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Trial and Error to Make Things Better with Jessica Rolph Oct 26, 2020

Show notes

Jessica Rolph is the Cofounder and CEO of Lovevery, a new child development company helping parents feel confident they are making the most of each learning stage of their babies life experience. Equipped with an MBA in Management from Cornell University, in 2005 she Co-Founded the brand Happy Family, an impactful organic baby food company she, and her friend Shazi Visram, took from concept to mega brand. In 2013 Happy Family was acquired by Danone, allowing the French food group to enter the US baby food market. After reading a doctoral dissertation titled âCurrent Research Findings on the Neurological Development of Infantsâ, Jessica educated herself on baby experience as well as diet. This paper inspired Jessica, along with her business partner Rod Morris to create a second baby company, this time focused on brain development. The result is Lovevery, bringing academics, researchers, and practitioners from a wide range of disciplines together for a holistic approach to parent choices.

Jessica joins us today to reveal how her interest in child diet and development lead to the creation of one of the most successful organic baby food companies in the country. We discuss the early days of Happy Family and how a failed attempt at frozen organics lead to a successful journey into organic dry foods and baby cereal. We discuss the problems Jessica faced with distribution and product development and how underestimating the customers passion for their products resulted in valuable learned lessons. We also discuss what Jessica and her partner do to keep their working relationship healthy and the things Jessica does for herself so she can be her âfullest selfâ for Lovevery.

âAs entrepreneurs we always want to make things better.â - Jessica Rolph

This week on SocialFlyâs Entreprenista Podcast:

What happened when Jessica spotted a gap in the organic baby food market
How trial and error with product design for Happy Baby lead to an explosion in demand for organic baby food products
When Jessica passed over the reigns of Happy Family to Denone
How being transparent about mistakes can lead to a stronger relationship with your customers
Why the timing of your customer feedback is important for product planning
The qualities Jessica looks for in prospective work relationships
Jessica's tips on managing co-founder relationships
Why you should file your ânoâ in fundraising under a future possible âyesâ
Jessica's typical day outside of work
What you should prioritize when managing a company and a family

Our Favorite Quotes:

âLet go of things that really ultimately arenât important - that bug you but that arenât that important - like a clean houseâ - Jessica Rolph
âBe your fullest selfâ - Jessica Rolph

Connect with Jessica Rolph:

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Beginning at the Finish Line with Caroline Beckman Oct 19, 2020

Show notes

Caroline Beckman is the founder and CEO of Nouri Life, a probiotics company with a mission to bring community and immunity together by delivering Gut Health solutions to the commercial market.

At only 18 years old, and within weeks of beginning her Bachelors Degree in Business Administration with the University of San Diego, Caroline connected with a group of entrepreneurs to form the company Suja Juice. Here, her role as VP of Special Projects meant choosing being a full-time entrepreneur over completing her degree. She followed this by forming Nomva, a probiotic superfoods company, at 22 years old. Despite its closure in 2017, it proved an invaluable learning experience in business. Carolineâs passion lies in transforming imagination into action throughout the consumer product industry. She believes by means of disruptive technologies, Nouri Life can provide holistic health to the modern consumer.

Today Caroline joins us to share her impressive journey, from her days of being homeschooled to becoming the ultimate Entreprenista as founder of 3 companies by the age of 26. Caroline describes her excitement in starting Suja Juice in her college days, learning inventory, production planning, distribution and customer care and how to go from idea to action. We discuss the difficult time when her second company, Nomva, ceased trading and the lessons she learned when having hard conversations. We discuss the leadership difficulties when managing investors and work teams and how recommendations in hiring go a long way. We also discuss Carolineâs different approaches to fundraising and her bold tactics to making direct contact with the people she wishes to work with.

