Move: The Go To Market Podcast

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**Move: The Go To Market Podcast**

MOVE is the go-to-market podcast to guide your business forward. Join host Sangram Vajre, WSJ and USA Today bestselling author, speaker, and co-founder of Terminus, as he meets with the most influential go-to-market leaders and helps you confidently answer: what’s my next move?

Latest Episodes:

860. The Importance of Employee Experience for Experience Business May 20, 2021

Show notes

In this episode, guest host Samir Kumir Sah talks with Japreet Saini about the importance of employee experience.

859. Pressure Test Your Message May 19, 2021

Show notes

How do B2B businesses craft messaging that prospers in a marketplace already barraged with information and ever-shifting needs?

Tamsen Webster, Founder and Chief Message Strategist @ Find The Red Thread walks us through the four fundamentals of a messaging campaign that will thrive and stand the ultimate test of time.

858. Focusing on the Customer Experience May 19, 2021

Show notes

It is no longer enough to think of the customer experience as an external focus; customer experience must now be an integral part in shaping company culture to stay ahead of competing businesses.

Samir Kumar Sah, host of The Experience Business podcast, joins us for this episode of the Takeover Series. Samir shares his insight on the following:

The Customer Experience
Digital business versus doing digital
What needs to change for struggling businesses
The 5 pillars of digital business

To hear more interviews like this one, subscribe to FlipMyFunnel on Apple Podcasts, Spotify, or your preferred podcast platform.

857. Shifting Strategy to Succeed w/ Henry Schuck May 17, 2021

Show notes

Resilience and luck in the face of adversity can be the difference between failure and extraordinary success. While navigating the COVID-19 pandemic, some inspiring companies have begun to pivot their business to align with the changing world.

Henry Schuck, CEO of ZoomInfo, joins the show to share his company’s success strategies and personal insight:

Going public with the largest software IPO in a decade during the pandemic
Helping client companies shift their business strategies and thriving
Outbound and inbound marketing: how the two can work together
Advice on starting a company today

To hear more interviews like this one, subscribe to FlipMyFunnel on Apple Podcasts, Spotify, or your preferred podcast platform.

Connect with Henry at https://www.linkedin.com/in/hschuck/

856. When You See Your Framework Everywhere… May 17, 2021

Show notes

I’m super encouraged this week.

You know when you buy a new car and you start seeing that model everywhere? Well, when you hit upon a working framework, the same thing happens.

And when leaders like HubSpot’s CEO Brian Halligan agree… well, you can’t help but feel that you’re onto something

This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.

And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

855. How Nike’s CX Digital Transformation Gave Them an Edge May 17, 2021

Show notes

Digital transformation isn’t just about technology; it’s about people. If you’re focusing on the customer every step of the way, you’re focused on the right people.

In this Takeover episode host Samir Kumar Sah, Founder & CEO of Pritbor, explains how Nike’s digital transformation provided a better customer experience that gave them the competitive advantage over their competitors.

This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.

And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

854. B2BSMX: Financial Roundtable May 17, 2021

Show notes

Join us as we recap this financial roundtable session from 2020's B2BSMX virtual conference.

853. How LinkedIn India Creates Effective Sales Engagement Virtually May 11, 2021

Show notes

In this takeover episode, Samir Kumar Sah talks with Soumavo Sarkar from Linkedin India. Soumavo shares his own recipe of how to engage with the customers for the first time and working as a problem-solving partner instead of being a pushy salesperson.

852. What It Takes to Become a World-Class CMO May 11, 2021

Show notes

For many marketers, becoming a CMO is the end-goal. But it’s not like there’s an instruction manual to get there.

If you want to become a great CMO, you need to learn from a great CMO.

That’s why I invited Mayur Gupta, Chief Marketing & Strategy Officer at Gannett, onto the show. Mayur is a fantastic CMO — and he’s sharing the steps you need to take to become one, too.

What we talked about:

The importance of finding a mentor
Why great CMOs seek outcomes, not outputs
How to connect the dots for everyone in your organization

This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.

And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

851. Everything Clicks: Time Blocking to Get Things Done May 07, 2021

Show notes

This week was a big week for the book — the kind where everything just clicked.

But that didn’t happen by accident…

If you want to get things done, time block.

This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.

And if a thriving community of growth-oriented marketers sounds like your kind of place, be sure to check out PEAK Community.

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