Cubicle to CEO

Latest Episodes:

Bonus: My Week in California (Takeaways On Affiliate Marketing, Angel Investing, & AI) Dec 13, 2023

Show notes

Bonus #47: These Won't Be Public: https://link.chtbl.com/dIlOm9_U
Bonus #6: WTH Is A Media Company: https://link.chtbl.com/kRZk53Z_
Metricool Panel w/ Latasha James: https://www.youtube.com/watch?v=nqZna6_FdVY
Bonus #19: Evaluating Two Investment Opportunities: https://link.chtbl.com/oFWlBEfi
Companies I'm an angel investor/advisor for:
https://www.soursopnutrition.com/
https://www.investwithcherub.com/
https://getlotza.com
IG recap of the @investwithcherub event: https://www.instagram.com/reel/C0kyCd5LdXN/?igshid=MzRlODBiNWFlZA==

Access the transcript of this episode HERE: https://otter.ai/u/ZAKu6CVJo14w1L9N6vXjuzKHNns?utm_source=copy_url
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you
Follow (+) our show for new episodes every Monday & Wednesday

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224. This Voxer Summit Strategy May Convince You To Ditch Your Webinar - She Made $66K Last Launch! Dec 11, 2023

Show notes

While we fully believe in the wisdom of “ideas are cheap, execution is everything,” today’s entrepreneur nails both and is sharing an innovative launch strategy that doesn’t require complex webinar funnels, ads, or incentivizing affiliates with commission…

Brenna McGowan is a copywriter and pre-launch strategist who generated $66K in course sales without a webinar or sales calls and - as the cherry on top - raised $13K for charity, all through a Voxer Summit.

Yes Voxer, our favorite communication app that functions like a modern day walkie talkie.

In this episode, she discusses the structure of her audio only summit, how she monetizes this free summit to fundraise for one of her favorite organizations and grow her list fast, plus a top to bottom look at the funnel that converts people from free attendees to paying students for a four figure program.

Keep listening for a unique perspective on list growth and launch success.

View the transcript for this episode at: https://otter.ai/u/nF2bJCKkk0dLXuzzz_1ISZpPWMU?utm_source=copy_url

Connect with Brenna:

https://brennamcgowan.co
IG: @brennamcgowanco
FB Group: Behind the Launch with Brenna McGowan

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
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Bonus: $27,500 Sold in 48 Hours from 1 IG Story (Behind The Biz Case Study) Dec 06, 2023

Show notes

Access cash savings, exclusive content, an off-social community for entrepreneurs, and SO much more in our annual membership, The C-Suite! Join us today: https://ellenyin.com/csuite
Also, DM @missellenyin the word 'RETREAT' if you would like to be added to the waitlist for our Brand Partnership retreat that we will be hosting in 2024.
Find your perfect in-person event w/ Laylee Emadi: https://link.chtbl.com/yuYSZna9
Access the transcript of this episode HERE: https://otter.ai/u/nCBoL6tpCA9REnovSU5jod0WFk8?utm_source=copy_url
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you
Follow (+) our show for new episodes every Monday & Wednesday

Learn more about your ad choices. Visit megaphone.fm/adchoices

223. Create an Employee Waitlist: How To Recruit & Retain Top Quality Team Members Dec 04, 2023

Show notes

This conversation gave us so many revelations about what it is to be an employer!

Rachel Harris, founder of the striveX umbrella of brands and Accountant_She, has recruiting, hiring, and retention down to a science. As a disrupter in the accounting industry, she not only has created a business that is growing by $100K recurring revenue every month, but is also cultivating a thriving company culture that has people clamoring to sign up for a waitlist to get hired by her while others in her industry are facing a recruitment crisis in the UK and paying thousands in recruitment fees.

In today’s case study, you’ll hear the content strategy Rachel’s used to attract 149 candidates to join her jobs waitlist, the top to bottom hiring process that has allowed her to give out offer letters to future employees 6 months in advance, and the generous benefits package her employees rave about.

Rachel gives us the roadmap for how to attract more superstars to join your team, hire before you’re desperate for help, and build a company culture that boasts a 100% retention rate for employees hired from the waitlist.

View the transcript for this episode at: https://otter.ai/u/v-SErvMN7nYRehSxzD6sYc6HVSA?utm_source=copy_url

Thank you to our sponsor!

Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at https://shopify.com/ellen

Connect with Rachel:

Check out the book Rachel mentioned in this episode:

Traction: Get a Grip on Your Business: https://amzn.to/3R1x0aD

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo

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Bonus: These Won't Be Public Anymore... Nov 29, 2023

Show notes

Access cash savings, exclusive content, an off-social community for entrepreneurs, and SO much more in our annual membership, The C-Suite! Join us today: https://ellenyin.com/csuite
Get our 12 Days of Christmas flash deals in your inbox daily from Dec. 4th - Dec. 15th when you sign up at https://ellenyin.com/12days
Sam Vander Wielen's episode: https://link.chtbl.com/khQpUM3W
Access the transcript of this episode HERE: https://otter.ai/u/RfoPWrruNTiPFo301HXPQGsK-oc?utm_source=copy_url
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you
Follow (+) our show for new episodes every Monday & Wednesday

Learn more about your ad choices. Visit megaphone.fm/adchoices

222. Replace Work-Life “Balance” With Work-Life “Harmony” To 6X Your Revenue Nov 27, 2023

Show notes

I’ve always felt “work-life balance” is an unrealistic expectation to strive for because different seasons require different priorities, so I usually opt for the goal of ‘work life harmony’ instead. Today’s guest shares the same sentiment.

