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    Business

    I Am Your Korean Mom

    I teach life coaches how to market joyfully, and with their full humanity intact.

    Advertise

    Copyright: © 2023 Joyful Marketing

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    Latest Episodes:
    77. The myth of "only business coaches make money" Jun 27, 2020
    Show notes

    A bit of a rant today!
    There is a persistent myth in the coaching industry that "only coaches who coach other coaches make money," or "only business coaches make money."
    This is 100% bullshit, un-useful, and keeps coaches from showing up for themselves and the people they serve.
    In this episode, I present a robust case to debunk this myth, so we can all get back to the work of making a difference in the world.
    ---
    Show Notes
    In this episode, I asked a handful of my colleagues who serve "regular people" and still have 6-figure businesses to speak to this issue. Here's how you can find them:
    Melanie Childers
    Leah Badertscher
    Claire Byrne
    Angela Mascenik


    76. The cure to "I don't know what to say" Jun 24, 2020
    Show notes

    Coaches often tell me that, when they sit down to write or create content, they "don't know what to say."
    They end up staring at the screen and passively scrolling for hours!
    It's not true that you don't know what to say, and the confusion is not necessary.
    In this episode, I share a simple reframe that will have you ALWAYS knowing exactly what to say to draw your clients in powerfully.


    75. How to create 4 clients in 30 days with Masterminders Jun 24, 2020
    Show notes

    Can you count on yourself to create 4 clients in 30 days?
    I gave all the coaches in my 6 Months to Fully Booked mastermind program this challenge... in our first full month of work together:
    In this episode, I got together 8 of the coaches who achieved the goal and asked them to share their know-how.

    • The formula for feeling in control of your results
    • How to believe without evidence
    • How to sign clients when you don't have time
    • When taking more action doesn't create clients, and what really does
    • How to create extraordinary value for your people so hiring you becomes a no-brainer

    This episode is chock full of actionable, client-creating insights.
    You'll walk away massively inspired, and confident that you, too, can learn to create 4 clients in 30 days... and do it again, and again.
    Listen.
    ----
    Show notes

    • Follow Lilyrozenn Clement, who helps moms create the family lives they want
    • Follow Dee Frayne, who helps business owners get 6-figure results
    • Follow Paige Bowman, who helps women lose 10 lbs in 90 days with ease
    • Follow Aysin Karaduman, who helps moms feel amazing in their skin without deprivation
    • Follow Chantel Allen, coach who helps moms heal anxiety without meds or therapy
    • Follow Denise Fitzpatrick, marriage and relationship coach who helps couples stop having the same old fights for good
    • Follow Kenna Renee, dating coach for single women who are tired of dating the same man over and over
    • Follow Kerrie Blazek, human potential provocateur masquerading as a weight coach

    74. Obedience, complicity, and life coaching with Kathryn Morrison Jun 15, 2020
    Show notes

    This is the honest conversation I've been waiting to have with another ally.
    My colleague Kathryn Morrison came on my show before to talk about busting out of 'employee mindset' and stepping into CEO mode when it comes to building a 6-figure coaching business.
    Now, she's back. And we're talking about how to step into CEO mode in a different way.

    What does it take to break out of complicity and take leadership when it comes to changing oppressive systems?


    We talk about:

    • Breaking out of the illusion of "I'm doing enough"
    • How we are conditioned to be obedient to structures of power
    • The difference between soul shame vs. ego shame
    • How to redirect thoughts that create complicity in our own brains
    • How the life coaching industry can be a voice of moral authority

    ... and so much more.
    This episode is full of big ideas and big questions... and it's only the beginning of what I hope will be lifelong journeys toward conscious inquiry and moral leadership for all of us in the life coaching industry.
    ---
    Show notes
    Simone's (extremely non-exhaustive) list of recommended resources, and people to follow:

    • The Black Coaches Directory
    • For ally education resources: The Black Girl Project Bookshop
    • Inclusivity advocacy and consulting expert Desiree Lynn Adaway
    • Re-imagining Small Business: Town Hall (organized by Ericka Hines, Rachel Rodgers and Susan Hyatt)
    • Artist & writer Danielle Coke


    --
    Follow Kathryn Morrison on Instagram.


