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    Business

    Authentic Persuasion Show

    The Authentic Persuasion show is a 5x a week show with one goal – to help you be more effective in your sales career or with running your sales team. Jason Cutter brings his nearly 20 years of sales/leadership experience with this updated podcast centered around his book: Selling With Authentic Persuasion. If he can do it (a guy with a marine biology degree), then you can to!

    The guests and topics will provide insights on how to do your part in shifting the way that sales is done, moving to being a profession that you can be proud of and prospects actually want to buy from.

    This show is for you if you:
    A) Are in sales, but think there is a chance you are acting more like an Order Taker
    B) Are looking for new ways to improve your selling effectiveness
    C) Have found that you aren’t a fan of most sales ‘tactics’
    D) Just want to round out your sales podcast library with something different!

    The show was previously titled The Sales Experience Podcast, with 310 episodes published before the change. That means there is a ton you can go back to for inspiration and advice.

    Make sure to subscribe, and for more about Jason, the book, and sales, go to – www.jasoncutter.com

    Advertise

    Copyright: © 2019 Cutter Consulting Group

    • Apple Podcasts
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    • Spotify

    Latest Episodes:
    [E411] Training Session – 10 – What is the formula of Trust? Oct 25, 2021
    Show notes

    What is the foundation to developing trust? What are the advantages of being a trustworthy salesperson? When all else is equal, people will buy from individuals they know, like, and trust. You can’t ask, demand, or compel someone to trust you. It can only be built using a formula. In this training session, I talk […]


    [E410] Training Session-09- Empathizing for Success Oct 18, 2021
    Show notes

    Do you empathize in order to succeed? Should you even be concerned about potential customers? In this episode of my training session, I continue to talk about empathy and actually winning with it in all your sales process. Always ensure that you leave them in a better state than you found them. Asking questions, listening, […]


    [E409] Training Session – 08 – Effective Empathy Oct 11, 2021
    Show notes

    How do you show empathy in a way that is effective? Are you getting positive results in your sales conversations? There is no right or wrong, good or bad when it comes to demonstrating empathy; it’s all about effectiveness. This is where you ask questions, go through your fact-finding process, analyze, and try to get […]


    [E407] Training Session – 06 – What Are They Afraid Of? Sep 27, 2021
    Show notes

    What is it that you are afraid of? As a salesperson, are you able to face challenges? If you want to be successful in sales, you need to know what your prospect is going through. Purchasing something new involves change. And, for the most part, change can be worrisome. In this episode of my live […]


    [E406] Training Session – 05 – Are You Being A Leader? Sep 20, 2021
    Show notes

    Are you being a leader? What does it entail to become a leader on your own? In this episode of my live training session, I discuss all you need to know about leadership and its elements. I don’t mean leadership in the sense of managers, supervisors, directors, or bosses, or someone in charge of salespeople. […]


    [E405] Training Session – 04 – Acknowledging Your Strengths Sep 13, 2021
    Show notes

    How well do you know yourself as a salesperson? Do you work on your weaknesses so you can become better at them and make them your strengths? If you want to be really effective at sales and persuading people, you have to understand how your mind is working, and then apply those to your prospects. […]


    [E404] Training Session – 03 – Know Fear & WHY Sep 09, 2021
    Show notes

    What are your personal fears and how do you deal with them? How well can you recognize these feelings in yourself? Fear is something you can’t get rid of. Fear is always present; it is a part of us. The idea is to recognize your fear, experience it, then go ahead and do it anyway. […]


    [E403] Training Session – 02 – Making Yourself Into A Sales Pro Sep 06, 2021
    Show notes

    What are some positive characteristics of a salesperson? What distinguishes effective salespeople from the rest? Every successful salesperson, in my opinion, possesses five characteristics. All of these are attributes that may be learned and improved through time. In this episode, I talk about the good attributes of a sales professional that can you help you […]


    [E402] Training Session – 01 – Are You An Order Taker? Sep 03, 2021
    Show notes

    What does it mean to be an order taker? In the field of sales, what do these people do? Salespeople who are acting like order takers are trying to close deals and maybe giving up a lot on price, or they’re so worried about upsetting the other person by selling them or moving them forward […]


    [401] Announcing the new Scalable Call Center Sales Podcast Jul 22, 2021
    Show notes

    What’s next for the Authentic Persuasion Show? Some of you may have wondered where I went once the podcast season ended. Here, I will tell you what’s been going on with me for the past couple of months. Stay tuned for what’s coming! Buy Selling With Authentic Persuasion: Transform from Order Taker to Quota Breaker […]


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