Entreprenista

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Flexibility and Resilience with Sashee Chandran Jan 04, 2021

Show notes

Sashee Chandran didnât start out as an entrepreneur. She started out as the daughter of Chinese and Sri Lankan immigrants and grew up steeped in tea culture. She went on to work for eBay, but when her side hustle of selling loose leaf tea began to take off, she made the decision to leave her job and pursue it full time. She had no experience in entrepreneurship, but, like the other obstacles that came her way, this didnât stop her from pioneering Tea Drops, a company specializing in teabag-free, delicious loose-leaf tea.

Today, Sashee Chandran tells me about her journey. She speaks about the need to pursue what you love and to know what you need to delegate. She talks about resilience and preparation for failure, and how itâs okay to figure things out as you go. She shares lessons sheâs learned from experience rather than from the books, such as the idea that sometimes band-aid solutions are okay. She notes the importance of self-care and the fact that weâre not machines. She tops the episode off with some tea flavor recommendations and her favorite mantra.

âThere is a solution out there if you just keep going.â

This week on the Entreprenista Podcast:

Figuring it out as you go
Resilience
Focusing on the things you love
The role of band-aid solutions
Self-care and community
Trusting your gut

Connect with Sashee

Personal Instagram
Personal Twitter
Company Instagram
Company Twitter
Website (Use coupon code Entreprenista20 for 20% off)

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Become An Entreprenista!

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A Hopeful Note to End On Dec 28, 2020

Show notes

The year has held a lot of surprises, some good and some bad. But one thingâs for sure: it was a year weâll never forget. Today we reflect on 2020 and look forward towards 2021. We discuss the importance of staying positive in adversity and present tips for dealing with the unwanted and unexpected. We note how much entrepreneurship prepares you for surprises. We talk about our upcoming business ventures and everything else weâre excited for in 2021. We talk about whatâs important, and we wish you a merry Christmas.

âIâm alive, Iâm breathing, Tomorrow is a new day.â

This week on SocialFlyâs Entreprenista Podcast:

Finding something to be grateful for
Tips for staying positive
How entrepreneurship prepares you for the unexpected
Taking time to recognize the wins
The important things
Our new ventures
What are we excited for in 2021

Resources Mentioned

Markid

Connect

Stephâs email: steph@socialflyny.com
Adeleâs email: adele@entreprenista.com

Say âHello!â To DigiCardsâ¢

If youâre tired of leading unproductive, distraction-filled team meetings, then itâs time for you to say âHello!â to DigiCards. Each pack of virtual meeting cards include 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun.

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Growing a Business from the Ground with Marissa Saporta and Jennifer Bernstein Dec 21, 2020

Show notes

Marissa Saporta and Jennifer Bernstein never dreamed of starting a company together. They had no background in entrepreneurship, but when the opportunity presented itself with the explosion of e-commerce, they decided to give it a try. They werenât sorry. Today their company, Gorilla Commerce, has grown exponentially, providing home and pet products to people around the world. The company is even thriving during COVID, giving Marissa and Jen a chance to continue hiring, thus providing work in a time of employment uncertainty.

Today, Marissa and Jen join me to talk about their business. They tell me about their backgrounds and discuss a number of lessons theyâve learned, including the importance of delegating, recognizing the value of joint effort, what makes a good product, and the importance of vision. They go into the steps of launching a new product, the importance of quality, the difference between online and in-store marketing, remote working tips, work-life balance, hiring over Zoom, and more. They finish with the lessons theyâve learned from 2020.

âBig things come from big ideas, and small things come from small ideas.â - Marissa Saporta

âWe canât be afraid to be scrappy.â - Jennifer Bernstein

This week on SocialFlyâs Entreprenista Podcast:

Distribution of responsibilities
The difference between online and in-store marketing
The importance of product quality
Adjusting to COVID
Remote working tips
Hiring over Zoom
Work-life balance

Connect with Abigail

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Startups and Small Moments with Abigail Cook Stone Dec 14, 2020

Show notes

Abigail Cook Stone always knew she wanted to build a company. She went to Columbia Business School but eventually found that she wasnât cut out for something involving heavy technical skills. After starting out as an art buyer for Ralph Lauren, she pursued a longtime passion: candle. Today, sheâs the owner of the Otherland, a candle making startup whose mission is to transport customers to another world.

