tradie as they break down straight-shooting strategies to help you make more money, work fewer hours, and get your business running smoothly—without the usual headaches.

We tackle the real challenges every trades business owner faces:
✔ How do I find and keep good techs when everyone is hiring?
✔ What do I do when customers don’t pay their invoices?
✔ How do I charge what I’m worth without getting undercut?
✔ Should I buy or lease my next truck or van?
✔ How do I get my crew to stop scrolling their phones and actually work?
✔ What’s the second easiest way to increase my profits? (The first is hitting play on this podcast!)

We also bring on some of the most successful trades business owners in the world—real people who’ve built multimillion-dollar companies—so you can learn exactly how they did it.

This isn’t just another business podcast. It’s your shortcut to building a highly profitable, well-oiled trades business that gives you more money and more freedom.

👉 Subscribe now and join thousands of tradies and contractors turning their businesses into profit machines.

This podcast uses the following third-party services for analysis:

Podtrac – https://analytics.podtrac.com/privacy-policy-gdrp

Copyright: © Copyright 2022 Tony Fraser-Jones

Latest Episodes:

Where Should I Do My Marketing? Aug 28, 2024

Show notes

You’ve been waiting by the phone for weeks,

But word of mouth’s not bringing in any new work…

You’ve scrambled to keep your guys busy,

But you’re running out of side jobs…

And with no projects on the horizon,

You decide to try online advertising…

But you’re overwhelmed by the options…

Which one should you use?

Google? Facebook? Something else?

You decide to bite the bullet and try one out…

But it’s not getting you the results you want…

Should you switch to another platform?

You don’t want to waste more money…

But now you’re getting desperate…

So what the heck should you do?

The ‘Google vs Facebook’ question comes up all the time.

And it’s a good question.

But to answer it, there’s a few things to consider and a bit of thinking involved.

In a nutshell, you need to know your marketing strategy.

If you get that right, you’ll get the results too.

In this episode, you'll learn how to:

Target the Right Customers to Get the Best Jobs for You
Choose The Platform That’ll Get the Most Bang for Your Buck
Make Double What You Spend on Marketing… Or Even More

Don’t throw money away hoping someone will stumble across your ad. Be strategic.

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How to Win More Big Jobs Aug 21, 2024

Show notes

If you’re really honest,

Do you sometimes look around…

At your mates’, or competitors’ businesses…

And wish you had big chunky jobs like the ones they’re doing?

You’re tied up with lots of small jobs…

They take a fair amount of work to land…

And time to schedule…

Plus, you need a bunch of them to keep your guys busy…

But if you landed one huge job, you’d be sorted for the year...

It’d make your business so much more profitable...

And your life way easier...

Right?

Well, it ain’t always roses.

If you take on a job that's too big for you, it can literally destroy your business.

On the other hand, if you do it right with a decent strategy, there's massive opportunity.

But how do you get bigger jobs?

And how do you pull them off in a manageable and profitable way?

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

How to Tackle Large Projects Without Getting Squashed in the Process
Common Mistakes to Avoid When Scaling Up
The Secret to Winning Big Game-Changing Contracts

Hey, it doesn't have to be a million bucks plus to be a big job...

It's just good to have some chunkier stuff in there.

So, get stuck in and watch the episode now.

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How to Overcome the Fear of Growth Aug 14, 2024

Show notes

We’ve all seen it, right?

Some dude gets cocky when things start going well for his business.

Thinking he’s destined to be a millionaire, he hires a bunch of new guys…

Gets a big warehouse, buys extra vehicles…

Does a bunch of flashy advertising…

All to try and grow the business.

But he’s got too big for his boots.

Gone too hard, too fast.

Soon, things get crazy busy.

Without proper systems, it all falls apart.

And he ends up falling on his face.

It’s easy to think growing your business will only create more stress and hassle.

But when it's done right, it’s a really different story.

There are plenty of owners who have grown their business successfully.

They make good money – and can afford to travel for a month every year.

They have more time – to coach their kids’ sports team and go to all their games.

