School of Sales by Macy McNeely

Latest Episodes:

Sales Skills are Content Skills - with Loy Day, Lindsay Mitrosilis + Teddy Mitrosilis Apr 22, 2023

Show notes

If you've been around GUIDE Culture for any amount of time, you've heard us say "sales skills are life skills", and it's a hill we'll stick are flag on any day (and if you're brand new to GUIDE Culture, we can promise you this may be the first time, but it won't be the last time you hear it).
This week, Loy sits down with Lindsay + Teddy Mitrosilis to talk about how sales skills are content skills.
In today's episode, we cover:

Why being memorable in your content is key in capturing someone's attention
The importance of appearance in yourself, your content, and your presentation
Using your skills and gifts for the good and service of others

To learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.
Follow us on Instagram @theguideculture
If you'd like to purchase our debut book, Persuade for Good, click HERE!

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

Behind the Scenes of GC: Pre-Launch Apr 20, 2023

Show notes

It's almost time for School of Sales: Cohort 36. This time next week we'll be preparing to close cart and welcome all of our new winners!
You typically hear our debrief once we've closed cart. It's a chance for us to look at the data and how we feel and determine what went so well and what we could have improved upon. Don't worry - that podcast is still coming, but we thought we'd sit down and share from a pre-launch perspective this time.
If you're listening to this, you're probably a School of Sales graduate, or maybe you're trying to figure out is School of Sales for you - our hope is that this podcast is helpful in hearing how we sell and prepare for a launch!
In today's episode, Kat pulls back the curtain and covers:

the value in being pressurized into excellence (think: coal to diamonds)
how sales skills translate into leadership skills
why 2023 is the year of data based decisions at GUIDE Culture

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

The Road to 1 Million: a spirit of success with Cecily Bauchmann Apr 19, 2023

Show notes

In this bonus episode, Kat sits down with Guide Culture alum + content creator, Cecily Bauchmann.
Cecily's journey has included real estate, network marketing, and now engaging with over 1 million followers daily on TikTok (hop on over and check her out at @cecilybauchmann). As a GUIDE Culture alum, Cecily chats with Kat about how School of Sales has impacted the way she serves her customer - whether they were buying a home, a lash serum, or consuming her content.
To learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.
Follow us on Instagram @theguideculture
If you'd like to purchase our debut book, Persuade for Good, click HERE!

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

3 Reasons Sales Feels Gross (and how to fix it!) Apr 18, 2023

Show notes

In a room full of TOP sales coaches, Kat asked the question "what's the first word you think of when you think of sales?"
gross.
icky.
pushy.
Again, a room full of TOP SALES COACHES! We know that it's so possible to persuade others for good without feeling these things, and today, Kat walks us through it.
In today's episode, we cover:

how what we give our attention to shifts our mindset
the importance of being the CEO of you.com
curating the conversation to help your clients win

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

Sales Skills are Life Skills - with Loy Day + Lindsay Mitrosilis Apr 15, 2023

Show notes

We know Saturday episodes with Loy are next level, but today's episode is special as he sits down with the queen of LinkedIn, Lindsay Mitrosilis.
Lindsay is a GUIDE Culture alum + Academy student.
She's the founder of Mitrosilis Consulting where she guides entrepreneurs, business leaders, and influencers so that they can be excited and confident as they accomplish their business goals with LinkedIn.
In today's episode, Loy + Lindsay cover:

getting buy in from your team as a leader
the importance of having an organize
why your belief + buy in has to come first

To purchase our debut book, Persuade for Good click HERE.
To learn more about School of Sales, click HERE to enroll in Cohort 36 (deadline to enroll is April 28)
Follow @theguideculture on Insta today!

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

"Can you give me more info": The Right way to Handle This Apr 13, 2023

Show notes

"can you give me more information?"
"of course", as you shoot the requested information to them...only to be ghosted. What happened? You gave them exactly what they asked for, and now they don't want it?
In today's episode, Kat covers:

why you getting ghosted ins't just a fluke
how you can take control of the conversation
how a curated response changes the game

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

5 Pieces of Hard Feedback I Received for You to Borrow Apr 11, 2023

Show notes

Feedback. It's not always easy to hear, but it's a critical factor to your personal and professional growth,
It's actively listening. It's taking the time to analyze what you've received. It's allowing your self to think of the best way to perform better. Correction is the only way to get better. It's the difference between going round and round in the same hamster wheel circle and going round and round and finding yourself going up the spiral.
In today's episode, Kat shares 5 pieces of hard feedback that she's received over the years that you can borrow and apply to your life!
To learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.
Follow us on Instagram @theguideculture
If you'd like to purchase our debut book, Persuade for Good, click HERE!

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

Risk + Leverage with Loy Day Apr 08, 2023

Show notes

Dave Ramsey.
Most of us know him, love him, and trust his advice. Loy's been a long time fan of Dave's; in fact the reason Loy created core values in his business and his personal life was because he was so inspired by Dave Ramsey.
On an episode of his podcast, Dave talks about a key principle he believes in - never borrow money. In today's episode of School of Sales, Loy talks about why he doesn't stand behind that as a universal principle and how it is okay to take a risk when you're properly leveraging your assets.
To learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.
Follow us on Instagram @theguideculture
If you'd like to purchase our debut book, Persuade for Good, click HERE!

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

Is More Better? Apr 04, 2023

Show notes

In many ways, sales is a numbers game. It's also true that sales is a skills game. So which comes first? The volume, or the people skills?
Maybe you've made a few reels + tik toks that have gone viral and you've gained a host of new followers.
Maybe your followers have been steadily growing, but you haven't seen an increase in sales.
In today's episode, we cover:

going from what to why with your followers
shifting perspective and turning your current audience into the right audience
growing into the person you're meant to be and making an impact exactly where you are

If this topic peaks your interest, we dive into it more in our book, Persuade for Good (hint: it's actually Myth #2 in the book). You can purchase Persuade for Good by clicking HERE.
To learn more about School of Sales and to join our next cohort, click HERE.
If you'd like to see how we put this myth into action on our own Instagram, head on over to @theguideculture.

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

Building a Business the Old School Way - with Loy Day Apr 01, 2023

Show notes

Part of our GUIDE Culture Method is "Unleash Curiosity". Knowing that Loy created this sales technique before Insta was a thing, one of our students posed a great question:
Just how did you get attention and unleash curiosity before social media was such a big part of the sales process?
In this episode, Loy walks us through how he used the GUIDE Method in his insurance method before social media was so prevalent!
If you'd like to purchase our book, Persuade for Good, you can do so by clicking HERE.
To learn more about School of Sales and to join our next cohort (deadline is April 28), click HERE.
If you'd like to chat more about faith shaping you as a business person, hop on over to Instagram - @theguideculture.

Join the Sell Your Offer Challenge❤️‍🔥
Buy our Book, Persuade for Good📖
Watch us on YouTube!🚀
Follow us on Insta 💗

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