Today, Abigail tells all. We talk about her background in art and business, branding, whether business school is worth it, the importance of vision and passion in a company, and how to build a startup. We also get into the importance of living well through the small moments, as well as how to navigate a work-life balance, especially when working remotely. We finish on the cruciality of self-care and authenticity. Join us--weâd love to have you!

âCreating these small moments that you can savor is part of living well.â

âYour most authentic self is your best asset.â

âBuild something people love.â

This week on SocialFlyâs Entreprenista Podcast:

Candles as a consumable experience
Branding
Maneuvering a startup
Tips for remote working
Cultivating small moments that make you happy
Self-care

Resources mentioned

Trading Up

Connect with Abigail

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Making the Best Day with Robyn Mermelstein Dec 07, 2020

Show notes

Roby Mermelstein started her career working in PR, but soon realized that she wanted to see more of the processes she was a part of. Itâs been a long time since that realization, during which sheâs held high level marketing roles in Bliss, Jurlique, the Hain Celestial Group, Babyganics, and, most recently, PM Pediatrics. Sheâs also raising two daughters.

How has she done it? In todayâs episode Robyn spills her secrets, which include but arenât limited to positivity, determination to make the best of any situation, and a solution-orientated attitude. Along the way, she touches on the importance of mission and culture, what to look for in a new hire, raising a family while in a career, reacting to the unexpected, and much more.

Iâm never the smartest person in the room. But Iâm the person with the best attitude in the room.â

âI wake up in the morning and I want to have the best day I could possibly have every day.â

This week on SocialFlyâs Entreprenista Podcast:

Maternity leave
The ability to speak to both sides of a brand
Hiring people that balance you out
The importance of positivity
Conducting successful Zoom meetings

Connect with Robyn

com
Twitter

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Knowing Your Worth with Liana Douillet Guzman Nov 30, 2020

Show notes

Liana Douillet is the Chief Marketing Officer at Skillshare, an online learning community for creatives, inspiring millions of members who come together to find inspiration and take the next step in their creative journey. Previously the COO of Blockchain, she spent four years helping the company grow its revenue, expand into new product lines and geographies, and 10x its user base to over 40M. Liana also spent a decade with professional services company Axiom, leading Branding and Communications to help them grow to a 250 million dollar/year industry leader with 2000 people in 17 offices globally. Proudly Puerto Rico born and Connecticut raised, Liana has a BA Degree in Psychology & International Studies from Connecticut College. Later, she was Chair of the Programming Committee with the Alumni Association Board. Lianaâs philanthropic work earned her a spot on the New York Observerâs âTop 20 Philanthropists under 40.â

Liana joins us today to share her career journey from New York paralegal to marketing powerhouse, where she rose through the ranks quickly due to a work ethic and focus that will take your breath away.

Liana discusses what mentorship means to her and why hard truths from your mentor are as crucial as the skills they can teach you. She discusses the forward-thinking you should employ when striving for a promotion and how you can canvas for that position by doing the job before you get it. Liana reveals the two questions she asks every job candidate and what else sheâs looking for when hiring. We also discuss parenting and the workplace and why being upfront about your boundaries and working hours in this current lockdown era is more important than ever before.

âJust know youâre worth.â - Liana Douillet

This week on SocialFlyâs Entreprenista Podcast:

How COVID-19 has affected the hiring pool and office dynamics
What a mentor should teach you and tell you
How âno negotiationâ salaries have evened up the hiring playing field
What you should be asking your boss a year before your promotion
Why you need to give feedback you received time to breathe
The two questions Liana asks every new job candidate before hiring them
Why you should redo your resume once a year

Our Favorite Quotes:

âMarketing actually had the power to change peopleâs lives. It could really define the way that people interact with some of the most transformative technologies in the world.â - Liana Douillet
âWhen you have a really clear vision of what you want to communicate, how you communicate it becomes a lot easier.â - Liana Douillet
âWhen you have to say no to things you realize that you CAN say no to more than you do.â - Liana Douillet

Connect with Liana Douillet:

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Leveling Up with Casey Means Nov 23, 2020

Show notes

Casey Means is the Co-Founder of Levels Health, a digital health company focusing on maximizing human potential through optimized metabolic health, disease prevention & reversal + functional medicine. Before moving into digital health she was a Resident Physician of the Department of Otolaryngology Head & Neck Surgery with Oregon Health & Science University. She has been featured in many media publications including Forbes, Entrepreneur Magazine, and Business Insider and was listed as one of this year's Top 10 Female Tech Leaders to Watch. Casey is passionate about preventative health care, identifying the immune system and how we treat it as the secret to a healthy and long life.

