Etsy Success podcast

Latest Episodes:

[Audio Article] Keywords 101: Everything You Need to Know Jun 18, 2025

Show notes

The keywords you add to your Etsy listings are an essential tool for matching your listings to those searches. Listen to our new audio article for dos and don’ts when adding tags, along with strategies for brainstorming new keywords using proven techniques. View the article on the Seller Handbook: https://etsy.me/3Zy5pmD

*Please note that this audio is generated using automated voices, which may occasionally mispronounce words or vary in tone or sentiment.*

[Audio Article] 7 Essentials for Exceptional Customer Service May 13, 2025

Show notes

Effective communication is essential for success in any online business. Listen to our latest audio article to hear expert advice from an Etsy pro and seasoned sellers—plus get access to customizable message reply templates you can start using today. View the article and reply templates on the Seller Handbook: https://etsy.me/4klNSpQ

*Please note that this audio is generated using automated voices, which may occasionally mispronounce words or vary in tone or sentiment.*

Search Tips: How to Optimize For Holiday Shoppers Oct 12, 2022

Show notes

You’ve put a lot of hard work into creating and curating items for the holiday season. Now it’s time to make sure buyers find them! Learn about best practices for query matching, conversion, and customer service—three key factors in optimizing for holiday shoppers. Then hear our critiques segment, where we offer feedback and tips for specific listings submitted by sellers in the Forums.

Listings critiqued in this episode:

Green tea bergamot handmade soap: etsy.me/3yeTQTL
Floral earrings: etsy.me/3Evso8j
Blue and yellow clip on arch earrings: etsy.me/3SAP9LZ
DIY capybara crochet kit: etsy.me/3fEBEwm

Resources mentioned in this episode:

7 Essential Types of Product Photos: etsy.me/3Cm4UAE
Ultimate Guide to Product Photography: etsy.me/3SDkm0A
2022 Holiday Marketplace Insights trend report: etsy.me/3RNmlzg

[Audio Article] How to Ship Smoothly This Holiday Season Oct 05, 2022

Show notes

Having a clear shipping strategy is essential to ensure the best experience possible for both buyers and sellers. Use this checklist to help get your shop in shape for fulfilling holiday orders with our favorite shipping tools and best practices.

Resources and recommendations mentioned in this Audio Article:

Review your processing times: etsy.me/3CqO5ol
Review your shipping profiles: etsy.me/3CqO5ol
Purchase shippings labels on Etsy (Australia, Canada, UK, India, and US sellers): etsy.me/3SARvKO
Strategies for Shipping Challenging Items: etsy.me/3SOFzpb
Offer a free shipping guarantee (US sellers): etsy.me/3C4LuPB
Developing an International Shipping Strategy: etsy.me/3Sxtt3j
Offer shipping upgrades: etsy.me/3x9fckO
Purchase USPS or Fedex shipping labels on Etsy: etsy.com/shipping
How shipping insurance offerings vary by carrier: etsy.me/3RzqupY
Learn about Etsy’s Purchase Protection program: etsy.me/3e0uCS2
Explore discounts through our shipping partners: etsy.me/3SPNbqS

[Audio Article] Holiday Marketing Tips for Etsy Sellers Oct 05, 2022

Show notes

The holidays are a great opportunity to appeal to seasonal shoppers. Help your shop shine throughout the coming months with these marketing tools and techniques.

Resources and recommendations mentioned in this Audio Article:

Tips for Creating Engaging Explore Videos Shoppers Will Love: etsy.me/3Sy5LnJ
How to Market Your Business on TikTok: etsy.me/3fDOBXk
Ultimate Guide to Social Media Marketing: etsy.me/3BO8YbD
2022 Holiday Marketplace Insights trend report: etsy.me/3RNmlzg
Start your Etsy Ads campaign: etsy.me/3C2ymKJ
Ultimate Guide to Advertising: etsy.me/3fFHUUo
Create a coupon for your shop: etsy.me/3RxMRvO
How to Use Etsy Updates to Help Bring Buyers Back: etsy.me/3BqNiDi
Schedule a sale in your shop: etsy.me/3rpAdEL
Etsy Insights Forums post: Getting the most out of Etsy Sales Events: etsy.me/3V0Z9zE

[Audio Article] Help Build Buyer Loyalty This Holiday Season Sep 28, 2022

Show notes

If buyers have a positive experience purchasing from your shop this holiday season, they're more likely to keep coming back long after the holiday season is over. Get tips for wowing shoppers with great customer service—and encouraging them to keep coming back for more.