They have more freedom – to regularly take Fridays off knowing their business is fine without them.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

Build a bigger and more profitable business that can stand on its own two feet
Keep your team happy and loyal so they stay with you for years to come
Avoid the common traps of growth so you don’t crash and burn

To learn how to grow your business the right way, watch the episode now.

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

No Cost Ways To Book Jobs (without being a marketing expert) Aug 07, 2024

Show notes

Are you worried about the gaps coming up in your calendar?

It’s bloody stressful when you’re about to run out of work.

You don’t want your guys standing around doing nothing, so you find something for them to do.

But it doesn't make you money.

Another problem with holes in your schedule is cash flow.

When it’s off, you're in for a whole world of pain.

You lose sleep thinking, “How am I going to pay the bills?”

You don’t want to downsize your team, but you might have to...

And you lose confidence to grow the business because you’re not sure you’ll have enough work to do it.

You wait for the phone to ring – hoping word of mouth will spread – but it doesn’t.

And that’s when desperation sets in.

You start throwing stuff at the wall.

Doing whatever it takes to get new jobs.

Maybe some telemarketer tries to sell you a bogus scheme to get you new jobs.

You throw good money at it, but of course, it doesn’t work.

Or maybe you drop your prices, but that’s a race to the bottom.

With the economy the way it is, some of your competitors will also drop their prices.

Soon it all ratchets down till you hit bargain basement.

But it’s not all doom and gloom.

There are plenty of ways to fill your calendar with jobs without spending a buck...

And that’s what Phil and I cover in our latest episode.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

GET NEW JOBS from the customers you already have

Instead of wasting time and money trying to find new ones

EARN MORE MONEY from the jobs you’re doing right now

With simple tricks to maximize the sale in front of you

MAKE SURE A LEAD BOOKS YOU instead of somebody else

And increase your conversion rate by 20%

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How to Deal with Unhappy Customers Jul 31, 2024

Show notes

We’ve all had those shitty phone calls, right Name?

When they hang up, you feel bloody awful.

The customer called, unhappy with the job.

Your stomach sinks as you process what just happened.

They said it’s not up to standard...

Not what they were promised...

They’re disappointed and angry, and it’s all your fault.

They want you to fix it.

Now.

You’re totally gutted.

You worked hard on this project.

Take pride in your work.

You want to leave your customers happy.

But fixing it’s gonna cost you money.

Take up your team’s time.

You’ve already moved on to the next job…

Of course, you want to put it right.

But how?

To find out, catch my latest training videowherePhil and I deep dive into customer complaints.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

How to Turn an Angry Customer into a Happy One
Simple Ways to Keep Your Business Reputation Strong
5 Steps to Turn Disasters into Opportunities

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Get a copy of the Profitable Tradie book
Visit Our Website To Access More FREE Resources & Templates

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

What Is A Fair Market Salary? (And Why You Need It) Jul 24, 2024

Show notes

Do you pay yourself a salary?

How about a fair market salary?

Maybe you’re not quite sure what that is?

Many trades and contracting business owners don’t know either.

They just make up a number that seems right.

And continue working 60+ hour weeks, effectively getting paid below minimum wage...

Others pay themselves whatever’s left over at the end of the month.

Basically, just taking the scraps to cover bare minimum expenses...

Or worse, they take money out of drawings whenever they need it.

Regardless of whether the business can support it...

If you operate like this, you don’t know your business’s true costs, so you can't tell how it’s really performing. And that can lead to some nasty consequences down the line...

To get your head around fair market salaries, and how they’re critical to your business success, tune into our latest episode of The Profitable Tradie Podcast

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

Find out What Makes a Business Easy to Sell in the Future
Learn The Key to Getting Paid a Salary PLUS a Cut of the Profit
Discover How Paying Yourself Properly Actually Improves Work Life Balance

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How Your Friends Impact Your Business Success Jul 17, 2024

Show notes

In 1954, Roger Bannister ran a mile in under 4 minutes.

Before him, nobody thought that was possible.

Today, more than a thousand runners have done it.

Bannister showed how far the bar could be raised, inspiring his peers to reach further.

Do your friends inspire you to take your business to new heights?

Do they stretch you?

Seeing their achievements inspires you to reach further...

Challenge you?

To be serious about your business and do the hard work to improve it...

