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Coffee N° 5 with Lara Schmoisman — Business
Coffee N° 5 with Lara Schmoisman

Your Brew of Business Wisdom – Coffee N5 is your ultimate guide to running, growing, and scaling a successful business in today’s competitive landscape. Hosted by award-winning marketing strategist Lara Schmoisman—a Forbes Next 1000 honoree and LA Times Inspirational Women finalist—this Podcast is your secret weapon for actionable strategies, insider tips, and real-world success stories.
Every episode dives into the tools, tricks, and tactics that help businesses thrive, featuring insights from industry leaders and innovators across beauty, wellness, lifestyle, and beyond. Lara’s unique approach combines her vast expertise in omnichannel marketing with her passion for helping brands unlock their potential.
Whether you’re a seasoned entrepreneur or just starting out, Coffee N5 gives you everything you need to create lasting success. So, pour yourself a cup, tune in, and let’s turn your business ambitions into reality—one episode at a time!
Listen now and discover what it takes to build the business of your dreams.

Copyright: © 2024 Coffee N° 5 with Lara Schmoisman

Latest Episodes:

Caffeine & Courage: Outmaneuvering the Beauty Giants with Annie Meyer Nov 06, 2024

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In this episode of Coffee N°5, Lara sits down with Annie Meyer, founder of Untoxicated, who shares how she transitioned from brand management to creating skincare solutions for sensitive skin. Learn from her about how she creates clean and efficient products and how embracing a sense of community and creativity have helped build her breakout brand.

We’ll talk about:

Understanding the difference between migraines and headaches.
How navigating the organizational operations and beauty are interconnected for Annie.
Tips for developing a stable formula for skincare products.
How to develop a product that is both clean and efficient.
How to insert yourself and breakthrough into the beauty market.
The importance of embracing community and generosity in the beauty industry.

For more information, visit Annie Meyer's LinkedIn.
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

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Spilling the Biotech Beauty Beans with Dominique Gagnon Oct 30, 2024

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Tune in to hear Dominique Gagnon, a visionary in the beauty industry, discuss the future of skincare. Learn how biotechnology is revolutionizing the industry, the power of design thinking in creating innovative solutions, and the challenges of translating complex science into consumer-friendly products. Discover the latest breakthrough ingredient that's taking the beauty world by storm and the emerging trends that inspired the concept of "inflammaging."

We’ll talk about:

What biotech is and how it’s revolutionizing the beauty industry.
The power of design thinking and biotech.
The challenge behind connecting the dots between consumer pain points and ingredients.
The new super ingredient that’s raising the bar.
Skincare trends that influenced Inflammaging.

For more information, visit Dominique Gagnon's LinkedIn.
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

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The Ecosystem of Community with April Uchitel Oct 23, 2024

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Learn how to create a wildly successful community and leverage that community for industry leaders. Hear from industry veteran April Uchitel on the power of connection, why you have to move past the scarcity mindset, and why a community mentality works. Tune into this inspiring episode and discover how to drive business growth through organic connections and lasting relationships.

We’ll talk about:

How to build a community by bridging isolating silos.
The power of community and how they can benefit industry leaders, like you.
The link between generosity and growth in moving beyond the scarcity model.
The benefits of embracing a community mindset.
How connection drives business and curation organically.
Why it’s essential to move beyond ‘picking someone’s brain’ about important decisions.
The difference between mentorship and business support.

For more information, visit April Uchitel's LinkedIn.
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

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Coffee, K-Beauty and Retail with Sarah Chung Park Oct 09, 2024

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In Coffee N° 5, Lara and Sarah Chung Park take a deep dive into retail. Listen in for the latest on K-Beauty trends, omnichannel strategies, and how to make retail interesting. Hear Sarah's take on using packaging for storytelling, education, and overcoming growing pains. She also shares how to solve complex issues on platforms like Amazon.

We’ll talk about:

The new wavelength of K-Beauty approaching.
The importance of taking an omnichannel approach to your retail product.
How to tell a story on the shelf using packaging and the retail space.
Why education is key in the retail space.
The dangers of being an overnight success.
The challenges of navigating the Amazon space.

For more information, visit Sarah Chung Park´s Linkedin.
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

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From Mac Liner to Makeup Maven with Sarah Cheung Sep 27, 2024

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Discover how a YouTube passion can turn into a full-time career with Sarah Cheung. Learn about the different ways to earn an income from ads, the importance of being selective as a content creator, and the power of authenticity when building your brand. Get inspired and gain valuable insights into the secret behind Sarah's successful makeup channel.

We’ll talk about:

How to earn an income from youtube.
The different ways to generate an income from ads.
The importance of being selective as a content creator.
The power of authenticity when creating your brand.
How to stay inspired in this industry.
The secret behind her brand’s success.