In today's episode Casey joins us to share her journey in the world of medicine, from resident Head and Neck Surgeon to co-founder of a digital health company that has just raised 12 million dollars from its first seed round. We discuss the team player tactics she and her co-founders used to gain feedback and information from all parts of the Levels company including their own investors. Casey explains how high-quality content in the Levels blog answered prospective customers questions thereby maximizing traffic to her company website. She reveals the shocking statistics of poor metabolic health in the U.S, and why eliminating preventable metabolic dysfunction in America is Levelsâ No 1 goal. Casey also shares her 4 foundations of health that she addresses in her own life to ensure optimum performance when running her business and personal life.

âRespect your network and ask for help and totally be in a growth/learn mindset every step of the way.â - Casey Means

This week on SocialFlyâs Entreprenista Podcast:

How Casey discovered the gap in the health service of the immune system
How Levels has enabled Casey to reach more patients than she ever could as a surgeon
Which platforms Casey recommends running your company remotely
How Caseyâs company raised 12 million dollars from its first seed round
Why you should seek feedback and advice from your investors
Why your website should answer the customers questions
Why only 12% of the U.S population have a healthy metabolic function
Why we should be concerned by the behavior of our metabolism
Caseys 4 point checklist for performing better in your day to day life

Our Favorite Quotes:

âYouâve got to put your ideas down and share them with your close network and put yourself out there for opportunities.â - Casey Means
âIf youâre starting a company then you have to start figuring out Google and how to get people to your site organically.â - Casey Means
âBeing an Entrepenista means stepping back frequently throughout your life and taking stock of what youâre doing and how youâre spending your time. And really reflecting on what kind of impact you want to have on the world.â - Casey Means

Resources:

Connect with Casey Means:

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Donât Be The Last with Halle Tecco Nov 16, 2020

Show notes

Halle Tecco is the CEO and Founder of Natalist, a company proudly âfunded, founded, and led by momsâ specializing in fertility and pregnancy products. After graduating with a BS in Finance, she moved to Silicon Valley and in 2010 was a Business Development Manager for Apple, developing health and medical apps. The same year she also founded Rock Health, the first venture fund dedicated to digital health and since 2007 has angel invested in over 100 companies. Halle has an MBA from Harvard Business School and an MPH from John Hopkins Bloomsberg School of Public Health. She has featured in many media publications, with SF Chronicle listing her amongst âThe Most Powerful Women in Technologyâ and charting in Forbes â30 under 30â.

Today Halle joins us to share her unique journey from Finance graduate in Cleveland Ohio to Angel investor and CEO with a huge portfolio of companies to her name. She discusses her time at Harvard Business School and what she learned both from the MBA course and the people she met through it. Halle reveals the pivotal moment a family crisis made her reassess her work life balance and approach to office hours, and why she will never go back to those âworkaholicâ days. She also shares her personal story of fertility and IVF experience, and how this difficult period became the inspiration for Natalist, an empathetic brand for women with a goal to create better women's health products.

âYouâre the first but donât be the last.â - Halle Tecco

This week on SocialFlyâs Entreprenista Podcast:

Why you should be a generalist AND specialist entrepreneur
Halleâs essential tips for venture capitalists
Why you should only work with investors who believe in you
How to make your cold email stand out from the others
Why you should always seek feedback from your investors
Why a healthy workplace requires boundaries

Our Favorite Quotes:

âAs soon as you start to think of women, and other women as on your side and people that you want to help, that comes back to you in the world.â - Halle Tecco
âDon't go into an industry or new opportunity with the combative competitive mindset, but rather with the mindset of a rising tide lifts all boats, and what I can do to help others.â - Halle Tecco
âYou have to work at it. You really have to set boundaries and stick to them.â - Halle Tecco

Resources Mentioned:

