The Obvious Choice

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Fitness
**The Obvious Choice**

Forget becoming an influencer.

This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom.

No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human.

Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.

New episodes ship out Mondays along with short, business hotseats every Wednesday.

Latest Episodes:

41 | The 4 C’s of Every Successful Coaching Business Must Have Mar 24, 2023

Show notes

You need more structure. In today's episode, Jon dives deep into the four elements of all coaching businesses.

The secret isn't doing all of them. It's doing one of them at a time.

Most coaches kind of work on all at the same time, which results in them working really hard and getting nowhere.

What's the One Thing you need to focus on right now?

Focus on that, then make a different thing your focus. And so on.

By the end of this short episode, you will know what to focus on and get a behind-the-scenes look at how a multi-million dollar coaching business has developed a scalable model.

The Obvious Choice is presented by Quickcoach.Fit, free professional software for fitness and nutrition coaches that raises the value of what you do by delivering a good-looking, aesthetically clean program every time. Join 23,000+ users and claim your free account at www.QuickCoach.Fit.
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Join 65,000+ coaches and receive the most popular newsletter on the web for fitness/nutrition coaches: '5-Reps Friday'. Each letter contains 2 coaching concepts, 2 business nuggets, and 1 quote for you to ponder. Sign up at www.5RepsFriday.com.

40 | Fixing the holes in a successful online coaching company (a look behind the scenes) Mar 22, 2023

Show notes

Online coaching needs more than programming. Deliver a well-thought-out experience, and you'll see more client success - and money in your pocket.

The one feeling you need to prevent your clients from feeling when they first sign up.
Two ways to check in with clients to help you stay on top of their experience.
How to get clients to refer you new clients (without bribing them)

Join 65,000+ coaches and receive the most popular newsletter on the web for fitness/nutrition coaches: '5-Reps Friday'. Each letter contains 2 coaching concepts, 2 business nuggets, and 1 quote for you to ponder. Sign up at www.5RepsFriday.com.

39 | How a coach increased their online hourly rate 250% Mar 20, 2023

Show notes

Finding that you're making less per hour coaching online than you were in person? Here's what you need to do about it.

The decision you'll have to make so you don't get burnt out.
Debunking the myth that online coaching should be cheaper
Three steps to making more money in your online packages

38 | (HOT SEAT) Rising Above The Noise Online Mar 17, 2023

Show notes

What makes you stand out amongst other coaches may not be what you think it is. Hint: It's about building trust.

Three small tweaks you should make to your posts and profile.
Finding your natural allies to grow your network with your ideal client
What you should keep pinned at the top of your Instagram to connect with your followers

The Obvious Choice is presented by Quickcoach.Fit, free professional software for fitness and nutrition coaches that raises the value of what you do by delivering a good-looking, aesthetically clean program every time. Join 23,000+ users and claim your free account at www.QuickCoach.Fit. -- Join 65,000+ coaches and receive the most popular newsletter on the web for fitness/nutrition coaches: '5-Reps Friday'. Each letter contains 2 coaching concepts, 2 business nuggets, and 1 quote for you to ponder. Sign up at www.5RepsFriday.com.

37 | Overcome Any Sales Objection Mar 15, 2023

Show notes

Getting beaten down by sales objections? Learn to use your coaching skills to close more sales.

Six common sales traps to avoid
Overcoming three most common objections
One big thing you're doing that's costing your sales

36 | Nail Your Sales Call With Five Steps Mar 13, 2023

Show notes

Sales calls aren't just for sales - they're your first coaching opportunity. You'll need to be a curious, confident skeptic to nail it.

The two goals of every sales call.
Five things your potential client needs to discover during the call.
Sixteen great example questions you can ask to help highlight your potential client's needs.