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    Business

    I Am Your Korean Mom

    I teach life coaches how to market joyfully, and with their full humanity intact.

    Advertise

    Copyright: © 2023 Joyful Marketing

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    Latest Episodes:
    67. For fun: Interview with my husband May 23, 2020
    Show notes

    There's only one person who sees me work in person every single day, and that's my husband!
    I took some fun questions from members of my Facebook group to ask my husband about what it's like to be married to me, how he's seen me grow over the years, and what his thoughts are about life coaching.
    Enjoy! :)


    66. How to get out of a marketing rut May 19, 2020
    Show notes

    Many of you listened to the episode titled “How to Evaluate When You’re Getting Crickets," and asked for more ideas on what to try differently in your marketing.
    Well, here they are!

    If you think you’re working hard and are sick of doing the same things with little results, let’s get you out of that marketing rut.

    There are so many things you can play with, tweak, and experiment with.

    In this episode, I discuss:

    • How to write calls-to-action that are easier to say “yes” to
    • How to tell different kinds of stories
    • How to try different voices, and still be coherent
    • How to push yourself out of the comfort zone

    After you listen to this, "marketing rut" will be history!


    65. How to create life-changing results in a short time May 14, 2020
    Show notes

    Many coaches believe that change takes a long time.
    They assume that profound, long-lasting results must take months, if not years.
    In this episode, I will share with you a different way of thinking about the relationship between time and results.
    And I will help you build the confidence that you, too, can create life-changing results in a short time. That will change the way you show up for your current clients and market to future clients.
    --
    Show notes
    6 Months to Fully Booked Mastermind Info: https://www.simonegraceseol.com/


    64. How to feel totally certain May 09, 2020
    Show notes

    As a life coach, how do you know anyone will want to work with you? How do you know your niche will work? Or if you'll be able to hit your first 5-figure month?
    Most people know that doubting is not useful. They also know that certainty is magnetic and compelling, and hence more likely to create the exact result you want.
    At the same time, it can be really hard to wrap our logical brains around believing and feeling certainty about something that isn't 'proven'.
    In this episode, I share a concept that will help you you think about "certainty in advance" in a new way.
    No crystal ball necessary.
    Take a listen.


    63. Big Sell vs. Small Sell May 05, 2020
    Show notes

    If you're not getting ideal clients responding to your offers, it's likely because you're only focusing on the "big sell" -- your coaching -- and ignoring the "small sells" in your marketing.
    And I don't mean offering more products. I mean all the IDEAS they have to 'buy into' FIRST before they can 'buy into' getting on your calendar.
    In this episode, I walk you through:

    • The difference between "big sells" and "small sells"
    • Understanding exactly what's keeping your next client from reaching out to you
    • Specific examples of "small selling" that you can implement right away

    This concept alone remove so much confusion about how to market so that you're actually getting responses to your offers.
    Listen now.
    ---
    6 Months to Fully Booked Mastermind information: https://www.simonegraceseol.com/
    Hang out with me on Instagram: https://instagram.com/simone.grace.seol


    62. How to go from Employee to CEO with Kathryn Morrison May 05, 2020
    Show notes

    If you're constantly asking yourself, "What should I do next?"or "I'm doing all the things, so why am I not getting clients?" this episode is for you.

    Most of us are products of the school system, and have had 9-to-5 jobs. But what made us good students and good employees is sometimes what hurts us as entrepreneur.
    Kathryn Morrison is a 6-figure coach, and an employee-to-entrepreneur transition expert. I invited her on the show to talk about the difference between employee mindset vs. entrepreneur mindset
    In this episode, you'll learn:

    • How to get over the fear of "what will other people think?"
    • How thinking like a "good student" can hurt you
    • Why "listening to your intuition" doesn't always work (and what does)
    • The one belief that can remove your fear of failure
    • Kathryn's unique method for breaking out of rule-following patterns

    Follow Kathryn on Instagram at @kathrynmorrisoncoaching.
    Download her worksheet for aligning your inner CEO, Manager, and Employee.
    Follow Simone on Instagram at @simone.grace.seol.