    73. 7 Quick Tips for Morally Responsible Marketing Jun 10, 2020
    Show notes

    In under 5 minutes, I'll share 7 simple insights from the top of my mind on how to show up as an entrepreneur during these times.


    72. Black Coaches talk Anti-Racist Leadership Jun 10, 2020
    Show notes

    “Black Lives Matter is not a trend in the African-American community… you don’t get to take a break from being black.” - Ruth Duren

    “Use your voice. Know that people who aren’t here for your message will fall away, and that’s a good thing.” - Brandy Morris

    “Pain is the birthplace of epic change.” - Courtney Adams
    “I’m up for the fight. And I want to dance my way through it.” - April Baskin

    I invited four powerhouse black life coaches to come together speak candidly about their own anti-racist leadership.
    April, Ruth, Brandy, and Courtney talk about:

    • Moving through emotional trauma to get to clarity and truth
    • Separating individual “blame” vs. systemic responsibility
    • Self-correcting as a leader
    • The tension between being compassionate and un-apologetic
    • The future of Black Lives Matter
    • Plugging into joy and hope in the midst of it all

    This conversation will not only change the way you think about social justice, it will change the way you think about coaching and human transformation.
    Listen and learn.
    -
    SHOW NOTES
    Find April Baskin on her website, Facebook, and Instagram.
    Connect with Brandy Morris on Instagram and subscribe to her emails.
    Find Courtney Adams on her Facebook page, Facebook group, and Instagram.
    Connect with Ruth Duren through her website and Instagram.


    71. The Black Coaches Directory Jun 08, 2020
    Show notes

    Find the Black Coaches Directory HERE.
    To volunteer to be listed, or to recommend a coach, please use this form to Nominate a Coach.


    70. What to say on social media in turbulent times Jun 06, 2020
    Show notes

    The world is reeling from the injustice of George Floyd’s murder, and there are a lot of charged emotions in the air.

    Whatever race you are, and wherever you are on the political spectrum, how you speak on social media matters.
    I will share some ideas for knowing exactly what to say and what to do without fear or confusion so that you can be in integrity, and show up as a leader for the people you serve.


    69. How I made $210K in 9 days May 29, 2020
    Show notes

    I recently finished the launch for my next mastermind group, and created $210,000 cash in just 9 days.
    For context, it took me the entire last year to create $200,000.... so i learned a thing or two about how to massively fast-track results!
    I want to take you behind the scenes, tell you some stories about exactly how I pulled it off.
    I also want to tell you THREE most important principles that I lived by that created this massive result, which you can also start implementing in your business today.
    I want to inspire you to believe that your own multiple six-figure launch is completely possible, and start proactively setting the stage for that to happen.
    It's completely realistic for you, and I'll teach you how to start working toward it today.
    Listen.


    68. How to Become a High-End Coach with Natalie Fisher May 23, 2020
    Show notes

    Natalie Fisher, my client, is a career mindset coach.
    She now easily and consistently generates new consults and signs ideal clients. But that wasn't always the case, even though she's always been an amazing coach, passionate, and hard-working... and had a huge list for a long time.

    In our work together, she learned how think and market like a high-end coach... and all the results she wanted followed from that.
    Like 40K revenue in 6 months while actually doing LESS work.

    In this podcast, I interview her and we spill the beans on:

    • Why selling lower-priced products isn’t easier
    • Low-end coach thinking vs. high-end coach thinking
    • How a low-end coach writes sales pages vs. high-end coach
    • How to handle when a client says "I'm good today, I don't know if I need coaching"
    • How Natalie changed her thoughts about the pandemic, upgraded her offer and started creating better results for herself and clients
    • An exact example of the kind of email that create 6 consults

    If you want to get off the hamster wheel of doing a lot of work for low-end services with small price tags, and start positioning yourself as a high-end coach from integrity, this is a must-listen.

    ------
    Show notes:
    Find Natalie here: www.nataliefisher.ca


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