Set an example to follow?

They’re bold... They do what they say they’re going to do... They’re constantly learning...

Or do they cut you down?

Make you feel guilty for earning good money, or taking a well-earned day off...

Hold you back?

From growing your business, increasing prices, or prioritizing more profitable work...

Make you feel bad for having ambition and drive?

They don’t really want you to have success, because it makes them feel inadequate...

The people you hang out with most have a huge impact on the success of your business.

If you’re not happy with the results you’re getting, taking a look at who you surround yourself with is an important step.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

HOW TO SURROUND YOURSELF WITH SUPPORT AND CHALLENGE
HOW TO STOP FEELING GUILTY ABOUT YOUR SUCCESS
HOW LIFESTYLE CHOICES CAN HELP YOUR BUSINESS

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How to Win Work from Builders & General Contractors w/ Adam Ballinger Jul 10, 2024

Show notes

Builders & General Contractors are tricky, right?

They can be super unorganized, which can mess you around and kill your profits.

If you’re not careful, they can also use you like a bank...

On the other hand, they can bring in a lot of work opportunities.

So, how can we work with Builders and General Contractors in a productive way? And what’s the key to ensuring they call you the next time they need a job done?

On this week’s The Profitable Tradie Podcast I interview Adam Ballinger, owner of award-winning general contractors New Image Homes—and the guy who built my house.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

THE KEY TO BECOMING A BUILDER’S NEW GO-TO
HOW TO STOP CONTRACTORS USING YOU LIKE A BANK
LESSONS TO LEARN FROM SUBCONTRACTOR HORROR STORIES

LINKS MENTIONED IN THIS EPISODE:

Claim a Free Planning Session to learn what coaching could do for your business
Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How to Maintain Your Marriage as a Business Owner Jul 03, 2024

Show notes

Do you ever get to the end of a long week and think to yourself...

“What’s the point of it all?”

Despite working 50+ hours, you’re still left...

Scrambling to meet unreasonable demands from your customers.

Fixing team mistakes and answering the constant barrage of questions.

Stressed about getting paid and how you’re going to keep the team busy.

And for all of that, you’re probably getting paid less than your top tradesmen.

But that’s not the worst part...

The stress starts to creep into your personal life...

When you get home, it’s hard to be present with your partner.

Work is constantly on your mind and your partner feels like you’re never there.

And you’re left choosing between keeping the business afloat and having a healthy relationship.

It’s a hard place to find yourself in...

But one, we've seen many business owners get through.

Because of that we recorded a video with some tips on how to balance running a business while keeping a healthy relationship.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

Tips to leave stress at work and away from family life
Learn the time and place to discuss business with your significant other
Figure out how to make profit from your business enhance your marriage

LINKS MENTIONED IN THIS EPISODE:

Book a FREE 15-minute call to learn what coaching could do for your business
Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

This Hiring Mistake Could Hurt Your Business Jun 26, 2024

Show notes

"I need to hire an [INSERT TITLE HERE], let me promote [INSERT EMPLOYEE NAME HERE] Because he’s my best worker”

Here’s the critical mistake.

A move from a tradesman to operation manager or similar role is not a promotion.

It’s a career change.

You should absolutely reward your best worker in any way you can

But it’s important to understand the different skills required for on the tools and in the office.

You can’t pick your Opps manager off merit and loyalty unfortunately.

So how do you pick them?

The guys decided to sit down and record an episode on it.

WHAT YOU’LL GAIN FROM LISTENING TO TODAY’S PODCAST:

A better understanding of the skills required to fill high level roles
Learn the best way to reward loyal and hardworking tradesmen
Have the formula to hire a killer Operations Manager

LINKS MENTIONED IN THIS EPISODE:

Book a FREE 15-minute call to learn what coaching could do for your business
Join our FREE private community of trades business owners in our Facebook group
Subscribe to our YouTube Channel
Get a copy of the Profitable Tradie book

Thanks for joining us this week. Want to subscribe to The Profitable Tradie Podcast? Have some feedback you’d like to share? Connect with us and leave us a review with a 5-star rating.

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This podcast uses the following third-party services for analysis:
Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

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