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The Obvious Choice — Fitness
The Obvious Choice

Forget becoming an influencer.

This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom.

No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human.

Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.

New episodes ship out Mondays along with short, business hotseats every Wednesday.

Latest Episodes:

160 | Creating Work That Lasts Dec 27, 2023

Show notes

Your time is finite and valuable. When you create something, it should serve you more than once.

Creating work that compounds over time
Your content will crush it if accomplishes these two things
Building a monopoly fast

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Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

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Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

159 | Make Your Monkey Juggle Fire First Dec 25, 2023

Show notes

When starting a coaching business or building a new product, it's easy to want to focus on doing "pedestal" activities when really you should be teaching your monkey to juggle fire.

Making your beer taste better
Being happy when people steal your work
Doing more than showing up to the bar

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Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

--

Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

158 | (HOT SEAT) How To Make Content That Connects Dec 22, 2023

Show notes

If your lead generation feels unreliable and DM conversions are low, it's time to take a look at your content to make sure it's connecting with your intended audience.

How to find your core message
The Bed of Nails Paradox
Squeezing too much into one 'container'

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Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

--

Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

157 | How To Get 5 New Clients This Week Dec 20, 2023

Show notes

Have you been wracking your brain trying to figure out how to get new clients? Then it's time to try the Founding Client Challenge.

Five ingredients for a successful launch
How you'll know you've chosen the wrong market
How to reach out to people without being weird

--

Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

--

Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

156 | Increasing Sales with a Single Nail Dec 18, 2023

Show notes

Getting clients to see the value in what you do feels tricky. The truth is, it really isn't. You just need to take a different approach.

Avoiding the phone bill approach
Three factors in customer satisfaction
The Bed of Nails Paradox

--

Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

--

Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

155 | (HOT SEAT) Converting IG Leads Framework Dec 15, 2023

Show notes

You've created fantastic lead magnets but aren't getting as many requests for them as you'd hoped. Fix how you pitch your lead magnets and watch your DMs blow up.

What works better than a post to get responses
The framework to write convincing posts
One thing to do after a post goes viral

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Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

--

Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

154 | 5 Personal Questions To Ask Yourself Dec 13, 2023

Show notes

In order to grow, we sometimes have to ask ourselves some tough questions.

Where comfort is breeding guilt and holding you back
Who you're comparing yourself to and the standards you judge yourself against
Accepting who you are and not who you think you ought to be

--

Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

--

Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

153 | Letting Your Geek Flag Fly Dec 11, 2023

Show notes

If you've been struggling with the direction of your business and getting clients, the way to fix it is a lot more simple than you think.

What's better than being the best?
The 4-part checklist to choosing a good market
Finding your SNASA

--

Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

--

Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

152 | (HOT SEAT) The Biggest IG Content Mistake Dec 08, 2023

Show notes

Posting on Instagram and hearing crickets is common. There's one huge mistake you're probably making. Luckily, it's a super easy fix.

Podcasting vs. Instagram for lead generation
Nobody buys coaching because you posted shoulder mobility drills
The easy content tweak to dramatically improve engagement and lead generation

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Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

--

Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

151 | Building a No-BS Personal Brand & Starting Over Dec 06, 2023

Show notes

Jonathan sits down with Louis Grenier from Everyone Hates Marketers and shares how he got through the toughest moment in his business.

The two changes in staffing that changed everything for the better
Avoid the mistake really smart people make
Starting over at day 1

Be sure to check out Everyone Hates Marketers.

--

Hosts:

@itscoachgoodman

@fitnessjonestraining

@amberreynolds.me

--

Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.

The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

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