    61. How to create your first 5-figure month with Jen, Jennie and Amber May 05, 2020
    Show notes

    If you want to hear from coachescreating revenue breakthroughs in real time, this is the MUST-LISTEN episode for you.
    THREE of my clients had their first 5-figure months in April 2020.
    I got all of them all together to dissect the 'how', while the accomplishment is fresh on their minds.

    Jen Navaro talks about:

    • How she thought she was “all in” but wasn’t actually
    • How to make the switch from hustling to client-creating
    • Why learning how to say "no" to her own ideas was so important
    • The #1 thought that contributed to Jen's 5-figure month

    Jennie Juechter talks about:

    • How treating coaching like therapy was sabotaging her
    • The thought that got her out of niche drama
    • How ONE challenge got her to "stop dicking around"
    • How to get into the energy that exploded the number of her consults

    Amber Bryce reveals:

    • How she got out of feeling complacent
    • One thought that led to 2x sales for Amber
    • How to “install” new beliefs into your brain
    • How to create repeatable results

    You'll also learn why the LONGEST-lasting mind drama doesn’t even matter, and the sneaky thought that holds women back in business.
    This interview is full of gems that will inspire you, and most of all convince you that YOU, TOO, have what it takes to create your first five-figure month... and it's coming sooner than you think.
    ---
    SHOW NOTES:
    3 Questions to Find What You Are Compelled By: Mission Clarity Worksheet

    Find Jennie Juechter on Instagram
    Find Jen Navaro on Instagram
    Check out Amber Bryce's shop
    Find Simone on Instagram
    6 Months to Fully Booked Mastermind info: https://www.simonegraceseol.com/



    60. Paradox Tolerance May 01, 2020
    Show notes

    Being your own boss, you need to be capable of nuanced thinking. That means being able to hold seemingly contradictory ideas in your mind.
    On average, people cannot handle paradox, and hence have trouble making powerful decisions when things get a little complex.
    For example:

    • If clients have self-agency and are 100% responsible for the results they get, what is the role of the coach? How do we talk about that in marketing?
    • How could it be true that copy is a powerful sales tool, and also that it doesn't matter at all?

    If you know how to tolerate complexity, you will be problem-solving at a higher level. And that makes you a more effective coach AND entrepreneur.
    In this episode, I will teach you how.
    Listen.
    ---
    6 Months to Fully Booked Mastermind information: https://www.simonegraceseol.com/
    Hang out with me on Instagram: https://instagram.com/simone.grace.seol


    59. Transactional Posting vs. Human Posting Apr 28, 2020
    Show notes

    Burnt out from social media marketing?
    Frustrated to be pushing out content all the time, but getting no business?
    Then you're doing it wrong. There is a better way.
    So many coaches approach content creation and sharing with a set of thoughts and assumptions that totally sabotage their goal, and they don't even know how to be aware of it.
    In this episode, I will teach you:

    • The difference between transactional posting vs. human posting
    • How to recognize if you're doing the former
    • Why transactional posting DRIVES CLIENTS AWAY
    • And how to post in a way that draws clients IN instead.

    Listen now.
    6 Months to Fully Booked Mastermind information: https://www.simonegraceseol.com/
    Hang out with me on Instagram: https://instagram.com/simone.grace.seol


    58. A peek behind the scenes of my business Apr 26, 2020
    Show notes

    When I was starting to build my business, I had a lot of assumptions about what "successful coaches" do on a daily basis, and how they think.
    As a coach with a fully-booked practice growing her business rapidly, I want to show you what it's like behind the scenes.
    What my day-to-day looks like... and what occupies my brain most of the time.
    What you hear will most likely surprise you, encourage you, and help you to think about your own business differently.
    Listen.
    ---
    6 Months to Fully Booked Mastermind information: https://www.simonegraceseol.com/
    Hang out with me on Instagram: https://instagram.com/simone.grace.seol


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