For more information, visit Sarah Cheung´s Linkedin.
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

Support the show

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Steaming Up Pleasure & Health With Catherine Magee Sep 18, 2024

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On this episode of Coffee N° 5, host Lara sits down with Catherine Magee, the visionary behind Playground, a pioneering sexual wellness brand. Learn how products in sexual wellness have been an empowering force for women, the difficulties of marketing those products, and why society's silence about sexual health affects everyone. Learn about the importance of an approach approved by a sexologist and partnering with the right ambassador. Tune in to this insightful conversation about a subject overdue for open discussion.

We’ll talk about:

How sexual wellness products have played an important role in empowering women.
The challenges of marketing sexual wellness products.
Why society’s inability to talk about their sexual wellness adversely impacts everyone.
Embracing a sexologist approved approach to wellness.
The importance of partnering with the right ambassador.

For more information, visit Catherine Magee’s Linkedin.
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

Support the show

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Perfecting The Art of Influencer Storytelling with Travis Paul Martin Sep 11, 2024

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Join Lara on Coffee N° 5 as she sheds light on the world of influencer marketing with seasoned PR expert, Travis Paul Martin. Discover how influencer-led marketing has transformed the PR industry and the challenges of navigating the ever-evolving digital landscape. Learn valuable insights on building successful long-term relationships with creators, the role of aspirational marketing in brand building, and the unique challenges faced by small brands in content creation. Tune in for expert advice and actionable tips to elevate your brand's online presence.

We’ll talk about:

How to juggle all the moving pieces in the digital world
How influencer-led marketing shaped up the PR industry.
The challenges involved in working with influencers and how to build a long-lasting, successful relationship with creators.
The role of aspirational marketing strategies in brand building, 2024.
The challenges small brands are finding when partnering with content creators.

For more information, visit Travis Paul Martin’s Linkedin.
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

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Right place, right people - Brew Over Experiences, Community & Consumers with Tara Wilson Sep 04, 2024

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In this episode of Coffee N° 5, your host Lara sits down with Tara Wilson, powerhouse CEO, business owner, and women’s advocate to talk about the changing behavior of consumers.

Tara Wilson sheds light on what today’s consumers actually care about and how those values impact what they purchase. She talks about why an omnichannel approach is of utmost importance for the brands in search of a good connection with their audience.

Drawing from years of experience working with such companies as Samsung, Nike, and ESPN, Tara Wilson also covers the detail on data that influences what consumers care about.

Tune in to discover how to connect the dots and raise your brand bar high in today’s competitive market.

We’ll talk about:

The marketing shift to the community.
The Gen Z approach to branding.
What consumers prioritize and how it has shifted beyond packaging to performance.
What performance brands are and how to build them.
The pillars of building your service offering and how PR plays into.
When the right time to plan and execute an event is for new brands.
The timeline for executing successful events.
Creating events that are attractive to different audiences and generations.

For more information, visit Tara Wilson’s Linkedin.
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

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Brewing the Perfect Scent with Daniel Patrick Giles Aug 28, 2024

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Join Lara on Coffee N° 5 as she sits down and has coffee with Daniel Patrick Giles, the visionary CEO of Perfumehead. Discover how the pandemic influenced his scent journey, the science behind fragrance creation, and the importance of understanding your target audience. Learn about the link between memories, emotions, visuals, and branding, and debunk common myths in the fragrance industry. Tune in to hear a fascinating conversation about the power of scent and the passion behind Perfumehead's unique fragrances.

We'll talk about:

How blankness can inspire.
The role of COVID-19 in Daniel’s scent journey.
Why scent is an identifier.
How to create fragrances that’s attractive to your target audience.
The link and difference between memories, emotions, visuals, branding and you.
Vetting fragrance houses.
How the final scent formula is designed.
Debunking myths that industry novices have.

For more information, visit Daniel Patrick Giles' Linkedin.
Subscribe to Lara's newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

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Wake Up and Smell the Success: Trade Show Tips with Daniela Ciocan Jul 02, 2024

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Join Lara and Daniela Ciocan on Coffee N° 5 as they discuss the ins and outs of tradeshows. Discover how to find the right fit for your business, the benefits for indie brands, and building valuable connections. Learn about the community a partner can bring, common misconceptions, proof of concept, and tips on when and how to enter tradeshows for maximum success.

We'll talk about:

Insight into the trade show road and how to know if it’s a good fit for your business.
The benefits of trade shows for indie brands and founders.
How to build connections at trade shows.
The kind of community the partner can bring to your brand.
The common misconceptions brands have when they enter a trade show.
What proof of concept is and how it can transform your trade show experience.
When to enter trades shows and what to do once you’re there.

For more information, visit Daniela Ciocan's Linkedin.
Subscribe to Lara's newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman

Support the show

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