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    Business

    Etsy Success podcast

    The Etsy Success podcast is your source for tips on improving your creative business and inspiration from the Etsy community.

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    Latest Episodes:
    Pro Tips From Last Year’s Etsy Design Awards Winners Jun 14, 2021
    Show notes

    Do you want a chance to win $20,000? Attention from the press? Bragging rights for winning an international award? Of course you do! And how might you get that chance? By entering one of your one-of-a-kind items for consideration in the 2021 Etsy Design Awards between now and June 25th!

    Get expert advice from last year’s Grand Prize winner, Adrian Martinus, and vintage category winner, Fashion for Fables. Find out how they chose which product to enter and how they prepped their listing and shop to dazzle the judges.

    Learn more about how to enter your listing for a chance to win by heading to etsydesignawards.com.




    [Audio Article] Keywords 101: Everything You Need to Know Jun 07, 2021
    Show notes

    In this special audiobook-style episode, listen along to learn about dos and don’ts when adding tags, and brainstorm new keywords with these proven techniques.

    What did you think of this audio article? Help us improve our future audio content by taking this short survey: etsy.me/audioarticlesurvey


    Etsy's Hottest Summer Trends May 12, 2021
    Show notes

    What colors and patterns will be popular this season? Which styles from decades past will buyers search for? How can I bring these themes and motifs into my business? Learn the answers to these questions and many more from our trend expert, Dayna Isom Johnson. Hear Dayna chat about how the latest trends are showing up across categories, then answer listener questions!

    Get more insights about upcoming trends in our spring and summer Marketplace Insights report.


    Buyer Insights: How Customers Are Shopping in 2021 Apr 28, 2021
    Show notes

    Many people have changed their approach to online shopping over the past year, and Etsy buyers are no exception. That’s why we’re talking to an expert from our research team about what shoppers are doing differently now and what to expect in the coming months. Armed with comprehensive survey results and responses from in-depth focus groups, Michelle Nielsen shares key data points to help you make informed decisions about your business strategy moving forward. Plus, she answers questions sourced directly from our listeners!


    How to Bring Buyers Back With Herma May Apr 07, 2021
    Show notes

    You already impressed a new customer with your product, but how do you make sure that good impression lasts past the first sale? Sharon of soy candle shop Herma May joins us on today’s episode to share her top tips for earning loyal buyers. From packaging with a “wow” factor to going above and beyond for customers, find out how Sharon builds meaningful relationships that keep shoppers coming back for more.


    Your Questions on 2021 Trends, Answered Feb 10, 2021
    Show notes

    Our trend expert responds to seller questions about what’s on the rise this year. With exclusive insights on everything from checkerboard print to Zoom-leisure looks, Dayna Isom Johnson shares data on the themes and motifs that have just begun to emerge. Plus find out which trends from last year are still going strong in 2021.

    For more on 2021 trends, read our latest Marketplace Insights report.


    Shop Talk Special! Jan 13, 2021
    Show notes

    In the Shop Talk segment of our show, we ask Etsy sellers to answer a question and then we play a selection of those answers for all of you. Whenever we ask for the story behind your shop name, we always get far more answers than we can feature. Today we’re sharing a special roundup of stories that we didn’t have space for in last years’ episodes.


    Meet the Maker: Vacilando Quilting Dec 02, 2020
    Show notes

    In our second installment of Meet the Maker, we called up Laura Preston of textile shop Vacilando Quilting in San Marcos, Texas. The quiltress tells the story behind the business she launched while roaming the US in a travel trailer. Find out how the former oil painter turned a spontaneous road trip into a six-year adventure, changing the course of her life in the process.


    Meet the Maker: Lingua Nigra Nov 02, 2020
    Show notes

    This week, we’re bringing you a special episode of the podcast that might just have you adding new items to your cart. We chat with jewelry maker Alicia Goodwin of Etsy shop Lingua Nigra about how she built a business inspired by her childhood dreams. Find out what makes her creation process so unique, which celebrities are wearing Lingua Nigra pieces, and why customers keep coming back to Alicia for their special-occasion needs.

    Check out Alicia’s Featured Shop story on the Etsy Journal.


    New! The Latest Update on Holiday 2020 Trends Oct 21, 2020
    Show notes

    From interesting insects to outdoor celebrations, find out which trends have been popping up this season. Our trend expert shares updates on how shoppers are gifting differently in 2020, plus find out what’s on the rise for New Year’s.


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