Social Media Lab

Latest Episodes:

The Social Media Lab Live 100th Episode! Jul 26, 2021

Show notes

The Social Media Lab Live 100th Episode!

Join us as we reflect on the past 100 episodes, talk about ups and downs, changes to the show and maybe even have some trivia, giveaways and old friends on the show!

What is the Social Media Lab LIVE?

Social Media Lab LIVE is hosted by me, Scott Ayres, the Content Scientist at the Social Media Lab.

Itâs a weekly show where I talk about social media marketing with expert guests and is always testing something!!!

I use Restream to power all of my live shows on Facebook and YouTube.

Get started with Restream for free at www.restreamlive.com

With Restream Studio, you can:

â Launch & demonstrate new products

â Drive flash sales & promotional offers

â Host interviews, Q&As, or podcasts

Should Your Facebook Live Stream Begin with a Countdown Timer? Jul 05, 2021

Show notes

Is it best to start a Facebook live with a countdown timer? The Social Media Lab tested Facbook countdown timers for you.

Should You Go Live on Amazon Live? May 17, 2021

Show notes

Amazon Live has quickly become another live streaming platform for creators to build an audience and make an income, leading the Social Media Lab to wonder what would happen if we started a new account on Amazon Live.

Twitter Marketing Survey Results Apr 15, 2021

Show notes

Social Media Lab Twitter Marketing Survey

The results of the âSocial Media Lab 2020 Twitter Marketing Surveyâ are in, and here are some of the highlights:

19% donât tweet links
44% tweet at least 1 video per month
79% spend more than 1 hour per day on Twitter

Each quarter, the Social Media Lab will publish results from social media network-specific surveys conducted during the previous quarter.

Our goal is to find out how each platform is being used, and year over year notate any trends seen.

The Social Media Lab began surveying Twitter users in November 2020 to determine if any trends in Twitter marketing could be discovered.

Social Media Lab Update Q1 Update Mar 30, 2021

Show notes

Welcome to the Social Media Lab podcast, powered by Agorapulse. In this episode, we go over updates to the Social Media Lab podcast!!!

Instagram Stories Ads or Feed Ads: Which is Better? Feb 02, 2021

Show notes

In the past three years, Instagram has undergone many changes, adding features such as Reels and IGTV. Plus, Stories are even more popular today than three years ago. So, we felt it was time to test again to see if anything has changed on Instagram ads.

We formed a hypothesis based on our previous study.

Hypothesis: Instagram Story ads produce more clicks and a lower CPC than Instagram feed ads.

Does Using the Word "FREE" Hurt Twitter Ads Traffic? Jan 07, 2021

Show notes

Does using the word "FREE" impact Twitter ads results???

We ran a $1000 test to find out!

Social Media Lab is powered by Agorapulse.

2021 Social Media Marketing Predictions! Part 5 with Jennifer Watson Dec 25, 2020

Show notes

Let's find out what Jennifer Watson predicts for social media marketing for 2021!

Will Tik Tok still be a thing? What about live video? And does anyone even care about Clubhouse???

Social Media Lab is powered by Agorapulse

Are Facebook Groups REALLY Important? Part 4 with Jennifer Watson Dec 24, 2020

Show notes

Should your business focus on Facebook groups? Jennifer Watson from Agorapulse has done some amazing and unique things in Facebook groups recently. Listen to find out more.

Social Media Lab is powered by Agorapulse.

What was the biggest fail in 2020 regarding social media? Part 3 with Jennifer Watson Dec 23, 2020

Show notes

What worked and didn't work in social media marketing during 2020? Did brands really fail and mess things up as bad as we think?

Find out Jennifer Watson's thoughts in this episode of the Social Media Lab, powered by Agorapulse.

Our TOPPODCAST Picks

Follow Us

Stay Connected

Related Podcasts

Links

Stay Connected