Show notes
If you are constantly selling your business then your friends are going to stop asking you out to dinner or to hang out on weekends. So, how then do you stay top of mind and build your brand while still keeping your friends? The answer is through consistent content creation, relationship marketing, and referral marketing.
Sarah Cripe and Sophia Meyers are the creators of Connect Social Pop, a service that takes the brain damage out of your real estate marketing. This includes daily social media posts, pop-by's, and website building.
Listen to this week’s episode to gain insight branding and consistent communication to the same audience over time through multiple channels.
Three Things You’ll Learn in This Episode
The 20/80 rule.
Where to start with your social media.
What kind of hashtags you should be using.
Connect with Sarah Cripe & Sophia Meyers
Learn more about Sarah and Sophia and their business Connect Social Pop at ConnectSocialPop.com to continue the conversation.
Resources
Real Estate Marketing Dude
The Listing Advocate (Earn more listings!)
REMD on YouTube
REMD on Instagram
TRANSCRIPT:
So how do you attract new business? You constantly don't have to chase it. Hi, I'm Mike Cuevas in real estate marketing. And this podcast is all about building a strong personal brand people have come to know, like trust, most importantly, refer. But remember, it is not their job to remember what you do for a living. It's your job to remind them. Let's get started.
What's up ladies and gentlemen, welcome another episode of the real estate marketing dude, podcast. We're going to be chatting today about sort of staying on top of mind building your brand through consistent content creation, relationship marketing, referral marketing, anything from pop buys, to remain a consistent presence on social media we're really talking about today is how the fuck do you stay in front of everybody without always having to like hit him over the head with your lockbox? Because you can't always be selling your business. If you're always selling your stuff, your friends are gonna stop asking to go out to dinner, or hang out on the weekends. But that doesn't mean you stop communicating with them. So what we're really chatting about today is branding and consistent communication to the same audience over time through multiple channels. And that's what we really want to focus on today. So I get an email from these two chicks called from Connect social pop, and this is what they do for a living, and they're gonna share a lot of their tips with us today. And we're gonna go through sort of how you do that, because I get asked all the time, the answer is no, you don't need to always be talking about real estate. You should in some cases, but not all the time, because people are gonna tune you out no differently than the way your financial planner doesn't need to talk to you about IRS stuff. tune them out. So it's exact same concept. So without further ado, let's go ahead and introduce our guests. We have Mrs. Sarah or is it miss Sarah Cripe? And Sophia Meyers. Want you guys whoever goes first. So introduce yourself and tell us a little bit about who the fuck you guys are?
Hi, I am Sarah Cripe. And my partner over here is Sophia Meyers. And we created Connect social pop to help real estate agents stay top of mind without all the brain damage that comes with it. You know, we just saw that all these agents are coming in and they're like, No, I'm gonna kick ass take names. And then they're like, Oh, I forgot I have to be a marketing department, I have to be a counselor, I have to be all, you know, wear all the hats. So we created this to help them take one of those hats off and make it simple. Because you need it, you need it, you can't do all the things. Nice, Sarah, or Sophia. I mean,
hello. The other s the other s on here. Sophia, I've loved doing this has been a really fun project. You know,
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