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    Business

    Coffee N° 5 with Lara Schmoisman

    Your Brew of Business Wisdom – Coffee N5 is your ultimate guide to running, growing, and scaling a successful business in today’s competitive landscape. Hosted by award-winning marketing strategist Lara Schmoisman—a Forbes Next 1000 honoree and LA Times Inspirational Women finalist—this Podcast is your secret weapon for actionable strategies, insider tips, and real-world success stories.
    Every episode dives into the tools, tricks, and tactics that help businesses thrive, featuring insights from industry leaders and innovators across beauty, wellness, lifestyle, and beyond. Lara’s unique approach combines her vast expertise in omnichannel marketing with her passion for helping brands unlock their potential.
    Whether you’re a seasoned entrepreneur or just starting out, Coffee N5 gives you everything you need to create lasting success. So, pour yourself a cup, tune in, and let’s turn your business ambitions into reality—one episode at a time!
    Listen now and discover what it takes to build the business of your dreams.

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    Copyright: © 2024 Coffee N° 5 with Lara Schmoisman

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    Latest Episodes:
    Words That Work: Strategic Writing with Carmine Montalto May 13, 2025
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    Copywriter Carmine Montalto joins Lara Schmoisman on Coffee N° 5 to talk about the power of words, the importance of brand voice, and why good writing is non-negotiable across every touchpoint, from packaging to email. If your copy isn’t converting, this episode’s your wake-up call.


    We'll talk about:

    • Why your consumer, not your brand, is the main character
    • The difference between nice copy and copy that sells
    • What agencies get wrong about brand voice (and how to fix it)
    • From emails to packaging: how to write with consistency
    • Why every content piece needs a clear intention
    • Using AI like a pro
    • The underrated power of direct response copy



    For more information, visit Carmine Montalto's LinkedIn.
    Subscribe to Lara’s newsletter.
    Also, follow our host Lara Schmoisman on social media:
    Instagram: @laraschmoisman
    Facebook: @LaraSchmoisman




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    Leading with Clarity: Andrea Moore on Omnichannel Strategy May 06, 2025
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    Andrea Moore joins Lara Schmoisman on Coffee N° 5 to talk real leadership, smart hiring, and the strategy behind a truly connected omnichannel brand. If you're tired of chaos and ready to lead with clarity, this episode delivers.

    We'll talk about:

    • Boss vs. leader: Why the title means nothing without vision
    • How Andrea scaled omnichannel from the ground up
    • Hiring for growth: Skill, grit, and long-game thinking
    • What mentorship really means—and what it doesn’t
    • Building strategy across platforms without losing the brand
    • Leading cross-functional teams without the drama


    For more information, visit Andrea Moore's LinkedIn.
    Subscribe to Lara’s newsletter.
    Also, follow our host Lara Schmoisman on social media:
    Instagram: @laraschmoisman
    Facebook: @LaraSchmoisman

    Support the show


    Writing the Right Way: Book Publishing Wisdom with Meghan Stevenson Apr 29, 2025
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    Publishing a book? Learn the truth behind self-publishing, hybrid models, and traditional book deals with expert Meghan Stevenson. From securing an agent to building your platform, get industry-level insight in this episode of Coffee N° 5.


    We'll talk about:

    • Meghan’s journey from Big Five publishing to independent author advocacy
    • The three paths to publishing: self-publishing, hybrid, and traditional
    • Why audience size and platform are non-negotiables in traditional publishing
    • Common misconceptions about advances, agents, and bestseller lists
    • How long it really takes to go from book idea to publication
    • Red flags and mistakes first-time authors often make
    • The truth about ghostwriting, marketing, and “book guarantees


    For more information, visit Meghan Stevenson's LinkedIn.
    Subscribe to Lara’s newsletter.
    Also, follow our host Lara Schmoisman on social media:
    Instagram: @laraschmoisman
    Facebook: @LaraSchmoisman





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    Leading with Grit & Gloss, with Marina Kirschner Apr 22, 2025
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    From Argentina to the C-suite: Global Head of Marketing Marina Kirschner joins Lara Schmoisman on Coffee N° 5 to talk about brand growth, beauty industry shifts, the power of resilience, and building legacy with innovation. Don’t miss this global marketing masterclass!


    We'll talk about:

    • Marina’s journey from Argentina to Moroccanoil
    • The immigrant mindset: resilience, reinvention, and leadership
    • How Moroccanoil adapts products globally—from packaging to fragrance
    • The role of TikTok and influencer authenticity in prestige beauty
    • Managing generational brand loyalty and innovation simultaneously
    • Why content creation is a top challenge (and opportunity!) today


    For more information, visit Marina Kirschner's LinkedIn.
    Subscribe to Lara’s newsletter.
    Also, follow our host Lara Schmoisman on social media:
    Instagram: @laraschmoisman
    Facebook: @LaraSchmoisman

    Support the show


    From Vision to Impact: Turning Big Ideas into Reality with Christian Muche Apr 15, 2025
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    Join Lara Schmoisman on Coffee N° 5 as she chats with global event strategist Christian Muche, co-founder of POSSIBLE. Discover how this Miami-based event is redefining the future of marketing conferences through real connections, AI integration, and powerful brand collaboration. Tune in for insight into event innovation, the creator economy, and the art of curating meaningful moments.


