Your Virtual Upline Podcast

Latest Episodes:

100: Why Massive Action Doesn't Work Feb 15, 2019

Show notes

Can you believe it?!!

We have made it to my 100th episode of the Your Virtual Upline podcast!

I cannot thank each and every one of you for taking this journey with me! Together, we have impacted people's lives and the entire network marketing industry!

This podcast episode is a bit contrary to what most in the network marketing both believe and promote.

Brace yourself…

Massive action does not work for 92% of people.

Now I'm not saying that working hard, with both action and urgency, isn't a great thing!

But, when most people talk about massive action, they are ONLY talking about the action and the urgency. They miss a very important and critical piece, and that is also establishing IDENTITY.

"Take more and more action," they say! "Massive action is always the solution to your problem," they say!

However, success is not JUST a matter of doing, but also a matter of BEING.

Whatever external results you have right now is just a reflection of your internal environment – your identity.

Here's the action plan I lay out for you:

Instead of practicing the "Have-Do-Be" formula, you need to start doing the "Be-Do-Have."

And I'm going to be with you in that process each step of the way!

My Legacy Leadership Academy is now open for a limited time, and I've created a Leadership Accelerator program for my new members!

See more information at www.legacyleadershipacademy.com

Episode Quotes

"Don't get me wrong that working hard isn't important, but there is a critical missing piece that many leaders missed."

"Your external environment will always be a reflection of your internal environment."

"You are never going to achieve your goals unless you first dig in to your identity."

"The conscious mind is the goal setter, but the subconscious mind is the goal getter."

"Success isn't a matter of doing, it's a matter of being."

"You can't change your life. Change your habits and your habits change your life."

Listen to Learn

00:04 Episode Intro

01:15 Celebrating the 100th episode... Thank you so much!

04:50 The hard truth about taking massive action

06:25 Many leaders are missing a critical piece

09:59 Why massive action does not work for 90% of people?

12:12 Importance of "identity"

15:51 Bob's personal "massive action doesn't work" story

18:35 Action plan for success (Be-Do-Have)

21:33 How values and habits can change your life

24:00 Legacy Leadership Academy is now open

25:26 The exciting Accelerator Program if you enroll now

Hurry! Legacy Leadership Academy is now open for new members. Enroll here: legacyleadershipacademy.com

99: How to Recruit 'Business Builders' into Your Network Marketing Team Feb 04, 2019

Show notes

Do either of these situations sound familiar?

You can get customers easily, but you just can't seem to sign any business partners and actually build a team.
Or, you can recruit, but no one on your team ever sees any level of success.

If you've said a resounding "Yes, that's me!" to either of the above, then I'm here to tell you your problem – you're talking WAY too much!

You know everything about the product and the compensation plan! And you're more than happy to share all of those details!

You are stuck in the trap that a lot of network marketers get into – you've made yourself the expert.

And your prospects or team members CANNOT or DO NOT WANT to duplicate what you're doing. They do not see themselves as ever 'being the expert' like you are.

When Prospecting, the Less that You Say, the More You Make

I want you to understand this: the 'training process' for your new recruits starts the moment you open your mouth to them.

And the question that's stuck in their mind is, "Can I do this?"

So as the leader, in order to demonstrate the SIMPLICITY of your business and able to duplicate it in your team, you must start TALKING LESS.

Once your prospects or team members see that they are simply sharing information in the form of third party tools (videos, recorded calls, etc), they are more likely to move forward because they see that they do not have to be 'the expert' like you!

Being 'The Expert' actually is killing your chance of building a successful and energetic team!

If you would like more strategies and tips like the above on how to begin recruiting and team-building like a pro, join me in my "Revive Your Downline" Recruiting Challenge that begins on February 11th by clicking this link: www.BobHeilig.com/recruiting-challenge

Episode Quotes

"The training process for your new people starts the moment you open your mouth to them."

"People don't do what you say, they do what they see you do."

"When prospecting, the less that you say, the more you make."

Listen to Learn

00:02 Episode Intro

02:02 The biggest mistake that kills your chances of building a team

05:16 Why your customers don't want to share your product?

08:05 The two steps approach in recruiting and building a team

11:10 Third party tools when sharing your products

13:07 "Don't be the expert", The "expert" trap

16:12 My action plan for you

17:51 How to register for the Recruiting Challenge

98: How Tony Robbins Changed my Life Jan 22, 2019

Show notes

I recently attended Tony Robbins's live event, "Date with Destiny." If you're not familiar with Tony Robbins, he is one of the premier motivational and training coaches, and I've wanted to go to one of his live events for a long time! This specific event, "Date with Destiny," is 7 days of nonstop life-changing training and workshops. It was the most life transforming experience, and today I want to share with you my biggest takeaways and huge aha moments! If you want to feel fulfilled in your life, you must learn to grow and give beyond yourself.

One of the things that Tony really digs into is what drives you to do the work you do.

Prior to the event I really thought that my top 2 driving forces were significance and certainty.

But oh boy, I was wrong!

When Tony shared with the attendees The 6 Human Drives/Need, it truly shifted my mindset.

The problem with significance being one of your internal drivers is that it causes us to constantly see external validation. We seek attention and also want to feel that we are worthy of that attention.

However, the reality is, not everybody is going to like what we do in our life and business. There will always be critics and negative comments. Because you will never please everybody, significance is a game that you can't ever win. It can never 100% be truly attained.

My second driver used to be 'certainty." We have this need to always have things figured out. To feel secure and that we can and do have everything under control.

But I want to tell you this, certainty does not exist. Nothing in life is certain. We need to step into the realm of faith because uncertainty is the true pathway to opportunity. Uncertainty is where we will experience new things which helps produce new and better results.

What I realized is this, true fulfillment in my work is learning to grow and step towards love and contribution.

So from here on out, I refuse to work from the need for significance and certainty.

Instead, moving forward, I will from a place of love and contribution.

I believe life is calling me for more. And I believe life is calling you for more, too!

Make sure you tune into my new Live Show every Monday - Friday at 12:00 EST on both my Facebook page (https://www.facebook.com/YourVirtualUpline) and on Instagram (https://www.instagram.com/bob_heilig)!

97: The #1 Way to Increase Engagement in Your Facebook Group Nov 19, 2018

Show notes

Let's talk about Facebook groups. And exactly why you're not seeing the engagement you would like inside your team, customer, and prospect Facebook groups! What I am going to share with you is what I believe the #1 way to increase engagement inside of your groups!

Why There isn't much engagement in your Facebook group? Here's what I've noticed: 98% of the current strategies used by people to hopefully grow their network marketing businesses via Facebook groups is completely ineffective.

Here's the truth - Most Facebook groups I see solely exist for the purpose of selling and promoting products, services, or business opportunities.

However, if your group exists only for this reason, the people in your community will immediately raise resistance. Most will not only be inactive inside the groups, but honestly, they probably don't want to even be in the group in the first place!

While people LOVE to buy. They do NOT like to be sold to.

So, I want you to ask yourself: Why does your group exist? What are the problems you want to solve for people?

Instead of only posting product promotions and company events, I want you to really think about what you could post that would truly help people – posts that would add value to people's lives, help them transform their life, and maybe even entertain them a bit along the way.

People do want to be a part of something bigger! And it is so easier to get them excited about being part of a movement that will change their life vs a Facebook group used to promote a product!

By doing this, you are giving them a reason to show up every day, to be excited to consume the content, and to also engage with your posts by liking, sharing, and commenting!

To learn even more practical strategies and actionable tips that you help you grow your Facebook group engagement, make sure and listen to the complete podcast!

I truly believe as you apply these tips and strategies, you will see the exact results that you've been looking for!

96: God Doesn't Create Junk! Oct 31, 2018

Show notes

This may very well be the most important episode I will ever record on this podcast.

What I am going to share with you today has been something that I've believed to be true for some time now with all my heart and soul.

You've heard me saying about the concept of legacy leadership and how it is an assignment, a calling, a vehicle to help you carry out your purpose in life.

But, today I'm going to state in a much different way.

My friend, I want to let you know that there is a much bigger reason why you are here.

Your network marketing business is an assignment from God.

There are two parts in this assignment.

The first part of your assignment is to grow as a person and to face your fears.

It's critical to understand that you only grow through fear. The fear of the unknown and thoughts like, "What if I'm not good enough?" and "What if I'm don't look good to others?" are the very thoughts that limit you in fulfilling your purpose. Remember that your greatest fears will lead you to your biggest breakthroughs in life and your business.

In the process of facing your fears, you begin to get insight into the unique gifts that you have inside of you. Gifts that you were uniquely designed to have and that are to be utilized in serving other people on this earth.

I'll quote from Picasso, "The meaning of life is to discover your gift and the purpose of life is to give it away."

It is time to shift your focus from yourself to that outward focus of serving others. Facing your fears, growing, and walking through them allow you to be a person of service and impact on the other side. It's during this process that you and your gifts strengthen and grow.

So stop telling yourself that you're not good enough, because trust me, you are! God doesn't create junk!

95: The Secret to Motivating Your Team Sep 11, 2018

Show notes

Why should you focus on building a team?

It's pretty simple.

Building an organization is the ONLY way that you will ever achieve TRUE freedom in your network marketing business.

Yes, you can sell products and still earn additional income to assist your family.

However, true financial and time freedom is only accomplished with a team. Having a team allows you to increase and scale the impact that you can make in the world exponentially. The bigger the team you have, the bigger the impact that you'll make in your business. And because money is a reward for the amount of value you give to the world, of course, the more money you will make as well.

The Secret to Motivating Your Team is Leverage

The problem, though, is that leaders are taught to focus on the wrong things in their business.

As a result, they not only struggle growing their business, but they also struggle as a leader.

Here is the secret I want to share with you when it comes to motivating your team – it's called LEVERAGE!

Leverage is having the power to influence a person or a situation to achieve a particular outcome.

When it comes to creating leverage within an organization, you must understand these two concepts – WIDTH and DEPTH.

Width refers to the people that you personally recruit into your business and this is the first thing that you need to focus when starting a business.

Depth on the other hand, refers to the people that come into your team through the people that you personally recruited. Yes, what naturally happens over time is depth starts to develop but I want you to know that depth is your responsibility. You need to have that "chasing the business" mindset.

As a leader, don't wait for depth to happen. Go out and make it happen for yourself. And trust me, when you can build depth in a team it does something very powerful.

94: The Paradox of Failure Sep 03, 2018

Show notes

If you truly want to reach your full potential, start failing FASTER and MORE OFTEN

I've spoken before about something called the 'Speed of Implementation.'

This simply means that the faster you take action in business or in life, the more you increase your chances of success.

It's pretty common for each of us to make up excuses or make up stories as to why we're not ready yet, like, "I'm not good enough,'….or "It needs to be perfect".

All of these are really just lies that we tell ourselves to justify not our decision to play small and not face our fear of taking action.

However, you must know that the lessons that we learn through our failures are a thousand times more important to us than any one 'yes' or successful result will ever be.

When you push past your fears, you grow as a human being.

One of two VERY important things happen when you take action - you either get the result that you wanted…or you get the lesson that you needed to grow as a human being.

Remember, the greatest gift that this profession has to offer any of us, far greater than all the money in the world, is the person that we become as we achieve our dreams.

This is the paradox of failure! The more we fail…the faster we fail…the more lessons we learn…the more we grow as a person! The failure is what makes us who we need to be!

So take action! Implement faster! Fail more and more!

Because by doing so, you will uniquely develop to accomplish exactly what you were put on this earth to do!

93: The 3 Types of Momentum Aug 21, 2018

Show notes

Team Momentum is the Key to Long-Term Success

Have you ever experienced Momentum in your life? That state of energy, excitement, and action? In network marketing, we hear a lot about creating momentum. And I'm often asked if momentum is actually achievable? Or is it a myth that we chase? The truth is momentum DOES exist. And, it can be created by you! There are three types of momentum: personal momentum, company momentum, and team momentum.

Personal momentum is when you are personally seeing results in your business, and this is the first step in creating team momentum. Company momentum is when there is a lot of hype about a company or a product. A great example of company momentum would be when you're in a new company that is seeing a lot of at the right time. The third one is team momentum. Of the three, our key focus needs to be on creating team momentum, as team momentum is the key to your long-term success in this business!

If you want freedom in your business as well as long term success, then aim for creating team momentum.

How to Create Team Momentum

As a leader, you must learn to create team momentum in your business. There are three requirements that must be in place to achieve the type of team momentum we all crave in our businesses. One is giving your team a clear outcome or goal to work towards. Second is accountability to achieving those goals. Lastly, there should be transparency within the team.

Also, you must understand the importance of having simple systems in 5 key areas of your business. To create duplication, and as a result momentum, you must have in place simple systems that each and every team member can follow in these 5 areas: prospecting, opportunity presentation, training new team members, leadership development, and recognizing action and achievement.

Episode Quotes

"The first step to creating team momentum is you must be in personal momentum."

"Slow and steady does not win the race... success loves speed."

"If you want long term and lasting success, team momentum is the only way to get there."

"Team momentum only comes as a result of duplication."

Listen to Learn

00:03 Episode Intro

01:16 Contest Winners

04:12 What is Momentum?

04:40 The three types of momentum: Personal, Company, Team

05:07 Personal Momentum

08:45 Company Momentum

13:56 Team Momentum

16:44 Three important things to have team momentum

20:45 Importance of a system in creating team momentum

28:27 Is your team culture people dependent or system dependent?