Resources and recommendations mentioned in this Audio Article:

Download the Etsy Seller app: etsy.com/sell-mobile
How to Use Saved Replies in Messages: etsy.me/3BPX94O
How to Add a Listing Video: etsy.me/3BPXoge
How to Set Up Your Shop Policies: etsy.me/3SChVvp
Update your shipping profiles: etsy.me/3x9fckO
Turn on gift wrap in your shop: etsy.me/3LVXYO8
Add or update your about section: etsy.me/3BPjFKT
Ultimate Guide to Social Media Marketing: etsy.me/3BO8YbD
How to Turn On Vacation Mode: etsy.me/3rbVXUb
The Ultimate Guide to Holiday: etsy.me/3RqyvhA

[Audio Article] Marketplace Insights: 2022 Holiday Trends Sep 21, 2022

Show notes

No matter what you sell, our annual holiday trend report has you covered! Find out how to tap this season’s trends to reach more shoppers with these key insights based on industry forecasting and Etsy search data.

Resources mentioned in this Audio Article:

Etsy Insights Forums post with info on search traffic timing for holiday occasions: etsy.me/3x8WTMD
2022 Fall Marketplace Insights trend report: etsy.me/3KXrnqG
2022 Holiday Marketplace Insights trend report: etsy.me/3RNmlzg
The Ultimate Guide to Holiday: etsy.me/3RqyvhA

[Audio Article] Your September Shop Checklist and Holiday Calendar Sep 14, 2022

Show notes

Each month, we highlight information on key shopping dates, upcoming seller events, and buyer trends. Listen to our guide for September to help prepare your shop for success.

Resources and recommendations mentioned in this Audio Article:

Etsy Updates: etsy.me/3BqNiDi
Seller email list: etsy.me/3x90tqe
2022 Holiday Marketplace Insights trend report: etsy.me/3RNmlzg
2022 Fall Marketplace Insights trend report: etsy.me/3KXrnqG
Review your processing times: etsy.me/3x9fckO
Shop EcoEnclose: bit.ly/3D7fsEM
Sign up for Quickbooks: intuit.me/3Rxaaqm
Submit your listing for a critique: etsy.me/3eoUirh
The new Etsy Events space: etsy.me/3QIlZJq
Etsy U: etsyu.etsy.com
Etsy U workshops: etsy.me/3QIlZJq
The Ultimate Guide to Holiday: etsy.me/3RqyvhA

2022 Holiday Trends and Shop Trend Critiques Aug 29, 2022

Show notes

From magical forest themes to posh pearlcore looks, find out what trends are rising to the top for the busy shopping season. We’ll be doing things a little differently from our usual trend episodes this time around: Etsy Trend Expert Dayna Isom Johnson and Community Education Manager Isabella Diaz will chat about key holiday trends and which categories and items are most relevant for each one. Then, in our trend critiques segment, they’ll give shop owners tips on how to incorporate the holiday trends into their work.

For more on 2022 holiday trends, check out our Marketplace Insights report: etsy.me/3dCt4ND

Here are links to the shops Dayna and Isabella critiqued in today’s episode, in chronological order:

CoiledUpCreations: etsy.com/shop/coiledupcreations
HerStoriedHome: etsy.com/shop/HerStoriedHome
KlikKlakBlocks: etsy.com/shop/KlikKlakBlocks
JewelGarage: etsy.com/shop/JewelGarage

Etsy U Instructors Share Their Top Holiday Tips Aug 24, 2022

Show notes

This week, we tapped some experienced sellers to get their advice on how to prep for the busy shopping season ahead. Etsy U instructors are seasoned shop owners who work with the community to help other sellers find success on the platform. These sellers have learned a lot over the years, so tune in to get insightful suggestions and time-saving ideas to help you have your best holiday season yet.

To learn more about Etsy Up, go to the event page: etsy.me/3CuAJrO
To learn about other upcoming events, check out our events space: etsy.me/3QIlZJq
To learn more about the Etsy U program, head to etsyu.etsy.com.

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