âEven if youâre making great money, if youâre not learning and engaged with the work, itâs a lose-lose situationâ - Caroline Beckman

This week on SocialFlyâs Entreprenista Podcast:

Caroline's fast track journey from undergraduate to CEO of Nouri Life
How to have the difficult conversations with staff and investors
Why leadership in business dictates the information you can share
How integrity and honesty can help bring a peaceful resolution to a failed venture
Carolineâs approach to marketing and branding
How homeschooling gave Caroline a taste of start-up work life
Carolineâs hack on sourcing email addresses for you business prospects
The etiquette you should follow in your business meetings
Carolineâs tips on bespoke fundraising, from a few hundred thousand, to millions of dollars
Why the end goal in your business should be the starting point of your plan
Carolineâs tips on wellness in a tough year of COVID-19

Our Favorite Quotes:

âYouâve got to slow down in order to listen.â - Caroline Beckman
âBegin with the end in mind. Just be really intentional. To start at the finish line and to have that end vision, purpose of your life, what youâre after, what youâre doing, and to really let that filter through your decisions and actions day to day.â - Caroline Beckman
âOnce youâve understood how much money you think youâre going to need, that will sort of guide you into what types of conversations you're going to have.â - Caroline Beckman

Resources Mentioned:

Connect with Caroline Beckman:

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Making A Franchise Success of Your Passion with Abby Taylor Oct 12, 2020

Show notes

Abby Taylor is the Co-Founder and creative genius behind Playa Bowls, a 90+ store franchise that has an Instagram-cult following of loyal customers, making acai bowls that contain one of the highest percentages of acai pulp in the country. Featured in media publications such as Forbes and The Washington Post, and listed No 6 in the top 50 restaurants by Restaurant Business Magazine, Abby has made a successful franchise out of her passion for travel and healthy eating. Abby began her entreprenista journey after returning from some of the world's most exotic surfer destinations, including Hawaii and Nicaragua. She brought with her a business idea that morphed into a million-dollar franchise. With a Bachelor's Degree in Fine Art, Abby leads the Playa Bowls brand marketing, menu creations and social media strategy. More importantly, she is the fearless leader of her âPlaya bros and babes' and an inspiration to entrepreneurs everywhere.

Today Abby joins us to share her journey from surfer beach babe with a passion for a certain South American fruit, to one of Forbes 30 Under 30 in 2019. She remembers the simple food stall she set up in 2014 in Jersey Shore with her friend and business partner Robert Giuliani. We discuss how that little hustle project in front of a pizza store created queues around the block, and then across the U.S. We discuss her initial reluctance to franchise out Playa Bowls, but how creating the right team and gauging trust with her franchisees allowed the business to explode. We discuss what Abby describes as âthe worst dayâ of her professional life when a workerâs strike affected her supply chain, and what she did to overcome that. We discuss Abby's belief in a âtrickle down passionâ within her business and why with the right management, all of your employees can love what they do for you. Abby also shares her thoughts on âwork life balanceâ and shares advice on how to take care of yourself when taking care of business.

âDon't let anyone tell you youâre too young to accomplish something. A baby shark is still a sharkâ - Abby Taylor

This week on SocialFlyâs Entreprenista Podcast:

How Abby went from surfer nomad to being listed on Forbes â30 under 30â
Abbyâs grassroots approach to sharing her love of acai with the world
Abbyâs philosophy on successful business partnerships
Why choosing franchise partnerships for Playa Bowls has evolved with experience
How making mistakes can help learning and growth in a new business
Abby's advice on building the best team to support business expansion
How passion in your business will trickle down through the ranks
Abbyâs most challenging business day and 4th of July
Why itâs okay to employ people smarter than you
Abby's philosophy on customer and employee welfare in the time of COVID-19
How Abby achieves a work life balance while overseeing 97 stores
Abby's advice on starting your business passion project

Our Favorite Quotes:

âIt doesnât matter if you feel like the question is stupid. Just ask questions and sort of educate yourself and surround yourself with people who are smarter than youâ - Abby Taylor
âIf you have a really good idea and youâre passionate about it, donât let anybody tell you that you canât do itâ - Abby Taylor
âPick the things that youâre good at. Donât force stuff. Donât force yourself to do things you donât want to do, or that you donât enjoy because then youâre not going to do it that wellâ - Abby Taylor

Resources Mentioned:

Playa Bowls âHelping Heroesâ initiative

Connect with Abby Taylor:

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Disrupting the 2% Club with Suneera Madhani Oct 05, 2020

Show notes

Suneera Madhani is the Founder and CEO of Fattmerchant, a revolutionary payment processing technology company helping businesses around the world accept modern forms of payment, stay competitive, and track data without breaking their budget. She is the co-host of the CEO School Podcast, a show dedicated to helping more female founders break through their financial glass ceilings, skyrocket their sales, and achieve $1-million - or more - in annual revenue. Her inspirational story of building her fintech business from the ground up and raising over $20-million in venture capital as a minority female founder has been featured in countless media publications, including TechCrunch, Forbes, and Fast Company. She has been recognized as The Most Influential Woman in Payments by Payment Source in 2018, one of the Top 40 Under 40 by Business Journal, and one of the Women to Watch by Entrepreneur Magazine.

Suneera joins us today to share the humble beginnings of her company, Fattmerchant and what inspired her to launch the revolutionary payment platform. She explains how her payment platform works, why she decided to offer a flat-fee processing option, and how it impacted the way companies continue to conduct business. She shares her experience of repeatedly being rejected by colleagues and potential business partners about her business idea and why she finally decided to âbet on herselfâ by taking the plunge into entrepreneurship on her own. We discuss Suneeraâs â3 Bucket Principleâ for achieving work-life integration and why she doesnât believe in the concept of work-life balance. Suneera also shares the inspiration behind launching the CEO School community and podcast and her mission to help more female founders disrupt the 2% club and break through the million-dollar-revenue mark.

âThereâs no such thing as a work-life balance. Itâs really the work-life integration.â - Suneera Madhani

This week on SocialFlyâs Entreprenista Podcast:

Launching an innovative payment technology as a female founder
How Suneera honed in on the customer experience and pain points around accepting modern forms of payment
The challenge Suneera faced when pitching her business idea to her former colleagues and potential partners
The importance of getting comfortable with rejection and continuing to persevere
How staying resilient and solution-oriented helped Suneeraâs company continue to grow year over year
How the COVID-19 pandemic impacted Suneeraâs company and their strategy for continuing to grow despite the economic downturn
Aligning yourself with your companyâs core values and mission
Suneeraâs â3 Bucketâ Principle, how she uses this principle to juggle her work-life and home-life, and why she doesnât believe in the concept of work-life balance
The inspiration behind the CEO School community and podcast and Suneeraâs mission to help more female founders break through the â2% clubâ
Why itâs critical for entreprenistas to be willing to take risks and avoid perfectionism
How Suneera manages her time to accomplish her goals

Our Favorite Quotes:

âWhatâs going to get you from here to six-figures is not what is going to get you from six to seven-figures, and itâs going to be different getting from seven to eight-figures.â - Suneera Madhani
âYou have to find a way to know that youâre getting to your destination no matter what is coming your way.â - Suneera Madhani
âAbundance comes when youâre not seeking it.â - Suneera Madhani

Resources Mentioned:

GiftHub

Connect with Suneera Madhani:

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Launching a Skincare Startup Amid a Pandemic with Sophia Hutchins Sep 28, 2020

Show notes

Sophia Hutchins is the Founder and CEO of Lumasol, a skincare company devoted to designing products to inform and protect their customerâs health. Their unique sunscreen formula revolutionized the way consumers protect their skin from harmful UV rays and has been featured in media publications like Forbes, The New York Times, and Allure Magazine. Sophia began her entreprenista journey soon after earning her Bachelorâs degree in Economics from Pepperdine University. In March 2019, she successfully closed her first round of venture funding. Prior to starting her venture, she served as the CEO of the Caitlyn Jenner Foundation. When sheâs not busy growing her company, Sophia can often be found speaking and advocating for women and womenâs equality in the workplace.

Sophia joins us today to share why she decided to revolutionize the skincare industry and how she launched Lumasol shortly after graduating from college. We discuss her experience with launching her brand in the middle of the COVID-19 crisis, the challenges and obstacles they endured during the launch, and how they pivoted their marketing strategy amid the pandemic. We discuss the lessons sheâs learned about building her team and developing her company culture. We discuss the challenges sheâs experienced by receiving negative press attention from tabloids, why she lives by the mantra to never be afraid of being told âno,â and how she continues to power through the ânoâsâ to receive a âyes.â She also shares an insiderâs peek into the innovative new product ideas Lumasol plans to launch in the future.

âDonât be afraid to be told ânoâ.â - Sophia Hutchins

This week on SocialFlyâs Entreprenista Podcast:

What inspired Sophia to launch a skincare product and how she raised venture capital while earning her college degree
What makes Lumasol different from other sunscreen products on the market
What itâs like to launch a new product brand during the COVID-19 pandemic and how they shifted their marketing strategy amid the pandemic
Why Sophia believes CEO should stand for âChief External Officerâ
Sophiaâs advice for utilizing influencer marketing
Sophiaâs philosophy on building a team and creating a company culture, the mistakes sheâs made while hiring her team, and the lessons sheâs learned from these mistakes
Sophiaâs experience with raising venture capital
How to identify when an investor is âfishing for dataâ
The importance of surrounding yourself with mentors and people who believe in you
How Sophia handles negative press attention and why she chooses to live by the mantra âDonât be afraid to be told ânoâ

Our Favorite Quotes:

âMarketing comes down to relationships.â - Sophia Hutchins
âThe ultimate definition of success is when you canât tell the difference between work and play.â - Sophia Hutchins
âSurround yourself with people that uplift you, people that believe in you, and people that are there to really support your vision and your journey.â - Sophia Hutchins

Connect with Sophia Hutchins:

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Birthing the HeyMama Community with Katya Libin Sep 21, 2020

Show notes

Katya Libin is the Co-Founder and CEO of HeyMama, an application-based membership community dedicated to working mothers. Having led the business since its inception, Katya has helped HeyMama reach mothers worldwide, fostering connections and community with working mothers. Prior to co-founding the company, she worked with large corporations and brands such as Apple, Intel, and Conde Nast as well as the Global Director of Sponsorships with Social Media Week. She holds a degree in Political Science and History as well as a degree in the Spanish language. When sheâs not dreaming up big ideas to grow the HeyMama brand, Katya can often be found rock climbing with her daughter and creating the perfect EDM Spotify playlist.

Katya joins us today to share the inspirational birth of the HeyMama community, how theyâve grown the community to reach working mothers worldwide, and the challenges and obstacles theyâve faced along the way. She explains how she and her co-founder, Amri Kibbler, leveraged social media to gauge their target audienceâs interest before launching their platform and how they bootstrapped their way to earning over 7-figures in revenue before raising venture capital. Katya shares her advice for raising investor capital and the lessons sheâs learned from pivoting her business during the COVID-19 outbreak. She also shares how practicing self-care techniques helps her reduce stress and show up as her best self as well as the benefits of becoming a member of the HeyMama community.

âIdeas are a-plenty, but itâs action that really turns them into reality.â - Katya Libin

This week on SocialFlyâs Entreprenista Podcast:

What inspired Katya to build the HeyMama community for working mothers
How Katya knew she was ready to launch the HeyMama community
How they leveraged social media to gauge their marketâs interest in the community before launching
How HeyMama bootstrapped their way to earning over $1-million in revenue
Identifying the basics of your business idea and implementing them quickly to avoid procrastination
The impact that mom entrepreneurs are making on future generations and why Katya believes itâs okay for entreprenistas to discuss business topics with their children
Why HeyMama decided to seek venture capital funding and how they knew it was time to start raising investor capital
The impact of forming an advisory board early-on and how it has helped HeyMama grow
Katyaâs advice for entreprenistas starting their journey into raising investor capital
The impact that COVID-19 has had on HeyMama and the biggest lessons Katya has learned since the pandemic began
Prioritizing self-care to manage stress and consistently show up as your best self
The benefits of joining the HeyMama community
Why itâs critically important for entreprenistas to believe in themselves and avoid impostor syndrome

Our Favorite Quotes:

âThis generation of mom entrepreneurs is really doing such a bigger service to their kids than they probably realize.â - Katya Libin
âFocus. Just keep your eye on exactly what you need to get done. Donât get distracted by all of the shiny objects.â - Katya Libin
âYou have to believe in yourself more than anyone else. The reason people are going to support you is because they believe in it and they see that you believe in it.â - Katya Libin

Resources Mentioned:

Essentialism: The Disciplined Pursuit of Less by Greg McKeown

Connect with Katya Libin:

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Thriving in Business & Motherhood with Motherly Co-Founder Jill Koziol Sep 14, 2020

Show notes

Jill Koziol is the co-founder and CEO of Motherly, an online community, and website designed to provide mom-to-mom inspiration and expert advice to help mothers around the world learn proven tips and tricks to make motherhood more empowering and rewarding. She is also the former co-founder of HoneyBee Child, an upscale, mom-inspired brand offering baby and toddler products. Jill holds a Masterâs degree in Security Studies from Georgetown University, a Bachelorâs degree in Political Science and Economics from Towson University, and is certified in Infant and Maternal Health and Strategy and Customer Relationships. When sheâs not running her company, she can often be found spending time with her husband and two daughters or advocating for families, female founders, and helping others learn to thrive with Multiple Sclerosis.

Jill joins us today to share the inspiration behind the Motherly platform and their efforts to embrace and inspire the âmodern mother.â She shares how the company has grown to reach over 30-million monthly users and how theyâve stayed true to their vision of becoming the intersection of content, community, and commerce for modern mothers. We discuss the importance of staying authentic and building a community around your business. Jill discusses the challenges her company faced when raising venture capital and finding angel investors and the lessons she has learned along the way. She shares her story of being diagnosed with Multiple Sclerosis and how she has thrived in business and motherhood despite having a chronic disease. She also shares how she developed a strong relationship with her co-founder, Liz Tenety, despite living in different states as well as her philosophy on building a brand with generational longevity.

âSuccess is a combination of persistence and passion.â - Jill Koziol

This week on SocialFlyâs Entreprenista Podcast:

The inspiration behind launching Motherly and their mission to be the intersection of content, community, and commerce for modern mothers worldwide
Why they decided to build an audience before creating products
Jillâs secrets to successfully building a thriving community and the importance of leaning into authenticity
The challenges Motherly faced when raising capital and finding investors
The importance of persistence, passion, and grit as an entreprenista
How the coronavirus pandemic has impacted Jillâs company
How Motherly is diversifying their revenue streams
Jillâs diagnosis with multiple sclerosis, how she thrives as a mother and entrepreneur despite her chronic condition, and the importance of self-care and prioritizing yourself
Tips for mothers and entrepreneurs to work from home effectively and efficiently
How Jill developed a strong relationship with her co-founder, Liz, despite working remotely
Jillâs philosophy on building a brand with generational longevity
Jillâs advice to new entreprenistas and what being an entreprenista means to her

Our Favorite Quotes:

âThe most important thing is to be persistent and to really have that grit and that passion.â - Jill Koziol
âWhen women and mothers thrive, thatâs how we have families that thrive, and thatâs how the world can ultimately thrive and be better. Women are really at the center of that.â - Jill Koziol
âBrands are belief systems. You know that youâve created a brand that has legs when you can clearly and consistently project a brand outward - but you know that youâve arrived when others can reflect that brand out to you and take on ownership of it themselves.â - Jill Koziol

Resources Mentioned:

Connect with Jill Koziol:

Motherly
Motherly Shop - Use coupon code Jill10 to receive 10% off your first purchase!
Motherly on LinkedIn
Motherly on Instagram
Motherly on Facebook
Motherly on Twitter
Jill Koziol on LinkedIn
Jill Koziol on Instagram

Say âHello!â To DigiCardsâ¢

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Stephanie Cartin + Courtney Spritzer of Socialfly, How we transformed our business during COVID-19. Sep 07, 2020

Show notes

Sometimes, the best plans are unplanned. 2020 has certainly been filled with hard-learned lessons for many professionals across every industry. In the midst of a pandemic, entreprenistas worldwide have had to learn how to pivot their businesses while homeschooling their children and staying productive. Weâve had to learn how to not only survive during these unprecedented times - but how to thrive.

In todayâs episode, Courtney and I share the lessons weâve learned since the coronavirus took the world by storm. We discuss how the COVID-19 pandemic impacted our business and the challenges and pivots weâve made along the way. We discuss the importance of over-communicating with your team when working remotely and how we use DigiCardsâ¢ to promote productivity, collaboration, and communication during virtual meetings. We also discuss the value of joining a supportive community of female founders, why we believe remote work is the future for the workforce and the benefits of embracing it in your business.

âYou can be very, very efficient from working from home.â - Courtney Spritze

This week on SocialFlyâs Entreprenista Podcast:

Lessons we learned about life and business since the COVID-19 pandemic began
Pivoting from working in an office setting to working remotely
Why we decided to start daily check-in meetings with our management team at the beginning of the pandemic
Spotlighting our team on a weekly basis and how SocialFly Stars has impacted our team culture
How DigiCardsâ¢ has helped us streamline our team meetings and the importance of over-communicating with your team when working remotely
The benefits of working remotely and why we believe it is what the future holds for the workforce
The value of joining or creating a community of like-minded female founders, working with a business coach, and how how they have positively impacted our business

Our Favorite Quotes:

â2020 has taught me that anything can happen. As much as you spend time planning and planning, there are so many things that you would never expect to happen that happen and you just have to be flexible and willing to adjust.â - Courtney Spritzer
âThe biggest key learning for us when running our business remotely in this digital age is over-communicate with your team. Donât assume people know everything.â - Stephanie Cartin
âBeing an entreprenista can be lonely; it can be hard to make decisions. Having a coach or mentor is so important.â - Stephanie Cartin

Say âHello!â To DigiCardsâ¢

If youâre tired of leading unproductive, distraction-filled team meetings, then itâs time for you to say âHello!â to DigiCards. Each pack of virtual meeting cards includes 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun.

Say âGoodbye!â to waving your arms, being ignored, and frantically typing in the chat.

Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

Become An Entreprenista!

Apple Podcasts | TuneIn | Spotify

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

Donât forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.

Rebecca Minkoff - Becky, Unplugged Aug 31, 2020

Show notes

Rebecca Minkoff built a global brand with a wide range of apparel, handbags, footwear, jewelry and accessories (including tech). Sheâs also an icon, a mentor, an innovator, a thought leader, and a media personality. Rebecca joins Socialfly co-founders Stephanie Cartin and Courtney Spritzer for a conversation about building her business and career, and describes her journey to success. Itâs Beckyâunfiltered. She shares why sheâs a mama bear; about her new focus on minimizing waste and protecting the environment; why a 100M company comes with 100M challenges; how new tariffs caused her company to restructure an entire supply chain for a product line; creating a female founder collective as a teaching resource; how she succeeded despite starting before social media, and the reality of not being an overnight success; and the challenges of working with your sibling. Plus, a surprise!

Kasey O'Leary of Hilton - Being All In Aug 24, 2020

Show notes

Be all in. Thatâs the philosophy of Intraprenista Kasey OâLeary, Vice President of Global Marketing for what she calls âa 100 year old startupâ, one of the biggest names in hospitality and hotels: Hilton. From her start in a family ad agency business to marketing books and music for Borders, to being an agent of positive impact, Kasey has been working toward shattering the view of who Hilton is, feels proud to be a spokesperson, and mentors other women within the organization to also be all in. Kasey joins Socialfly Co-founders Stephanie Cartin and Courtney Spritzer for a conversation about her executive role in an iconic company and her journey to success, including about the emphasis Hilton puts on people who want to make an impact and have ideas, and as an inclusive place for women; why it is important to be mindful of how you show up every day, and to make mistakes and be OK with that; the value of reading the room, and understanding the usefulness of letting your guard down, and short conversations; why it matters to get the DNA of the company you work for; why Hilton chose, and how they recruited, Anna Kendrick as a powerhouse voice of Hilton; and, why seeing the world through her daughters eyes has transformed the way she sees the world.

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