Kindbody - Fertility & Wellness

Connect with Halle Tecco:

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Creating Your Own Leadership with Melissa Facchina Nov 09, 2020

Show notes

Melissa Facchina is the Founder and CEO of Siddhi Operations, an outsourced operations firm devoted exclusively to providing knowledge, execution and support for emerging food & beverage brands. Melissa grew up in the food & beverage business and at 30, she left the family business to start her own company. A move to New York City saw her launch a business using her core skills in food and manufacturing to fill the gap for healthy brands. Siddhi Operations is now the premier outsource operating partner to emerging CPG, supporting 30 + businesses. Married with 2 children, Melissa manages all of her companies remotely.

Today Melissa joins us to share her journey from her first job when she was 11 years old in a family business to founding multi-million-dollar companies in 2020. We discuss the tactics she used to get her voice heard in a male dominated industry and how she has invested in herself and her team to maximize productivity and support. Melissa reveals how she managed to raise $55-million in her new Venture Capital project in record time in the most challenging year for all. We also discuss the new way of working from home during COVID-19 and how this benefits talent searching for work candidates across the country.

âIndecisiveness kills a business 100% of the time.â - Melissa Facchina

This week on SocialFlyâs Entreprenista Podcast:

Melissaâs early days of growing up in a family Food & Beverage company
How wanting to become a leader meant starting out on her own
Why 2020 might be a good time to start a business
How to address the parts your working weaknesses
How Melissa raised $55-million for a venture capital firm in the middle of COVID-19
Why being a negotiator is critical to starting a business
Why Melissa will find 15 minutes for a conversation with anybody in business
Why an executive coach was key to Melissa and her teams support
What Melissa does to disconnect from the pressure of supporting 70 companies

Our Favorite Quotes:

âDonât let perfection be the enemy of good.â - Melissa Facchina
âShow up every day like itâs not guaranteed.â - Melissa Facchina
âTransparency is critical. Scheduling time for connecting is critical.â - Melissa Facchina

Connect with Melissa Facchina:

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website

Sharing The Good Stuff with JJ Ramberg Nov 02, 2020

Show notes

JJ Ramberg is a tech entrepreneur and Co-Founder of Goodpods, a platform dedicated to recommending podcasts curated to your own particular interests and tastes. An MBA graduate from Stanford University, JJ was the national TV host of MSNBCâs second longest running program, Your Business - a program originally slated to run for 6 months and ran for 12 years! In the same period she launched her first business, Goodshop, an online coupon site for consumers to save money. To date, Goodshop has donated more than $13 million to charity. JJ was also host of the podcast Been There Built That and presented a series with BBC World News called Follow The Food.

JJ joins us today to share the story of Goodpods incredible success, from an idea she shared with her brother, to the platform being shared by Kim Kardashian. We discuss how the early days of Goodshop saw the beginning of a crazy 5 year period where JJ married and had 3 children while hosting her TV show, Your Business. We discuss how COVID-19 affected the tone of the Goodpods launch this year, and the ensuing factors JJ and her partners had to consider. JJ also shares what she does to make family time when working at home, and her new bouncing hobby sheâs discovered since she and her family have moved from New York to Los Angeles.

âItâs about having an idea and following through with it.â - JJ Ramberg

This week on SocialFlyâs Entreprenista Podcast:

How a passion to find great podcasts led JJ and her brother to create Goodpods
JJâs journey from NBC News receptionist to MSNBC Host of Your Business and beyond
How JJ navigated launching a business alongside raising a family AND hosting a TV show
What testing stages Goodpods went through before launch
How COVID-19 affected the launch of Goodpods
JJâs current favorite podcasts
How JJ manages her âfamily affairâ business partnerships
The Kardashian Effect for boosting Goodpods stats
What JJ does to balance work and family life
The best advice JJ was given by a mentor

Our Favorite Quotes:

âWork together to make things happen. Be honest when things don't go exactly as planned.â - JJ Ramberg
âTry and get honest feedback from people who you think will be honest with youâ - JJ Ramberg
ââIf youâre hearing the same thing over and over again don't create a fantasy in your mind that gives you the opportunity to not listen to itâ - JJ Ramberg

Resources Mentioned:

Connect with JJ Ramberg:

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

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