The Game with Alex Hormozi

Latest Episodes:

From Zero to Hero: How to Get Your First 5 Customers | Ep 571 Aug 03, 2023

Show notes

"Don't think short, think long, and you'll make long money." Today, Alex (@AlexHormozi) shares 10 steps to get your first five customers for your business, without spending any money. He emphasizes the importance of personalization and building relationships with potential customers, and provides a framework for reaching out to leads.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:00) - #1-2: Gather list from contacts; Choose messaging platform,

(3:09) - #3-4: Personalize your message; Reach out to 100 people daily

(5:06) - #5-6: Ask for referrals; Offer free service

(7:06) - #7-8: Charge after feedback, referrals; Stay engaged with outreach.

(13:34) - #9-10: Provide value, keep warm relationships; let customers solicit you.

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Success is the Best Revenge | Ep 570 Aug 01, 2023

Show notes

“The only way you can stay in is to keep yourself in is to keep your head straight.” Today, Alex (@AlexHormozi) talks about strategies for mental resilience, including how to deal with anger and become successful. He emphasizes the importance of understanding and channeling anger into something productive, and shares personal anecdotes about overcoming anger and finding success.

Timestamps:

(1:12) - Dealing with anger: understanding the causes and how to manage it

(2:45) - Reflections on overcoming adversity and growing successfully

(3:57) - How to diffuse anger and find closure

(9:11) - Forgiveness and understanding in difficult situations

(10:02) - How writing a story helped me overcome rage

(11:46) - Dealing with stressful situations

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(This episode is a re-run. Original airdate was June 4, 2019)

The Entrepreneurial Mindset: Thriving in Uncertainty (with Erika Kullberg) Pt.2 - Apr. ‘23 | Ep 569 Jul 29, 2023

Show notes

"I will either win or I'll die." Today, join Alex (@AlexHormozi) as he guests on Erika Taught Me to talk about his journey from not believing in social media to using it as a tool to attract more companies for investment. He also shares his need-to-believe strategy and the potential threat of brand damage in the age of cancel culture. This is part 2 of the interview.

Check out the episode on Erika Kullberg's YouTube Channel!

Timestamps:

(2:44) - Be open to learning and adapting.

(5:12) - Building a brand through media.

(8:08) - Embrace fame, make money, give back.

(12:30) - Building a portfolio of profitable businesses.

(16:58) - Document your journey for others.

(22:13) - Endure discomfort for long-term achievement.

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Why You Should Quit College | Spotify Video Exclusive Jul 28, 2023

Show notes

"The best people in the world at anything learn for themselves. They are self-taught." Today, Alex (@AlexHormozi) discusses why college may not be the best path for everyone and suggests a decision-making framework for those considering alternatives. He emphasizes the importance of opportunity cost and acquiring income-generating skills to achieve success.

Timestamps:

(1:32) - Consider reversible decisions with long-term impacts. (3:08) - Focus on practical majors aligned with business. (4:34) - Manage and lead for promotions, not just technical skills. (5:03) - Emphasize personal development and gain experience efficiently. (6:00) - Continuous learning, experimenting, and pivoting lead to success. (9:49) - Evaluate paths based on future potential and opportunity costs.

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Give More, Ask Less: Building Goodwill and Making Money | Ep 568 Jul 27, 2023

Show notes

“You don't actually wait, you just figure out what you do in the meantime.” Today, Alex (@AlexHormozi) the importance of mastering the give-to-ask ratio when making money online. He emphasizes the significance of providing value and building goodwill with the audience before making any asks and shares personal experience and tips on finding the right balance between giving and asking.