    We'll talk about:

    • Why in-person events still matter in a tech-heavy world
    • The story behind launching POSSIBLE and choosing Miami as its home
    • How Christian curates programming that feels relevant and urgent
    • The evolving role of AI in events and brand storytelling
    • How POSSIBLE supports startups, creators, and corporate giants alike
    • Tips for knowing when your business is ready for an event like POSSIBLE
    • The difference between creators and influencers—and why that matters
    • Why “AI with a human touch” is the future of marketing
      For more information, visit Christian Muche's LinkedIn.
      Subscribe to Lara’s newsletter.
      Also, follow our host Lara Schmoisman on social media:
      Instagram: @laraschmoisman
      Facebook: @LaraSchmoisman

    Support the show


    Branding That Speaks: Insights with Patrick Porter Apr 01, 2025
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    Discover the intersection of creativity and business in this episode of Coffee N° 5 with designer and entrepreneur Patrick. Learn about brand-building, storytelling in fashion, and the keys to long-term success in the industry. Tune in for a stylishly insightful conversation!
    We'll talk about:

    • Patrick’s journey from designer to entrepreneur
    • The role of storytelling in building a fashion brand
    • Challenges and strategies for success in the fashion industry
    • Balancing creativity with business decisions
    • Lessons learned from navigating the ever-evolving fashion landscape
      For more information, visit Patrick Porter's LinkedIn.
      Subscribe to Lara’s newsletter.
      Also, follow our host Lara Schmoisman on social media:
      Instagram: @laraschmoisman
      Facebook: @LaraSchmoisman


    Support the show


    Retail Reinvented: How E-Commerce is Evolving with Lena Moriarty Mar 18, 2025
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    In this episode of Coffee N° 5, host Lara Schmoisman sits down with Lena Moriarty, Head of Marketing at eTail, to uncover the latest trends in retail, e-commerce, and technology. From AI-driven personalization to video content dominance, Lena shares key insights on how brands can stay ahead in an ever-evolving digital landscape. Tune in now!

    We'll talk about:

    • How AI is revolutionizing retail and e-commerce marketing
    • The growing dominance of video content in brand strategy
    • Why attending industry conferences is a game-changer for business growth
    • How brands can maximize ROI by choosing the right tech solutions
    • The importance of community and networking in the retail ecosystem


    For more information, visit Lena Moriarty's LinkedIn.
    Subscribe to Lara’s newsletter.
    Also, follow our host Lara Schmoisman on social media:
    Instagram: @laraschmoisman
    Facebook: @LaraSchmoisman


    Support the show

    Support the show


    Decoding Scientific Skincare with Ewelina Aiossa Mar 12, 2025
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    In this episode of Coffee N° 5, host Lara Schmoisman sits down with Ewelina Aiossa, an expert in scientific and clinical beauty with over 15 years in the industry. From working with leading dermatologists and cosmetic chemists to navigating clinical research and product development, Ewelina shares invaluable insights on how skincare brands can stand out in today’s competitive market. Don't miss this insightful episode!

    We'll talk about:

    • The truth about clinical skincare studies and how brands can validate efficacy
    • How emerging beauty brands can conduct clinical trials affordably
    • Trends shaping skincare: from biotech to wellness integration
    • Why social proof and digital presence are key in today’s beauty market
    • The role of dermatologists in brand credibility and clinical research


    For more information, visit Ewelina Aiossa's LinkedIn.
    Subscribe to Lara’s newsletter.
    Also, follow our host Lara Schmoisman on social media:
    Instagram: @laraschmoisman
    Facebook: @LaraSchmoisman


    Support the show


    Building the Future of Inclusive Beauty with Nyakio Grieco Mar 04, 2025
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    On this episode of Coffee N° 5, Lara chats with Nyakio Grieco, founder of Thirteen Lune and Relevant, about reshaping beauty retail. Learn how inclusivity, storytelling, and innovation are redefining the industry. Don’t miss this deep dive into the future of beauty!


    We'll talk about:

    • How Nyakio Grieco went from beauty founder to retail innovator
    • The power of inclusive beauty and why it matters in retail
    • The biggest challenges of scaling a beauty brand
    • How storytelling builds customer loyalty in the beauty industry
    • Why failure is part of growth—and how to pivot successfully


    For more information, visit Nyakio Grieco's LinkedIn.
    Subscribe to Lara’s newsletter.
    Also, follow our host Lara Schmoisman on social media:
    Instagram: @laraschmoisman
    Facebook: @LaraSchmoisman

    Support the show


    Support the show


    The Future of Beauty Tech: AI, Innovation & Smart Solutions with Wayne Liu Feb 25, 2025
    Show notes

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    On this episode of Coffee N° 5, Lara chats with Wayne Liu, CEO of Perfect Corp, about how AI is revolutionizing the beauty industry. Learn how virtual try-ons, AI-powered skin analysis, and digital fashion are shaping the future of beauty and retail. Don’t miss this deep dive into beauty tech innovation!

    We'll talk about:

    • How AI is transforming beauty and fashion
    • The evolution of virtual try-ons and digital skin analysis
    • The biggest challenges of creating realistic beauty tech
    • How AI is reshaping online shopping and brand experiences
    • The future of AI in the beauty and medical industries


    For more information, visit Wayne Liu's LinkedIn.
    Subscribe to Lara’s newsletter.
    Also, follow our host Lara Schmoisman on social media:
    Instagram: @laraschmoisman
    Facebook: @LaraSchmoisman

    Support the show


    Support the show


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