Tina Wells, founder of RLVNT Media and WNDR LN, launched a successful market research company at age 16, has published more than 15 books over the course of the last 2 decades, and has been recognized in Fast Company’s 100 Most Creative People in Business + Essence’s 40 Under 40. Her acclaimed Elevation Approach, a framework for finding work-life harmony Tina developed while confronting her own burnout, expanded with a book and corresponding product line, available at Target stores nation-wide.

In today’s case study, Tina takes us through how she’s applied the four phases of her Elevation Approach to 6X her revenue in 2 years while cutting her daily work hours in half, and how you can apply it to your life seasonally, monthly, weekly, and DAILY.

View the transcript for this episode at: https://otter.ai/u/Ck8CS55Zu6aW8qhgUVjg3gUJolg?utm_source=copy_url

Connect with Tina:

Link mentioned in this episode:

Check out WBENC (Women’s Business Enterprise National Council): https://www.wbenc.org/

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo

Learn more about your ad choices. Visit megaphone.fm/adchoices

Bonus: Only Our Email List Will Get These Deals 👀 Nov 22, 2023

Show notes

Sign up to receive our 12 Days of Christmas emails at https://ellenyin.com/12days
We can't wait to share these offers and discounts with you!
Access the transcript of this episode HERE: https://otter.ai/u/l34j_0dcHqmTGvbbCem09-mKTGk?utm_source=copy_url
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you
Follow (+) our show for new episodes every Monday & Wednesday

Learn more about your ad choices. Visit megaphone.fm/adchoices

221. How, Why, & When To Niche Down To Bring In The Big Bucks Nov 20, 2023

Show notes

“You need to niche down” is advice we’ve all heard a thousand times, but rarely are there answers to the how, when, and why?

Here to disclose the secrets of choosing a successful niche that brings in the big bucks is Eman Ismail - a copywriter who went from writing anything for anyone, to an email conversion strategist for 6, 7 & 8 figure online business owners. Eman firmly believes that niching is the fastest way to grow your business, and her case study today details her own step-by-step niche transformation that took her from making £15 an hour and averaging $40K a year to consistently booking $6,000 client projects and scaling her copywriting business to six figures.

In this episode she shares the 4 principles of a successful niche, how to control your narrative (so people can accurately explain what you do when you’re not in the room), and what to do if you feel like your current audience isn’t your niche target.

View the transcript for this episode at: https://otter.ai/u/u_b_wbflv043u8y1oHccJoMM4YA?utm_source=copy_url

Thank you to our sponsor!

Listen to Eman Ismail's 'Mistakes That Made Me' episode with Dielle Charon at https://emancopyco.com/podcast/dielle-charon/
Get 50% off Factor's fresh, ready-made meals delivered to your doorstep when you use code 'CUBICLE50' at https://factormeals.com/cubicle50

Connect with Eman:

Get Eman's 90-minute 'Nail Your Niche Masterclass' for FREE (usually $150) using coupon code 'NICHE' at https://emancopyco.com/ceo
Mistakes That Made Me Podcast: https://emancopyco.com/podcast
https://emancopyco.com/
IG: @emancopyco

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo

Learn more about your ad choices. Visit megaphone.fm/adchoices

Bonus: Close More Sales With This Follow Up Strategy Nov 15, 2023

Show notes

Thank you to our sponsor!

Choose from more than a dozen languages to start learning and speaking a new language in just 3 weeks. Here’s a special, limited time deal for our listeners to get 55% off your Babbel subscription: https://babbel.com/ELLEN

Special shout out to the two incredible business owners mentioned in this episode:

Isabelle Sarley (@sarleycopy)
Natasha Pierre (@shinewithnatasha)

DM us @missellenyin or @cubicletoceo to let us know if this strategy worked for you!
Access the transcript of this episode HERE: https://otter.ai/u/4Y3NCasIs3EvaqVixiMT_Ygp0vM?utm_source=copy_url
If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you
Follow (+) our show for new episodes every Monday & Wednesday

Learn more about your ad choices. Visit megaphone.fm/adchoices

220. The Sales Call Structure That Converts at 100% - Listen For The Play by Play Nov 13, 2023

Show notes

It’s time to supercharge your sales game! Our guest today is Dielle Charon, a 7 figure sales expert for women of color coaches who maintains an incredible 100% sales call conversion rate, making $310,000 on her last launch with a $15,000 offer.

Dielle is a true practitioner of what she preaches, and she’s walking us through exactly what she does pre, during, and post call - with a play by play of her exact sales call structure, from opening smile to sending the invoice with a 24 hour payment policy.

Whether you’re terrified of sales calls or love them like Dielle, if you’re not closing every single call yet, this case study is for you.

View the transcript for this episode at: https://otter.ai/u/KtQH6l5Y1gd1BvvQbqbFMIzPbXQ?utm_source=copy_url

Thank you to our sponsor!

Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at https://shopify.com/ellen

Connect with Dielle:

Join the #1 sales program for women of color coaches: https://diellecharon.com/freedom
The WOC Sales Show: https://diellecharon.com/podcast/
IG: @diellecharon
YT: https://www.youtube.com/@diellecharon/

Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz

If you enjoyed today's episode, please:

Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo
Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!
Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo

Learn more about your ad choices. Visit megaphone.fm/adchoices

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