Timestamps:

(1:46) - Mastering the give-to-ask ratio and the power of goodwill

(4:14) - Giving in public and selling in private for maximum impact

(6:12) - Integrating asks into long-form content and maintaining the ratio

(10:02) - Controlling supply and demand to maximize profits

(11:48) - Giving and compounding growth for long-term success

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Mastering The Art of Bold Decision-Making (GymCon Day 3) - Pt. 2 | Ep 567 Jul 25, 2023

Show notes

"You've been asking for permission when you really need support." Today, join Alex (@AlexHormozi) as he guest speaks during Day 3 of GymCon to talk about his tips and tactics for closing sales, covering topics such as overcoming objections, understanding the customer's needs, and being resourceful. He discusses the importance of realizing that the customer is in control and that they need support, not permission, to make decisions. He also emphasizes the power of isolation and collapsing the foil, where the customer realizes that they never needed permission to begin with. This is part 2 of the talk.

Timestamps:

(5:44) - New identity, new priorities

(14:26) - Empowering sales through conviction

(17:20) - Deciding the future

(26:30) - The risk-free close

(34:29) - The importance of every brick

(38:38) - Investing in education for long-term income

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Calculated Decisions: Risk, Reward, and Entrepreneurship (with Erika Kullberg) Pt.1 - Apr. ‘23 | Ep 566 Jul 22, 2023

Show notes

“But the difference between somebody who's loyal or not is whether they cheat, right? And so I think that it's the same thing with patience. It's the same thing with honesty.” Today, join Alex (@AlexHormozi) as he guests on Erika Taught Me to share his insights on the importance of accepting that success is the result of many small things, not just one big thing. He also discusses his journey from quitting his corporate job to starting a gym and eventually launching his own successful business. This is part 1 of the interview.

Check out the episode on Erika Kullberg's YouTube Channel!

Timestamps:

(2:53) - Success requires consistent effort

(4:19) - Take calculated risks in life

(9:01) - Entrepreneurship can replace traditional education

(13:32) - Importance of internal validation

(19:03) - Actions define character traits

(22:40) - Action leads to true learning

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This ONE Equation Will Make You RICH | Spotify Video Exclusive Jul 21, 2023

Show notes

“Most people think that they're selling it to their competition. I disagree.” Today, Alex (@AlexHormozi) shares an equation for creating valuable products and services that sell for lots of money, emphasizing the importance of decreasing customer effort and sacrifice while increasing the perceived likelihood of achievement and time to value. He also discusses the role of guarantees in reversing risk and making products more compelling to customers.

Timestamps:

(1:13) - What is value?

(2:57) - The Dream Outcome & Perceived Likelihood of Achievement

(5:47) - Time Delay & Effort and Sacrifice

(14:39) - Write down a solution to every single problem possible

(17:22) - 4 Guarantees: unconditional, conditional, anti, & implied

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Free Stuff Sells: The Power of Lead Magnets | Ep 565 Jul 20, 2023

Show notes

"If a lead magnet is not good enough that people then tell other people about it, in my opinion, you have failed." Today, Alex (@AlexHormozi) discusses the importance of offering valuable lead magnets to attract potential customers and increase sales. He also provides seven steps to creating effective lead magnets for any business.

Timestamps:

(1:21) - Lead magnet: complete solution for narrowly defined problem.

(3:39) - Even if it costs, it should lower customer acquisition cost.

(5:11) - Know customer journey ahead.

(6:57) - Don't be afraid to give away costly stuff.

(7:48) - 7 steps for creating lead magnets for any business.

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Unlocking the Secrets of Ethical Sales Persuasion (GymCon Day 3) - Pt. 1 | Ep 564 Jul 18, 2023

Show notes

"The person who cares the most about the prospect wins the deal." Today, join Alex as he guest speaks during Day 3 of GymCon to talk about the importance of ethical sales persuasion and the art of closing sales. He emphasizes the role of belief and trust in the sales process and how it can impact long-term outcomes for clients. Alex also provides tips on handling objections and obstacles, and stresses the importance of maintaining a childlike curiosity and prioritizing the prospect over the sale. This is part 1 of the talk.

Timestamps:

(6:24) - The art of closing sales

(9:53) - The importance of belief in sales

(14:17) - Sales communication and documentation importance

(18:32) - The power of empowerment

(28:07) - Overcoming obstacles to decision making

(39:06) - Overcoming beliefs about expensive products

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