The Obvious Choice

Latest Episodes:

61 | Psychological Hacks To Get Clients On The Gym Floor May 10, 2023

Show notes

Step away from your social media. It's time to connect with people in your gym and get more clients using a few simple moves.

How a high cost gym with 20,000 members and 20 personal trainers collectively fumbled to fill their client roster
A human quirk to lean into that builds trust with people
The lesson to learn from the trainer who objectively wasn't a "good trainer" but was training 45-55 clients a week

The Obvious Choice is presented by QuickCoach.Fit, free professional software for fitness and nutrition coaches that raises the value of what you do by delivering a good-looking, aesthetically clean program every time. Join 23,000+ users and claim your free account at www.QuickCoach.Fit.

Join 65,000+ coaches and receive the most popular newsletter on the web for fitness/nutrition coaches: '5-Reps Friday'. Each letter contains 2 coaching concepts, 2 business nuggets, and 1 quote for you to ponder. Sign up at www.5RepsFriday.com.

60 | The One About Content May 08, 2023

Show notes

Social media shouldn't be the only tool you pull out of your toolbox. It's important to use it strategically, depending on what stage you are in your business.

How your social media is more like a savings account rather than an ATM machine.
The three types of content that you'll need in your social media.
The four different groups you write content for (and why you may only ever write for the first two.)

59 | (HOT SEAT) Going From Luke Warm Conversations To Red Hot Sales May 05, 2023

Show notes

Having conversations that don't lead anywhere can signal a disconnect in your content. Luckily, there's an easy fix.

The difference between content that gets "likes" and that gets sales.
A game to play to tell better stories to connect with your ideal client.
How to deal with the fear of judgment when sharing your story.

The Obvious Choice is presented by Quickcoach.Fit, free professional software for fitness and nutrition coaches that raises the value of what you do by delivering a good-looking, aesthetically clean program every time. Join 23,000+ users and claim your free account at www.QuickCoach.Fit.
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Join 65,000+ coaches and receive the most popular newsletter on the web for fitness/nutrition coaches: '5-Reps Friday'. Each letter contains 2 coaching concepts, 2 business nuggets, and 1 quote for you to ponder. Sign up at www.5RepsFriday.com.

58 | 22 Lessons From a $5 Million a Year Coaching Business (Part 3) May 03, 2023

Show notes

The final episode in the 3-part series that's sure to give you a better perspective on everything from your business, life, and happiness.

How overnight success happens and why people with big followings are still bartending to make ends meet.
The only thing that should come first in your business before anything else and getting those first clients.
Why everyone should write content but not for the reason you think and how not to write like a pompous ass.

57 | 22 Lessons From a $5 Million a Year Coaching Business (Part 2) May 01, 2023

Show notes

These aren't the same broad lessons that you hear repeated in different ways from so-called "pros."

Check out these Not-So-Obvious lessons and see what you can apply to your business.

Two internal "default settings" that you can use to avoid overthinking and anxiety.
Four filters to use to approach buying and reading books so you benefit the most from them and save yourself time.
The most counter-intuitive advice about being "professional" you'll ever hear.

56 | (HOT SEAT) Building Content That Connects Through Telling Your Story Apr 28, 2023

Show notes

Telling your story sounds great in theory but how do you actually do it?

One question you'll need to know the answer to.
Two types of stories you need to tell.
The trick to pulling out great stories.

55 | 22 Lessons From a $5 Million a Year Coaching Business (Part 1) Apr 26, 2023

Show notes

Most lessons are hard-earned through time and experience.

Get ahead of the curve by incorporating these lessons into your business and life.

Two ideas to bring more joy and get more results
Two mindset shifts to feel more at peace
Two ways to be happier in your business and your life

The Obvious Choice is presented by QuickCoach.Fit, free professional software for fitness and nutrition coaches that raises the value of what you do by delivering a good-look, aesthetically clean program every time. Join 23,000+ users and claim your free account at www.QuickCoach.Fit.

54 | All About The Online Trainer Academy (OTA) Apr 24, 2023

Show notes

How to make more money, help more people, and have more freedom.

OTA's been the leading course for online fitness and nutrition business and coaching foundations since 2013.

In this episode, you'll learn:

Whether it's right for your unique situation and goals.
How it compares to other programs.
All about the 'get clients' guarantee.
The time commitment and what is included.

The price of the program is increasing $400 on May 18th, 2023. If you want to get in before it does, please register at www.onlinetrainer.com/academy

2:22 – Brief history of the Online Trainer Academy
13:42 – Social media, business and influencers
16:30 – Will what we teach in Online Trainer Academy work for you?
22:50 – How does OTA compare to other options?
25:50 – Why is OTA cheaper than other options?
31:50 – Do you have to be online all the time?
37:05 – Do you have to use social media to get clients?
40:15 – OTA’s guarantee
41:12 – How long will the course take?
43:46 – Is online fitness saturated?
46:40 – What happens when you sign up?
48:06 – Going over the curriculum
51:05 – Pricing calculator
55:45 – Certification test
56:25 – The bonus module (testimonials, sales calls, sales copy, price theory, hiring a virtual assistant, and more.)
57:15 – The bonus mini-course (building your first website)
57:38 - The Done-for-you-content

53 | (HOT SEAT) Using Your Forgotten Greatest Asset To Get Online Clients Apr 21, 2023

Show notes

Social media and content creation not your jam? That's okay. You don't need it.

Advertising in your neighborhood (janky is better.)
Being a walking advertisement in the right places.
Using donation-based events for lead generation.

52 | The Sabotaging Behavior That's Costing You and Your Clients Results Apr 19, 2023

Show notes

You might be your own worst enemy when it comes to getting results for your business and for your clients.

Why we can't stop tinkering with things that are working
How to reset client's expectations so they don't expect constantly changing programming
How getting your clients results doesn't mean they're happy with working with you

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