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    Business

    The Game with Alex Hormozi

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

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    Latest Episodes:
    Finding Your Perfect Business Match (on BiggerPockets) Pt. 2 - July ‘23 | Ep 612 Nov 11, 2023
    Show notes

    “Which one of these is going to make you wealthier? (…) as boring as it might be, is going to make you way wealthier than going from zero to five.” Today, join Alex (@AlexHormozi) and his wife Leila (@LeilaHormozi) as they guest on the BiggerPockets Real Estate Podcast to discuss their unique relationship dynamic and how they navigate working together as spouses. They share their advice on involving your spouse in your work and emphasize the importance of finding a relationship dynamic that works for you, rather than comparing it to others. This is part 2 of the interview.

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Follow BiggerPockets on:

    ➤ Instagram | Spotify | Apple

    ➤ Check out full episode on YouTube!

    Timestamps:

    (0:56) - Thoughts on involving spouse in work

    (4:33) - Alex and Leila's advice on successful relationships

    (9:14) - Advice on finding the right person to work with

    (13:59) - Make money doing what you're good at and enjoy

    (16:23) - Sneak peek into Alex's upcoming book

    (19:23) - Conclusion

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition


    You’re Not Good Because You’re Unwilling To Be Bad | Ep 611 Nov 09, 2023
    Show notes

    “You are going to suck at this for a very long time.” **Today, Alex (@AlexHormozi) addresses a belief system that holds many back from learning the things they need to learn in order to be "successful".

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Timestamps:

    (2:02) - Many people limit themselves by believing they are bad at certain skills.

    (4:31) - Believing that if someone can do it, you can too.

    (7:27) - Approaching skills with the understanding that improvement is possible.

    (8:11) - Encouraging others to invest in skills and overcome fears.

    (8:31) - Personal example of improving math skills through practice and belief.

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

    (This episode is a re-run. Original airdate was on November 17, 2020)


    Brutally Honest Advice to My Younger Poorer Self | Ep 610 Nov 07, 2023
    Show notes

    Watch the YouTube video of this episode HERE

    "Winners focus on winning, losers focus on winners.” Today, Alex (@AlexHormozi) shares advice to his younger self on the importance of continuous hard work and the realization that what was once considered hard work is only a fraction of one's true capabilities. He emphasizes the need to embrace uncertainty, delay immediate rewards, and prioritize work-life balance on a longer time horizon for entrepreneurial success.

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Timestamps:

    (0:42) - What hard work actually looks like

    (3:44) - Uncertainty is the reality of entrepreneurship

    (9:53) - No need for weekends, meaningful work.

    (12:36) - Success is the ultimate revenge.

    (15:39) - Genuine support and personal growth.

    (17:48) - Ignore hate, embrace envy and jealousy.

    (19:27) - Sadness from limited options, anxiety from lack of priorities.

    (21:41) - Fear of judgment, but they don't matter.

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition


    The Power of a “Winning” Work Culture (on BiggerPockets) Pt. 1 - July ‘23 | Ep 609 Nov 04, 2023
    Show notes

    “In the beginning it's just ignorance, not stupidity. It's just that a lot of entrepreneurs early on don't know what good looks like.” Today, join Alex (@AlexHormozi) and his wife Leila (@LeilaHormozi) as they guest on the BiggerPockets Real Estate Podcast to discuss their company Acquisition.com and their approach to building successful businesses. They share insights on scaling, creating a positive work culture, and the importance of fostering a win-win-win environment. This is part 1 of the interview.

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Follow BiggerPockets on:

    ➤ Instagram | Spotify | Apple

    ➤ Check out full episode on YouTube!

    Timestamps:

    (2:16) - Why they’re passionate about Acquisition

    (7:04) - Workplace culture and the kind of talent they hire

    (18:31) - Work dynamic of Alex and Leila

    (24:52) - Why hiring is a skill in itself

    (28:24) - How hiring becomes the biggest hurdle for growth

    (33:09) - Shifting perspective of “hiring” to “talent acquisition”

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition


    The Belief System | Ep 608 Nov 02, 2023
    Show notes

    Watch the YouTube video of this episode HERE

    Believe every word you say. Today, Alex (@AlexHormozi) talks about the belief system entrepreneurs need when making sales, running the business, and the mindset they need to become successful. And it all starts with asking “why”...

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Timestamps:

    (1:43) - Selling skill comes with conviction and understanding prospects

    (3:03) - 1st equation: sales skill multiplied by belief extent

    (5:18) - 2nd equation: revolves around work ethic

    (8:33) - Make a perspective shift for authentic communication

    (8:47) - If you don't believe, convincing others and making sales is difficult

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

    (This episode is a re-run. Original airdate was on July 6, 2021)


    The Money Printing Machine: Investing in Advertising | Ep 607 Oct 31, 2023
    Show notes

    "Fundamentally, if you're making more money back from customers than it costs you to get them, then you are printing money." Today, Alex (@AlexHormozi) shares his three-step process for scaling ads in portfolio companies, emphasizing the importance of tracking ad spend, preparing to lose money, and optimizing for the lifetime gross profit to customer acquisition cost ratio. He also discusses the benefits of split testing and creating multiple ad creatives to find the winning formula for successful advertising campaigns.

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Timestamps:

    (0:54) - Phase 1: Track expenses, spend only when traceable.

    (1:44) - Phase 2: Start with money loss, find winners, extend payback.

    (6:18) - Phase 3: Reach money printing. Measure LTGP/CAC for growth.

    (6:40) - Focus on LTGP/CAC ratio, efficient acquisition, quick payback.

    (9:51) - Businesses grow through client-financed acquisition, overcoming bottlenecks.

    (11:58) - Scale advertising once foundational aspects are perfected.

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition


    Relinquishing Control: The Path to Growth and Success (on The Game Changing Attorney Podcast) Pt. 2 - July ‘23 | Ep 606 Oct 28, 2023
    Show notes

    "You want to own the business, not have the business own you.” Today, join Alex (@AlexHormozi) as he guests on The Game Changing Attorney Podcast with Michael Mogill to discusses the importance of building a good product, relinquishing control as an entrepreneur, and the concept of compounding in business. The conversation also touches on the challenges of ego, the readiness of a product, and the perspective on competition. This is part 2 of the interview.

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Check out the episode on The Game Changing Attorney Podcast's YouTube Channel!

    Timestamps:

    (1:29) - Relinquishing control struggles

    (6:10) - Vision for acquisition

    (10:21) - Identifying readiness

    (13:31) - Small-business competition fixation

    (17:31) - AI discussion

    (19:48) - Traits vs skills

    (22:39) - Motivation beyond money

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition


    Emotional Work | Ep 605 Oct 26, 2023
    Show notes

    It’s time to see the good in the bad. Today, Alex (@AlexHormozi) talks about how to balance the feeling of optimism and the facts of reality, and how to confront this inner conflict by rewiring your brain to view bad news as an opportunity to grow.

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Timestamps:

    (2:00) - Optimism helps confront harsh realities.

    (3:33) - Thrive in new challenges, embrace change.

    (4:34) - Persistently optimistic, confront brutal facts.

    (7:26) - Innovation and customer communication.

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

    (This episode is a re-run. Original publishing date was on June 02, 2020)


    The Agency Trap: How to Avoid Wasting Money | Ep 604 Oct 24, 2023
    Show notes

    "You can learn every platform on your own. It just takes more time." Today, Alex (@AlexHormozi) shares his experience of growing his audience across all platforms through hiring agencies to help him with content creation and platform strategy. He emphasizes the importance of setting clear expectations and learning from the agency to eventually bring the work in-house for long-term success.

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Timestamps:

    (2:34) - Outsource and learn from experts.

    (6:48) - Be cautious when using agencies.

    (9:35) - Long-term consulting relationships are valuable.

    (16:30) - De-risk future investors by using in-house agencies.

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition


    Behind the Curtains of Successful Entrepreneurship (on The Game Changing Attorney Podcast) Pt. 1 - July ‘23 | Ep 603 Oct 21, 2023
    Show notes

    “A lot of times people were very driven by like their mission or their purpose or their big vision, and I had none of those things.” Today, join Alex (@AlexHormozi) as he guests on The Game Changing Attorney Podcast with Michael Mogill to share his thrilling entrepreneurial journey, from facing financial ruin to leveraging his brand's power and transforming his course through strategic pricing and company sales. Discover the significant roles of luck, pain, and respect in entrepreneurship, along with the importance of a long-term perspective and effective time management for success. This is part 1 of the interview.

    Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

    Check out the episode on The Game Changing Attorney Podcast's YouTube Channel!

    Timestamps:

    (1:26) - The power of building a brand

    (7:51) - Financial setback due to fraudulent activity

    (14:44) - The role of luck in success

    (18:49) - Importance of acceptance in relationships

    (22:08) - Three traits of driven individuals

    Follow Alex Hormozi’s Socials:

    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition


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