The Game with Alex Hormozi

Latest Episodes:

Part 4: Post Free Content | $100M Leads Book Aug 19, 2023

Show notes

“Give, give, give and you will get without losing goodwill or slowing down your audience growth.” In this episode, Alex (@AlexHormozi) discusses the importance of post-free content as the cornerstone of building a personal brand and growing an engaged audience. He shares his experience of building a 5 million-person audience in 24 months and provides tips on how to create effective content units that hook, retain, and reward audience attention.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:38) - Post Free Content I

(7:14) - Post Free Content II

(23:57) - Free Goodwill

(36:18) - 7 Lessons From Making Content

Follow Alex Hormozi’s Socials:

Part 3: Warm Outreach | $100M Leads Book Aug 19, 2023

Show notes

“This knowledge can make you millions. You get to learn while you earn.” In this episode, Alex (@AlexHormozi) discusses how to get leads through warm outreach and shares his 10-step process for reaching out to warm audiences. Learn how to make personalized messages and offers that will help you get as many leads as you want.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:29) - Get Leads

(3:43) - Warm Outreach

(8:13) - Warm Reach-Outs in 10 Steps

Follow Alex Hormozi’s Socials:

Part 2: Engage Your Leads | $100M Leads Book Aug 19, 2023

Show notes

“The business that provides the most value wins, period.” In this episode, Alex (@AlexHormozi) discusses the importance of understanding what a lead is and how to engage them effectively. He also covers creating lead magnets and offers to attract engaged leads.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:17) - Get Understanding

(0:50) - Leads Alone Aren’t Enough

(2:38) - Engage Your Leads

(8:47) - Making a Lead Magnet

(32:09) - Conclusion

Follow Alex Hormozi’s Socials:

Part 1: Start Here | $100M Leads Book Aug 19, 2023

Show notes

“Doing the thing that scared me most, giving away my secrets, led to the biggest breakthrough in my life.” In this episode, Alex (@AlexHormozi) discusses the importance of leads and advertising in business success, sharing his personal experience of going from $100M to $1B in net worth through these methods. The episode covers the basics of advertising and lead generation, and offers practical tips for business owners looking to grow their customer base.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:00) - Opening Credits & Guiding Principles

(2:06) - Read This First

(6:39) - How I Got Here

(24:05) - The Problem This Book Solves

Follow Alex Hormozi’s Socials:

Part 7: $100M Offers Book Aug 19, 2023

Show notes

“Change here usually just creates inefficiency and operational drag, costing you money, no bueno.” In this episode, Alex (@AlexHormozi) discusses the importance of naming your product or service and how it can attract the right customers and repel the wrong ones. He also shares a formula for creating compelling names and offers tips on how to keep your offers fresh to prevent them from becoming fatigued in the market.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:29) - Naming

(15:29) - Execution

(18:51) - Summary & Closing Credits

Follow Alex Hormozi’s Socials:

Part 6: $100M Offers Book Aug 19, 2023

Show notes

“The only way you can make a fully informed decision is on the inside, not the outside.” In this episode, Alex (@AlexHormozi) discusses the power of bonuses and guarantees in increasing sales and reducing risk. He shares tips on how to present bonuses effectively and how to structure guarantees for maximum impact.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:45) - Bonuses

(9:47) - Price-To-Value Discrepancy

(12:51) - Guarantees

(23:07) - Unconditional vs. Conditional Guarantees

Follow Alex Hormozi’s Socials:

$100M Offers Audiobook Part 5 | Ep 583 Aug 19, 2023

Show notes

“The person who needs the exchange less always has the upper hand.” In this episode, Alex (@AlexHormozi) discusses the use of scarcity and urgency as offer enhancers in business. He highlights the importance of using these tools ethically and the potential for increased profits by creating a sense of exclusivity and perceived value.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:49) - Enhancing Your Offer

(11:56) - Scarcity

(24:25) - Urgency

Follow Alex Hormozi’s Socials:

Part 5: $100M Offers Book Aug 19, 2023

Show notes

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:49) - Enhancing Your Offer

(11:56) - Scarcity

(24:25) - Urgency

Follow Alex Hormozi’s Socials:

Part 4: $100M Offers Book Aug 19, 2023

Show notes

“Most things that are hard to sell are typically easy to fulfill.” In this episode, Alex (@AlexHormozi) discusses the thought process behind creating a Grand Slam Offer, and shares tips on turning problems into solutions. Listeners will learn how to identify dream outcomes, list problems, and create solutions that provide tremendous value to prospects.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:29) - Thought Process

(4:24) - Value Offer Part 1: Problems and Solutions

(14:28) - Value Offer Part 2: Trim and Stack

(19:12) - Enhancing the Value They’d Be Stupid To Say No

Follow Alex Hormozi’s Socials:

$100M Offers Audiobook Part 3 | Ep 581 Aug 19, 2023

Show notes

“You can either be right or you can be rich.” In this episode, Alex (@AlexHormozi) discusses the Value Equation, a concept that can help businesses charge heinous amounts of money for their products or services. The episode includes tips on increasing the perceived likelihood of achievement, decreasing time delay, and decreasing effort and sacrifice to create more value for the customer.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:40) - Value Equation & Free Goodies

(9:59) - Dream Outcome

(13:20) - Perceived Likelihood of Achievement

(14:47) - Time Delay

(18:13) - Effort and Sacrifice

(20:18) - How the Value Equation is Used

Follow Alex Hormozi’s Socials: