Cubicle to CEO

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Bonus: Want To Collaborate In 2024? Join Me In This Peer Mastermind (MixerMind) By November 21st! Nov 08, 2023

Show notes

Experience a preview of the MixerMind at one of Linda’s open houses November 15th, 16th, or 17th! Sign up for you preferred Open House date here: https://www.lindasidhu.com/a/2147699165/HV842Z9z
Meet all the qualifications and ready to skip straight to joining me as a participant in the MixerMind? Lock in your spot by November 21st for an epic 2024: https://www.lindasidhu.com/a/2147711406/HV842Z9z
All details about the MixerMind shared at the link above.
Connect with Linda on Instagram @linda_sidhu_quizzes
Links mentioned in this episode:

Linda's previous episode: https://link.chtbl.com/9i_s2XIR
Laura Belgray's episode: https://link.chtbl.com/OrILes-N
Marisa Corcoran's episode: https://link.chtbl.com/6BWhWI_C
Zafira Rajan's episode: https://link.chtbl.com/64dGtwx_
Bonus episode featuring Belinda Rosenblum: https://link.chtbl.com/x01O-d7N

Access the transcript of this episode HERE: https://otter.ai/u/_ZOJSZUP3TtVQtQZaXtKKUAPEY4?utm_source=copy_url
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you
Follow (+) our show for new episodes every Monday & Wednesday

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219. Copy These Business Boundaries For Results Like 44% Revenue Increase & Sub-40 Hour Work Weeks Nov 06, 2023

Show notes

Master the art of being un-mess-with-able in your service-based business from a true boundary (and social media) queen, Becca Booker of Homemade Social!

Becca has clear & firm boundaries set on her calendar, phone, email, social media, client contracts, and even with her team. Having all of these boundaries may seem scary or restrictive at first, but it actually allows her to do better work for her clients, faster.

Thanks to her streamlined processes and boundaries, her agency has cut average work hours by 12.5%, allowing her whole team to work only 35 hours a week, while clocking an impressive 44% increase in revenue YoY as well!

In today’s case study, we dig through every area of Becca’s business and dissect each boundary she’s put in place, as well as the impact it’s had on the company and her clients. If you’re ready to work smarter and permanently rid yourself of people pleasing pitfalls, this episode is your roadmap to freedom.

View the transcript for this episode at: https://otter.ai/u/08rG6Vc-eSo37AkopuEAYrhsaUw?utm_source=copy_url

Connect with Becca:

Learn how to scale you agency in Becca's online course at homemadesocial.com/soft-smm
IG: @homemadesocial_
IG: @bbooks

Links mentioned in this episode:

OpenPhone: https://bit.ly/3tZNE2I
Boomerang for Gmail: https://www.boomeranggmail.com/
Opal: https://www.opal.so/
Jenna Rogers @careercivility
@tobemagnetic
Michael Hoeppner on Cubicle to CEO: https://link.chtbl.com/C99oLlAs

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo

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Bonus: Want To Attend OR Host an In-Person Conference in 2024? Here's What You Need To Know Nov 01, 2023

Show notes

Use code 'ELLEN' to get $100 off your ticket to Laylee Emadi's Creative Educator Conference - January 15th-17th 2024 in Dallas Texas! Get your ticket NOW: https://creativeeducatorconference.com
Connect with Laylee and her team at @creativeeducatorconference on Instagram!
Access the transcript of this episode HERE: https://otter.ai/u/otd4Hh2g3Q5EacFvoX3XINRIL-4?utm_source=copy_url
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you
Follow (+) our show for new episodes every Monday & Wednesday

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218. [Q3 2023 Income Report] What Did Taking A Month Off Do To The Business Bottom Line? Oct 30, 2023

Show notes

This is a free preview of ⁠Revenue Report Files⁠: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024.

Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at ⁠cubicletoceo.co/revenuereport⁠⁠

Learn more about your ad choices. Visit megaphone.fm/adchoices

Bonus: I Tested Emailing My List 6x In 2 Days - Did It Increase Sales? Here's The Results Oct 25, 2023

Show notes

Enter to win a $4,999 travel credit from G Adventures by October 31st (valid for US listeners only): https://gadventures.com/wishlist
Listen to Kirsten Roldan's full episode detailing her email marketing strategy: https://link.chtbl.com/HSZCGZAj
Access the transcript of this episode HERE: https://otter.ai/u/VBEfgQ--uTuMOrzBz_WTaJd5Hfo?utm_source=copy_url
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you
Follow (+) our show for new episodes every Monday & Wednesday

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217. The Line-By-Line Email That Made $24K From A List Of 500 Subscribers Oct 23, 2023

Show notes

Sign up for your FREE ticket to Rise Together, a 5 day virtual event from Oct 30th - November 3rd: https://ellenyin.com/risetogether

Enter to win a $4,999 travel credit from G Adventures by October 31st (valid for US listeners only): https://gadventures.com/wishlist

We love a woman with a strong stance on marketing, and today’s guest does not disappoint.

Kirsten Roldan is a firm believer that millionaires send emails. Period. Her program - Million Dollar Email - makes businesses social media optional by helping CEOs scale revenue to the million dollar mark with only a small email list. To show she walks the walk, Kirsten achieved that milestone herself with a then-list size of 500 subscribers.

Rather than take a ten thousand foot view of her email strategy, we get granular in today’s case study by dissecting one single email that made $24,000, going line by line with a fine tooth comb.

We’ll get into all the details - open rate, click-through rate, subject line, time of send, order in the email sequence, CTA, and more.

Not one to shy away from polarizing strategies, Kirsten also lets us in on how she sends 5-10 emails a DAY during a launch while sustaining a low unsubscribe rate, why she doesn’t bother segmenting her list for most email sends or tracking open rates and clicks in real-time, and why she won’t give her students email templates.

This thought-provoking conversation is fire, and not just because of the hot takes. Let’s analyze.

View the transcript for this episode at: https://otter.ai/u/p9x_UjS2troekuTIxDNCPCwzTtM?utm_source=copy_url

Connect with Kirsten:

Claim your spot on Kirsten's waitlist for Million Dollar Emails: https://kirstenroldan.com/mde-waitlist
Look at Kirsten's opt-in form: https://kirstenroldan.com/
Million Dollar Peace Podcast: https://podcasts.apple.com/us/podcast/million-dollar-peace/id1503757464
https://instagram.com/kirstenroldan

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo

Learn more about your ad choices. Visit megaphone.fm/adchoices

Bonus: Create A High-Converting Case Study With Us In The Next 30 Minutes! Oct 18, 2023

Show notes

Joining me today is my friend, Brittany Herzberg. Brittany is the SEO and Case Study copywriter service providers call when they want to show up as the answer to a Googled question. Since our Monday episodes on the podcast always feature a guest case study, I thought it would be useful for Brittany to walk us through her proven process for how to create a powerful case study of your own. You can actually do this in real time with us as you're listening to our conversation. Pull up a blank google doc on your laptop and let's get started.
Case Studies mentioned in this episode:

Leah Bryant & Darrell Evans: https://leahbryantco.com/the-mindshift-podcast-with-darrell-evans/
Emily Reagan & Brenna McGowan: https://brennamcgowan.co/emily-reagan-pre-launch-plan/
The Hive with Dallas Travers: https://dallastravers.com/hive/

Lead with gratitude in your next podcast pitch: https://link.chtbl.com/uhQg_Q9K
View the transcript for this episode at: https://otter.ai/u/qzol2mHHbXTJSSyxOcTXXzZJWQE?utm_source=copy_url

Connect with Brittany:

Brittany's Profitable Case Study Roadmap: https://brittanyherzberg.com/case-study-roadmap
https://brittanyherzberg.com/
https://www.instagram.com/brittany_herzberg/
https://www.linkedin.com/in/brittany-herzberg/

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo

Learn more about your ad choices. Visit megaphone.fm/adchoices

216. Create Your Own Holiday To Boost Sales! This ‘Anti-Black Friday’ Campaign Made $70K Without Social Media Oct 16, 2023

Show notes

Amazon created their own holiday with Prime Days - so why can’t small businesses? Holly Haynes had the same thought; she was tired of competing against massive brands for advertising space during the Black Friday/Cyber Monday craze, and being stressed about launching when she’d rather be spending time with her family.

Thus, her end of year ‘Anti-Black Friday’ campaign was born - a launch driving people to a private podcast funnel, which then primes listeners to join Holly’s Anti-Social School program.

In this case study, we’ll cover the strategic launch plan that generated $70K in revenue - without relying on social media to spread the word.

If you want to go social media optional this holiday season and create sales hype on your own schedule, this one’s for you.

View the transcript for this episode at: https://otter.ai/u/XsOrMtqsLA1fXAQRNYiJCDfXt7k?utm_source=copy_url

Connect with Holly:

Learn how to ditch the social drama and get off the algorithm hamster wheel! Access Holly's private podcast series at https://hollymariehaynes.com/social

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo

Learn more about your ad choices. Visit megaphone.fm/adchoices

Bonus: MetriTalk On Successfully Launching, Producing & Growing A Podcast Show (with Top 1% Podcast Hosts) Oct 11, 2023

Show notes

Today’s bonus episode is a replay of my guest appearance on Metritalks, a monthly roundtable series with creators & marketing experts hosted by Metricool - our favorite one-stop shop for social media management. This MetriTalk focused on all things launching, producing and growing a podcast show.
To sign up for your forever free Metricool account + try any premium features free for 30 days, go to metricool.com and use our code CEO.
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Watch this livestream on video HERE: https://youtube.com/live/nqZna6_FdVY
Check out Metricool's YouTube Channel: https://www.youtube.com/@metricoolapp
Listen to episode 183 w/ Metricool: https://link.chtbl.com/FO6UHa9d
Access the transcript of this episode HERE: https://otter.ai/u/SdTVIYCK8bpz1xb_JBDDW_wi5I8?utm_source=copy_url
What's your signature CEO style? Take the quiz: ellenyin.com/quiz
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has...

Learn more about your ad choices. Visit megaphone.fm/adchoices

215. 4X Your Number Of Speaker Bookings By Repurposing Podcasts In Your Pitches Oct 09, 2023

Show notes

You’ve heard you need to repurpose your content countless times before, but we doubt you’ve thought to use your podcast content for this purpose.

Joining us today is Kim Rittberg, ex-media exec at Netflix, Us Weekly, and People Magazine, and host of The Exit Interview. Kim’s case study reveals her unique strategy for booking more paid speaking engagements by creatively positioning her existing podcast content in her email pitches!

This pitch approach 4Xed the number of speaking gigs she booked this year alone.

Keep listening to find out how Kim scored her first keynote and how to leverage your podcast content - whether on your own show or guest interviews on other people’s podcasts - to get booked on more stages!

View the transcript for this episode at: https://otter.ai/u/di3peFUDCIwWRTv_ZJFRXNs41hA?utm_source=copy_url

Thank you to our sponsor!

Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at https://shopify.com/ellen

Connect with Kim:

5 Ways to Use Videos + Podcasts to Get Speaking Gigs & Clients! https://www.kimrittberg.com/ceo
Listen to The Exit Interview with Kim Rittberg here: https://link.chtbl.com/NQd2mLmU
https://www.kimrittberg.com/
https://www.linkedin.com/in/kimrittberg/
http://youtube.com/@kimrittbergcontent?sub_confirmation=1
http://instagram.com/kimrittberg/

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo

Learn more about your ad choices. Visit megaphone.fm/adchoices

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