Business School with Sharran Srivatsaa

- BSP Episode 121: 4 Words That Don't Sell

You know you need to market your business, but the thought of asking people to buy what you’re selling makes your skin crawl. You don't want to be that sleazy seller who pressures people into buying your product. But if you actually love your offer and believe that people will benefit from it, then you must learn how to sell them.

So how do you sell your products minus the sleaze? Look no further because this episode will show you how to sell boatloads of stuff using three simple sales frames. Understanding and using these million-dollar language patterns effectively will dramatically improve your sales.

You can also listen to BSP Episode 121: 4 Words That Don't Sell - https://sharran.com/episode121/

“One of the most important frames is the sorting question frame because when we ask the sorting question well, it opens up so many opportunities for us that it both starts the conversation smoothly and it helps to restart and rekindle a conversation as well.”

- Sharran Srivatsaa

Timestamps:

02:35 Why Sharran recorded this episode

04:25 Three magical frames you should master

05:18 What makes Sharran qualified to teach this stuff?

06:02 The difference between a frame and a script

08:30 Language Pattern #1: The Sorting Question - One of the most important ways to start or jumpstart a conversation

13:12 Language Pattern #2: The Logical Advisor Frame - A Powerful and non-manipulative way to help the buyer validate their emotional decision

19:45 Language Pattern #3: The Natural Invitation Frame - One of Sharran’s favorite ways to set up the next step or make an appointment

24:08 Three objections that generally come up at the end of a call

27:14 Recap of the three language patterns and how to use them

27:55 Four words that don't sell

Resources:

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

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Building Blocks of Money Jul 04, 2023

Show notes

- Haven Financial Services

Are you comfortable talking about money? Do you clearly understand your financial situation and can confidently say that you know your numbers? Yes, you should be aware of the three critical numbers–do you know what they are? If not, you will have difficulty improving your financial situation.

In this episode, Sharran takes you through the three foundations of personal finance, the building blocks of money, with tactical steps to start your journey to financial freedom. The sooner you learn how to manage your finances, the better your long-term financial prospects will be for things like investing or planning for the future.

If you want to understand how your money flows and plan for a better future, this episode will give you a clear framework. So let's dive in!

“Financial freedom is where your passive income is greater than your monthly expenses.”

- Sharran Srivatsaa

Timestamps:

01:57 The number one question people ask Sharran

03:25 The three things discussed in this episode

03:44 What qualifies Sharran to talk about personal finance?

05:08 Knowing these three numbers will guide your financial future

07:50 Why is it important to track your numbers?

08:13 How do you define financial freedom?

12:42 Why is it important to build your plan?

14:41 How do you build your plan by telling the truth? (The 3-1-90 Rule)

18:04 It's a terrible idea to do this when setting a goal

19:07 The only action you need to take to make things better

19:51 Why is it important to automate your flows, and how do you do it?

24:18 The biggest unfair advantage you can have and what you need to do to have it

25:06 Recap of the building blocks of money

Resources:

- ARC VIP List

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

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Formula for Scale Jun 27, 2023

Show notes

What is the formula for scale? How do I scale my business? Many entrepreneurs and business owners ask this question, especially when they want to take their business to the next level, like expanding into new markets, increasing production, or improving their marketing and sales efforts. To scale effectively, you need a clear plan. And who better to show you how to scale your business than Sharran?

So if you feel like it's the right time to scale your business, tune in and discover Sharran's 3-step formula for scale. Not only does he share the framework, but he also explains how to operationalize each step. Scaling a business is not easy, but if you have the formula, it becomes more feasible.

“To do great things, we must do fewer things.”

- Sharran Srivatsaa

Timestamps:

02:37 One of the questions people usually ask Sharran

03:25 The three pieces to the 10X puzzle

03:54 Here's the big picture behind this topic

05:31 Why should you have a singularity of focus?

09:54 How to operationalize singularity of focus

11:59 What is your singularity of focus right now?

12:29 How important is the cadence of accountability

12:35 The big difference between consistency and cadence

16:04 Remember this quote about the cadence of accountability

16:46 What can you do in your life and business that signifies a cadence of accountability?

17:24 How can systems drive success?

17:59 People hire us for these three things

20:32 The problem with most service providers that you would want to prevent

21:05 How do you prevent the idea of promising the dream and servicing the nightmare?

21:15 What is one system you can build that can change your life dramatically?

22:57 Recap of the formula to scale

Resources:

- Assistantly

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

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The Road To Mastery Jun 20, 2023

Show notes

Have you ever wondered how you can do exceptional work and change the world? How do you actually become a master of something? Mastery takes time, but it is the most fantastic thing you can do because no one can take it away from you. Achieving mastery takes sacrifice, commitment, and hard work. But what if someone gives you the road to mastery?

That's what Sharran has for you in today's episode. Stick around as he walks you through the three specific ways to gain mastery. He also shares concrete examples so you can fully grasp each step and apply them to any situation.

“Seeking mastery is the most amazing thing you can do because no one can take mastery away from you.”

- Sharran Srivatsaa

Timestamps:

02:31 Three things that will be discussed in today's episode

05:08 How do you design a framework?

06:46 Here's a sample framework and how you can use it in your business

11:47 Three reasons why you need to design a framework

12:29 Why does it mean to engage in a community?

16:47 Why do you need to organize your learnings?

17:51 How do you organize your ideas?

21:15 What is an authority platform?

22:31 Why do you need to communicate your ideas directly to people?

25:17 Recap of the road to mastery

Resources:

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

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3 Lessons in 22 Years Jun 13, 2023

Show notes

- Luther College 2023 Commencement Address by Sharran Srivatsaa

The commencement ceremony is one of the most meaningful events in a college student’s life. It is a time to reflect on the sacrifices and accomplishments of the past and look forward to what the future holds. What would you tell the graduates if you were chosen to deliver the commencement address? How would you inspire them to get excited about their future?

In this episode, Sharran talks about the keynote address he delivered at the 2023 Commencement Ceremony of Luther College, his alma mater. In his speech, he shared the three lessons he learned from the last 22 years with the hope that the lessons will help the graduates as they venture out into the world, each pursuing their path to greatness.

These lessons are not just for new graduates but for anyone who cares to listen. So, save yourself 22 years and discover what these lessons are.

“The best advice that I got was always free. But the stuff that I implemented was the one that I paid for because when you pay, you pay attention.”

- Sharran Srivatsaa

Timestamps:

01:50 The idea behind this episode

03:13 Why is speaking the truth important?

05:22 The number one lesson Sharran learned from the last 22 years

07:13 Why do people find it hard to ask for help?

10:24 How are you wired?

11:19 The second lesson which Sharran learned from his daughter

15:40 At what point would you choose to do fewer things?

16:03 The third lesson Sharran learned after having children (which he wishes to have known sooner)

16:38 Why are most people unable to stay in the present?

21:16 Recap of the three lessons

Resources:

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

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5 Daily Targets Jun 06, 2023

Show notes

We all have limited time to do all the things we want to do. So how do we accomplish our goals? Planning to complete tasks efficiently can be challenging, but it becomes easier when you have a framework. Instead of doing things randomly or mindlessly, why not identify your non-negotiables and create daily targets?

In this episode, Sharran goes through his five daily commitments that guarantee lasting results. In addition to sharing these commitments, he talks about operationalizing this idea and the lessons he learned from tracking his five daily targets.

If you want to create an insane life for yourself one day at a time without a lot of effort, tune in and learn the things that Sharran teaches you today.

“It's very hard to make an offer without helping your community.”

- Sharran Srivatsaa

Timestamps:

02:10 Three specific things you will get from this episode

05:29 Sharran's five non-negotiables that need to be done every single day

06:06 What does it mean to make an offer?

10:40 How do you create an asset, and why is it important?

12:20 How can you help your community?

14:50 What can you intentionally do today to manufacture energy?

16:18 What does building your brand do?

19:02 How do you operationalize this idea?

21:43 What are the lessons in all these?

24:31 What is Kaizen?

26:38 Recap of today's episode

Resources:

- Streaks

- Strides Goal & Habit Tracker

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

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The 12-Minute CEO Planner May 30, 2023

Show notes

- Business School Podcast Episode 127: The Zone of Resentment

When you're facing a problem or about to make a decision, whether at work or in your personal life, you need a plan. Some projects take more planning than others. Sometimes, the idea of planning does not feel like it's not a revenue-generating activity, but it is super important for CEOs.

Creating a plan helps you gain clarity, reduce stress, and develop actionable strategies. If you think planning could take a lot of time, Sharran gives you the framework for creating a plan in under 12 minutes before your coffee gets cold.

Tune in and learn how to use the 12-Minute CEO Planner in today's episode of the Business School Podcast.

To get free resources on planning, DM Sharran on Instagram with the word “Planner” - https://www.instagram.com/sharransrivatsaa

“Spectacular success is preceded by unspectacular planning.”

- Sharran Srivatsaa

Timestamps:

02:23 How the topic for this episode came about

03:24 Discover the three big pieces to the 12-minute planner

03:35 How to lay out your pieces

04:48 How do you give credence and credibility to your ideas?

07:41 Why do you need to review your performance?

08:24 How to do a performance review

11:52 What is the zone of resentment?

13:20 How do you design the future?

20:28 Recap of the 12-Minute CEO Planner

Resources:

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

Connect with Sharran:

My New Content Framework May 23, 2023

Show notes

- Wealth Without Wall Street Community

Digital media has revolutionized content marketing. Over the past years, how we interact with brands has changed significantly. Since we're all connected through the digital space, content creation has become integral to our day-to-day lives. But how do you create content? How do you know what's working and what's not?

In this episode, Sharran takes you through his content creation engine and how his team creates 50 to 75 pieces of content weekly. Sharran developed a 4-part content creation process and framework that works in the new world to make content creation more enjoyable. So, let’s dive into the world of content creation!

“Entertainment is the fastest way to get people to stop. Entertainment is the fastest way to get people to spend time on brand. Entertainment is the fastest way to sneak them into your world.”

- Sharran Srivatsaa

Timestamps:

04:06 How the idea for this episode came about

06:28 Discover a new content creation framework

06:54 How do you create tactical content?

11:16 Why do you need to build a community?

18:31 How do you create insightful content?

19:43 What is the new call to action?

21:38 What is the sole purpose of entertainment?

23:14 How do you create some entertainment?

26:32 Here's a quick recap of the TICE framework

Resources:

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

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The Inside Out Marketing Method May 16, 2023

Show notes

Marketing is one of the most important things a business can do. It builds brand awareness, engages customers, increases sales, and grows your business. Social media platforms and email campaigns have made reaching consumers a much less expensive game. But sometimes, marketing tasks can become tedious, especially when you do not have a clear content marketing plan.

In this episode, Sharran lets you in on the secret to converting boring work into sexy marketing. Discover three methods to create a more powerful and enjoyable marketing strategy for your business. So let's dive in!

“Your best ideas are inside your work. Your best ideas are not bragging about your work.”

- Sharran Srivatsaa

Timestamps:

02:46 How the idea for this topic came about

03:39 Why Clubhouse was a disaster for Gary Vaynerchuk

05:47 How do you use your daily work in marketing?

07:12 How to leverage the treasure trove of content method

11:11 What to do every time a client asks a question

12:12 Applying the tools without instruction method in your marketing

15:30 Benefits of using stories as parables

19:02 What all the modern gurus teach and why you should not do that

21:39 A one-minute recap of the key takeaways from today's episode

Resources:

- Join the 10K Wisdom Private Partner Podcast, now available to you for free

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$200K Keynote Framework May 09, 2023

Show notes