Your First Thousand Clients with Mitch Russo

Latest Episodes:

Steve Harrison On the Value of an Idea Oct 02, 2017

Show notes

After years of selling door to door, Steve Harrison partnered with his brother, Bill, to found Bradley Communications after he discovered how to help over 12,000 people bring their books to market. Steve’s Quantum Leap mentors people through the publishing process and in addition to pairs them with media outlets such as MSNBC, CNN, FOX, and other major networks. Steve also runs the yearly National Publicity Summit where hundreds of press people come to hear about what his clients are working on.

In this episode, we will be discussing:

Steve Harrison’s summer job in college transforming into today’s career
The necessity of failure for success
Utilizing schedule and order to maintain a winning streak
Detaching from outcome to approach situations with confidence
Steve’s big move after five years of selling door to door
Writing marketing materials for others
Marketing the person rather than the product
Transforming from individual to brand
Assessing why people don’t buy
Owning your area of expertise and sharing what you know
The “of all-time” question

Resources Mentioned in This Episode:

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David Neagle On The Mindset of Success Sep 29, 2017

Show notes

After being wholeheartedly dissatisfied with his everyday life, David Neagle unlocked his potential by tapping into his greatest resource, himself. He grew to become an executive corporate manager, a stock investor, and a business owner. David is the best-selling author of The Millions Within and is known as one of the architects of the personal growth industry.

In this episode, we will be discussing:

David’s beginnings and his encounters with “the pronounced voice”
Working with Bob Proctor as his mentor
Accepting responsibility and taking control
David’s tragedy and how that awakened a sense of urgency to alter his thinking
Initiating change in life to be more successful
Making the decision to move forward
Changing your view of personal success to meet your personal and financial goals
Relationships enabling/disabling the ability to execute ambition
Securing your desired content from life through perseverance and drive
How desire always shows you the way to go
Overcoming your resistance that is defeating desire
Why you should allow people to problem solve for themselves

Resources Mentioned in This Episode:

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Jon Benson on the Importance of (Non)Human Interaction to Better Business Sep 25, 2017

Show notes

Jon Benson is well-recognized as one of the top sales copy strategists in the world. Jon left his secure future behind, gaining unconventional roots in copywriting, now prospering as CEO of DigitalPublisher.com and JBFHEALTH as well as the creator of a video sales letter for web selling that is revolutionizing customer care effectiveness for small companies and big businesses alike.

In this episode, we will be discussing:

How rebellion and uncertainty started Jon’s journey to becoming a successful copywriter
Jon’s work ethic and how he prospered after leaving behind a secure future
Finding and engaging clients with a product of any caliber
Leapfrogging the copywriting field by the creation of a borderline AI software
The importance of user interaction to establish a “voice” in E-mail Copy Pro
Understanding “sales language” to empower business to client relationships
Erasing fear to enhance a business
How everyday people are able to accomplish copywriting by utilizing a formula
How personal interaction with your business betters sales
Thomas Jefferson and historic documents influencing Jon Benson
Jon’s trickle-down theory to changing the world

Resources Mentioned in This Episode:

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Michael Gerber On The Critical Ingredients Enabling Success Sep 22, 2017

Show notes

Michael Gerber is a legendary business expert and speaker who wrote the most powerful book about business, The E Myth. Inc Magazine names Michael as “the world’s #1 small business Guru” who is still awakening entrepreneurs today through his course based on his newest book: Beyond The E-Myth. At the age of 80, Michael still personally leads his advanced program; The Dreaming Room, that is being held throughout the United States, Canada, Japan, Australia, and New Zealand.

In this episode, we will be discussing:

Michael’s past that led him to the idea of The E Myth
Selling as a system
The true definition of business
Necessary elements for a successful business: dream, vision, and purpose
The hierarchy of growth
Healthy economic capability
How The E Myth altered real lives
The Dreaming Room™ and how you can be transformed by getting involved
Legacy in relation to enterprise
The eightfold path to success
Outcome of being a true entrepreneur
The “big conclusion,” product and sales
The client fulfillment system

Resources Mentioned in This Episode:

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Rocky Romanella Says Build Your Business, One Win At A Time Sep 18, 2017

Show notes

Rocky Romanella began a 36-year career with UPS in 1976 as a part-time loader and unloader. From there, he climbed the ranks and became The President and General Manager of UPS Supply Chain Solutions. After retiring from the largest transportation and logistics company in the world, Rocky went on to serve as Chief Executive Officer and Director for UniTek Global Services, a mid-cap telecommunications solutions company. Rocky brings over 40 years of executive business leadership to today's podcast and I believe that you will get so much value out of it.