29:30 Announcements, links and end notes

92: Is Attraction Marketing Killing Your Business? Jul 31, 2018

Show notes

Attraction Marketing Might be Hurting Your Business

There's a theme that I've been noticing a lot lately inside the network marketing industry.

A lot of network marketers do not understand the correct role of attraction marketing within their businesses.

So many people make the mistake of thinking that attraction marketing is actually working their business, when in fact, they're not!

Attraction marketing is a 'marketing activity' – hence it's name, and marketing does not qualify as actually working your business.

Working your business is the actual prospecting activities that create income and build a team. It means actively doing your reachouts, follows ups, training new team members, enrolling customers, and exposing new people to your business and products.

Marketing activities create opportunities for you to work your business. It is lead generation. It is the process of getting your name out there, creating your personal brand, and attracting people to you, sometimes before they even know anything about your company or products.

And the crazy part is some people are spending more time on attraction marketing to avoid facing their fears and doing the actual hard work!

Because they are scared of the rejection and vulnerability that can come from reaching out to people, they hide behind the guise of attraction marketing, pretending instead that they are 'working their business' while reading books and creating graphics for their next post.

And then they wonder why their team isn't growing at all.

Marketing + Prospecting = Results

Marketing alone is not enough. Lead generation is not enough.

You need to reach out, connect, and start a conversation with your leads.

While you must do both marketing activities and prospecting activities s to build a successful team long term, it is absolutely necessary that 70-80% of your time is spent on prospecting activities.

In the end, attraction marketing will expose new people to you and your business opportunity, but unless you're doing the prospecting activities as well – the reachouts, follow-ups, and new customer enrollments – you will not build the lifestyle of freedom that you crave!

Episode Quotes

"Attraction marketing for a lot of you is actually hurting your business more than it is helping your business."

"Marketing does not qualify as actually working your business."

"Marketing is designed to create opportunities for you to work your business."

"Marketing is passive... prospecting is active."

"If you are only doing marketing but you are not prospecting it's not going to work."

Listen to Learn

00:04 Episode Intro - Is Attraction Marketing Killing Your Business?

02:13 Announcement: Enrollment to the Legacy Leadership Academy

05:10 The difference between Marketing and Prospecting

08:45 My student's mistake about marketing

10:14 An analogy about marketing and prospecting

12:26 What percentage of your time should you be spending on marketing and prospecting?

15:07 My advice for you about Attraction Marketing

17:48 Your assignment: Do a time audit

18:40 End notes

91: How to Conduct a Time Audit for Your Business Jul 17, 2018

Show notes

"The Momentum Intensive workshop referenced in this episode is a 1-day workshop designed to help network marketing leaders design and implement systems in their business that will propel their business forward with fast and exciting momentum! For more information about the Momentum Intensive workshop, please visit www.BobHeilig.com/summertour. Or email us at support@bobheilig.com."

Too Much Training…Is It Possible?

Absolutely, YES!

Consuming too much training is an epidemic in network marketing.

And honestly, it's not hard at all to see how this can happen! Every single day we are inundated with opportunities to consume more training material – the blogs, podcasts, Facebook groups, LIVES, company calls and more!

The reality is that people on our teams are spending too many of their precious working hours consuming training material versus the actual productive activities that will result in building a team and generating an income.

They are constantly 'getting ready' to start their business instead of actually working the business!

Listening to training has become an approved way to procrastinate on the hard daily activities that are required to build a successful network marketing business!

Our team members are tricking themselves into thinking they are 'working their business.'

But, in fact, they're spending countless hours in trainings – and those training hours do not result in the new team members or product sales that they actually need to generate income!

For a lot of people, they sit and listen to trainings so they can avoid the harder daily activities – like reach-outs and follow-ups.

And so many of them don't even realize what is happening. They literally feel busy and that they have 'worked their business.'

Your Responsibility to Your Team: a Time Audit

So now it's time to ask yourself: Are the people on your own team overwhelmed with too much training? On average, how much time each week does it take for them to consume the training that is encouraged by you, their leader? Or by your company?

Take a bit of time this week and perform a Time Audit. I go through each of the steps in this podcast, and trust me, you will be shocked after you are done!

It is downright eye-opening and shocking how much time can be spent listening to 'encouraged training.'

As a leader, it is your job to educate team members on the difference between 'consumption' and 'production.'

You must set boundaries, decide which select trainings belong in your training system, enforce the importance of action and productivity, and constantly remind your team members of this.

Remember, less is more when it comes to training. In this profession, we earn as we learn. New team members do not need to know everything before they begin building a team.

And as a leader, your goal must be to create a culture of action and production….NOT of consumption.

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