Sounds Profitable

Latest Episodes:

Podcasting Like Liquid Death, Transcript Upgrade @ Apple, & More Oct 03, 2024

Show notes

Here's what you need to know for this week in the business of podcasting: why audio-only should stay special, can't-miss panels at ad week, an update to Apple transcripts.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Podcasting 🔜 Advertising Week NYC, Ad Tolerance Rising, & More Oct 02, 2024

Show notes

Here's what you need to know for this week in the business of podcasting: podcasting gears up for advertising week, why election season shouldn't put off brands, and how brands are using podcasts to network.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

19.2 Ounces of Podcasting Wisdom Oct 02, 2024

Show notes

What Liquid Death capitulating to produce a 12oz version after building their brand on 19.2oz can teach podcasting.

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Can't Skip YouTube, Spotify Pod Fan Study, & More Oct 01, 2024

Show notes

Here's what you need to know for this week in the business of podcasting: Apple Podcasts' new "Series" feature, why YouTube ads are getting unskippable, and new requirements from Nielsen.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Chartable to Close, NYT Teases VP Podcast Appearance, & More Sep 30, 2024

Show notes

Here's what you need to know for this week in the business of podcasting: Chartable to sunset, how the news business can stay sustainable, and what demographic brands are missing.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

FTC Data Privacy Concerns, Podcasting’s Next 20m Listeners, & More Sep 27, 2024

Show notes

Here's what you need to know for this week in the business of podcasting: connecting with potential listeners, video podcasting goes talk show, and Meta AI spells trouble for advertisers.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Podcasting's Next 20m Listeners, Spotify Syncs Feeds, & More Sep 26, 2024

Show notes

Here's what you need to know for this week in the business of podcasting: the potential of the Persuadables, Spotify's new synced feeds feature, and fintech taps influencers and more for ad campaigns.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Meta Ad Bugs, Paramount Announces Layoffs, & More Sep 25, 2024

Show notes

Here's what you need to know for this week in the business of podcasting: layoffs at Paramount audio, new features on YouTube, and optimizing the news with AdExchanger.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

Australia's 2m Daily Listeners, NYT Launches Podcast Tier, & More Sep 24, 2024

Show notes

Here's what you need to know for this week in the business of podcasting: the top movers and shakers in podcast advertising, paywalled back catalogues at NYT podcasts, and more outlets shift their strategies.
Find links to every article mentioned and the full write-up here on Sounds Profitable.

FTC on Privacy, Spotify Reaffirms Extremist Content Policy, & More Sep 23, 2024

Show notes

Here's what you need to know for this week in the business of podcasting: FTC takes on privacy practices, working to stop violent content online, and the second wave of podcasting's deals.
Find links to every article mentioned and the full write-up here on Sounds Profitable.