We’ll discuss:

Knowing who is your customer is the first step for any new venture
Understanding what problem you are really solving
Important questions to ask which can help drive growth and expand your customer base
Customer acquisition vs customer retention
Why sometimes compromise isn't the solution
The building blocks of successful business
Getting out of your comfort zone
What Rocky is most excited about today
The “Change the world” question

Resources Mentioned in This Episode:

UniTek Global Services
3SIXTY Management Services
Tighten the Lug Nuts: The Principles of Balanced Leadership
Rocky's Personal Email

Podcast Sponsor:

Oscar Hamilton - Podcast Editing & Production services

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Laura Doyle On The Mission To End World Divorce Sep 15, 2017

Show notes

Laura Doyle wrote a book on how to create successful marriages which became a New York Times Best Seller, the book was translated into 19 languages and is available in 30 countries. As a result, she “accidentally” started a worldwide movement of women who practice the 6 intimacy skills she discovered that creates that lead to have amazing vibrant relationships. She’s the creator of an international relationship coaching company and over the years, she has appeared on Today Show, Good Morning America and The View. Laura has been married for 27 years and now she is on the mission to end world divorce.

We’ll Discuss:

How everything started with Laura’s own marriage problems
Asking marriage advice from women who had been married for 15+ years
Beginning of the accidental worldwide movement
Importance of being strategic when naming your book
Being overwhelmed by emails & calls after publishing her first book
Growing the business and hiring the first employees
Putting together a webinar and just making 2 sales
Exact funnel Laura uses to grow her business
Importance of letting go of the control
The “Change the world” question
Who Laura would like to spend one hour with

Resources Mentioned in This Episode:

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Dr. Steven Gundry on Why Everything You Know About Diets Are Wrong Sep 11, 2017

Show notes

Dr. Gundry firmly believes that we can directly affect our health and wellness by diet, supplementation, and living well. He discovered the one thing in his research that completely changes everything you think you know about eating well, and he has the proof to back up his claims.

As a renowned cardiologist, heart surgeon, medical researcher, and author, he gave it all up to start a clinic that helps people without surgery. During his 40-year career, Dr. Gundry has performed 10,000 operations and developed patented, life-saving medical technology. He is also the former president of the American Heart Association.

He is also the author of “Dr. Gundry’s Diet Evolution” and 2017 and “The Plant Paradox” which became New York Times bestseller.

In this episode, we will be discussing:

Why you should think twice about vegetarian and vegan diets
How our food is making us sick - and what we can do about it
What happens to your body when you eat natural protein
The argument that eating fruit is like eating skittles
Problem with government science funding
Foods that you need to stay away from
Making simple lifestyle shifts and living a healthy life

Resources Mentioned in This Episode:

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026: Jim Palmer Shares His Journey From Unemployment to Massive Success Sep 08, 2017

Show notes

If you have struggled to get clients for your business, you'll love this episode. Jim Palmer is a marketing and business building expert and host of Dream Biz Coach TV and Stick Like Glue Radio. Through challenges and hardships, from being unemployed to fighting cancer, Jim turned things around. Today, he has been married for thirty-three years and is a go-to marketing and business building expert and in demand coach.

In this episode, we will be discussing

Information overload, why it matters and how to combat it
The importance of practicing what you preach
Long-term unemployment & combating cancer
The start of Jim's first business and getting his first client
Realizing that you can't do it all alone
Internet marketing lessons
Hiring for attitude
Satisfying your customers
Who in all space and time would Jim spend one hour with?
The “Change the world” question

Resources Mentioned in This Episode:

Podcast Sponsor:

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025: Dov Baron on Living the Entrepreneurial Dream and Then Losing Everything Sep 04, 2017

Show notes

Dov Baron is a masterful storyteller who was named Inc Magazine's Top 100 leadership speakers. He is the leading authority on authentic leadership and founder of Full Monty Leadership and The Authentic Speaker Academy for Leadership. We’ve been friends for a long time and I really think you will enjoy this conversation.

We’ll discuss:

Dov’s background and how he got into entrepreneurship
First entrepreneurial venture and how Dov was started making money early on
Importance of over delivering in business
Listen to what's said, unsaid, and how it's said
The concept of unconscious competence
Betting on the skills that come naturally to you
A quick quiz that YOU can take which will bring out the genius in you
The story of the first speaking gig Dov ever did
Lessons on never judging a person based on their appearance
Learning to speak authentically
The flow state and how to be your “true self”
The speaking tour in Australia
Dov’s free climbing accident and how everything changed overnight
The quiet whisper inside of us that we shouldn’t ignore
Importance of appreciation

Resources Mentioned in This Episode:

Full Monty Leadership
The Authentic Speaker Academy for Leadership
Gift to the Listeners - Take The Self Assessment Gift
Dov's Personal Email

Podcast Sponsor:

Oscar Hamilton - Podcast Editing & Production services

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024: Srikumar Rao on Finding Your Inner Purpose Sep 01, 2017

Show notes

Srikumar guides people to live happier lives. Using his vast knowledge of spirituality, science and business strategy, he helps his clients find their true inner purpose and get that aligned with what they do. I met him in 2010, and throughout the years, I’ve learned so much from him. Srikumar is the author of "Are You Ready to Succeed: Unconventional Strategies for Achieving Personal Mastery in Business and Life", Hyperion, 2006. I believe that you will enjoy our conversation.

In this episode, Srikumar and I discuss: