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    Business

    Youpreneur: The Profitable Personal Brand Expert Business!

    Serial entrepreneur, business coach and bestselling author, Chris Ducker brings you his own take on what it means to be a profitable personal brand entrepreneur in the 21st century. Covering everything from building the foundations of a powerful personal brand, to creating and launching online products and services to marketing yourself as the go-to leader and monetize your expertise, the Youpreneur Podcast just became your new favourite business podcast!

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    Latest Episodes:
    Making Your Book a Bestseller Jun 22, 2020
    Show notes

    Writing a book is the first part, now it’s time to make it a bestseller! Whether you go down the traditional publishing route or self publish, you yourself will be doing all of the book marketing.

    In this episode, I share 5 simple strategies that will help you become a bestselling author. Tune in to find out how you can have a successful book launch, reach a wider audience and get lots of book reviews within the process!

    Essential Learning Points From This Episode

    • Share your book launch with people you have worked with in the past
    • Hold a virtual launch party and explain the why behind your book, who it’s for and what problems it’s going to solve for people
    • Run a competition during the virtual launch party for anyone who purchases your book there and then
    • Traditional advertising shouldn’t be forgotten about, but it will need to be done a while before the launch itself
    • Get on as many podcast interviews as you can to spread the word about your book to a wider audience


    Important Links & Mentions From This Episode

    • Get your first 4 Splasheo videos FREE
    • Watch the full book series on YouTube
    • How to Decide Your Book Topic
    • Tips for Writing a Bestselling Expert Book
    • Sell Your Book While You’re Still Writing It
    • Pick up Chris’ first bestselling book, Virtual Freedom
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Download the Bestselling Secrets FREE Guide
    • Join the Youpreneur Academy today
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel
    • Join the Youpreneur Incubator waitlist
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.


    Sell Your Book While You're Still Writing It Jun 15, 2020
    Show notes

    Planning your book launch is no walk in the park. There is a lot of planning and preparation that needs to go into it to ensure it’s a success. The good thing is that it’s never too early to start marketing your book, in fact, you can do it while you’re still actually writing!

    In this episode, I share a few ways you can spread the word about your new upcoming book before it’s even published. Tune in to find out how you can get a headstart on your book marketing.

    Essential Learning Points From This Episode

    • Have a dedicated VIP waitlist page on your website where you can collect emails of people who are interested in purchasing your book when it’s published
    • This email list will be crucial for when you launch
    • Share BTS of the overall book writing process on social media to increase excitement around your book
    • Build relationships with journalists and other leaders within your niche
    • Ask your peers within your industry to share endorsements of your book


    Important Links & Mentions From This Episode

    • Get your first 4 Splasheo videos FREE
    • Watch the full book series on YouTube
    • How to Decide Your Book Topic
    • Tips for Writing a Bestselling Expert Book
    • Pick up Chris’ first bestselling book, Virtual Freedom
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Download the Bestselling Secrets FREE Guide
    • Join the Youpreneur Academy today
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel
    • Join the Youpreneur Incubator waitlist
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.


    Tips for Writing a Bestselling Expert Book Jun 08, 2020
    Show notes

    Now that you’ve decided on a book topic, it’s time to start writing! Now, writing a book is hard work and a lot of authors will experience that the writing process can become a chore. However, there are a few things you can do to prevent this from happening.

    In this episode, I share my top 6 tips that will help you to stay motivated during the writing stage of your book. Tune in to learn how starting the writing process with a draft outline will make it easier to write your book, as well as how important it is to get a fresh pair of eyes to review what you’ve written.

    Essential Learning Points From This Episode

    • Plan the book out first by outlining what the different chapters and sections will consist of
    • Write down bullet-points to develop the argument and conclusion for each of the chapters
    • Work on the bullet-points and expand them into full sentences and paragraphs
    • It’s vital to get a few people to review your book during the writing stage
    • Rewrite the book after you’ve received feedback from those people


    Important Links & Mentions From This Episode

    • Get your first 4 Splasheo videos FREE
    • Watch the full book series on YouTube
    • How to Decide Your Book Topic
    • Pick up Chris’ first bestselling book, Virtual Freedom
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Download the Bestselling Secrets FREE Guide
    • Join the Youpreneur Academy today
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel
    • Join the Youpreneur Incubator waitlist
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.


    How to Decide Your Book Topic Jun 01, 2020
    Show notes

    Has writing a book been on your bucket list for a while? The first obstacle a lot of budding authors will face is picking the topic of the book and actually sticking to it. However, it doesn’t need to be as hard as you may think!

    In this episode, I share the things you need to figure out that will help you decide your book topic. Tune in to find out how you can identify who your book will be for, what problems it will solve and how you can ensure your book is aligned with your overall brand message.

    Essential Learning Points From This Episode

    • Identify who you are going to write your book for
    • Having a clear understanding of who the book is for will make it easier to write it
    • Figure out what problems you’re going to solve for those people
    • Your book should be aligned with your overall brand message and what you’re all about as an entrepreneur
    • Understand your why behind writing your book


    Important Links & Mentions From This Episode

    • Get your first 4 Splasheo videos FREE
    • Watch the full book series on YouTube
    • Pick up Chris’ first bestselling book, Virtual Freedom
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Defining Your Perfect Customer
    • Defining Who You Are
    • Download the Bestselling Secrets FREE Guide
    • Join the Youpreneur Academy today
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel
    • Join the Youpreneur Incubator waitlist
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.


    The ONE Simple Exercise That Changed My Life! May 25, 2020
    Show notes

    As entrepreneurs, it’s impossible for us to do absolutely everything in our businesses, even if we think we can! This is called ‘superhero syndrome’, which makes it extremely difficult for us to delegate those tasks. However, there comes a time when we do need to ‘let go’ of some of tasks that we maybe don’t enjoy, or we’re not very good at.

    In this episode, I talk about how the three lists to freedom exercise completely changed my life and how I operated my business. Tune in to find out how important it will be for you to do this very simple exercise at least twice a year to enable you to rethink the way you’re running your business and allow you to focus your time and efforts into areas that only you can do.

    Essential Learning Points From This Episode

    • Superhero syndrome is a real thing that every entrepreneur experiences
    • Identify the things you don’t enjoy doing within your business day-to-day
    • List down the tasks that you’re currently doing, but you’re not very good at!
    • Think about the type of things you deep down do not actually want to be doing within your business and feel someone else could be doing them instead
    • The 3 lists to freedom is an exercise that will deep dive into the areas within your business that need to change


    Important Links & Mentions From This Episode

    • Pick up Chris’ first bestselling book, Virtual Freedom
    • 100 Tasks You Can Delegate!
    • Join the Youpreneur Academy today!
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel!
    • Join the Youpreneur Incubator waitlist!
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.



    Understanding the Alter Ego Effect with Todd Herman May 18, 2020
    Show notes

    Performance coach and mentor, Todd Herman has spent the last 21 years helping top elite athletes, leaders and public figures to become the best version of themselves by tapping into their alter egos.

    In this episode, Chris and Todd discuss the subject of authenticity and how it’s involved while using an alter ego, tune in to find out why it’s an absolute game changer for yourself as an individual and a business owner.

    Essential learning Points From This Episode

    • Why Todd’s go-to weapon when helping people is always their alter ego
    • How authenticity is involved with alter egos
    • The story behind Martin Luther King Jr. and his glasses
    • When you recreate your identify, it changes everything
    • Playfulness is the main way people unlock the flow of state
    • There’s never only one version of yourself


    Important Links & Mentions From this Episode

    • Doing the Pandemic Pivot with Viveka von Rosen
    • Join the Youpreneur Academy today!
    • Get a copy of Todd's book: The Alter Ego Effect
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel!
    • Pick up Chris’ first bestselling book, Virtual Freedom
    • Join the Youpreneur Incubator waitlist!
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.


    Doing the Pandemic Pivot on Linkedin with Viveka von Rosen May 11, 2020
    Show notes

    LinkedIn is a great place to expand your network, as well as finding your perfect prospects. Although it may be quite spammy at times, it is a platform you should be investing your time into in order to grow your online presence.

    In this episode, Viveka von Rosen of Vengresso joins the show to give her top tips on how you can utilize LinkedIn properly during this current pandemic. Tune in to find out the ways you can get started to ensure your time and efforts produce the results you want to see, as well as continuing to serve your community when they need it the most!

    Essential learning Points From This Episode:

    • Update your current headline and banner that reflects what you are currently doing during this time to help your community
    • The featured section on your profile is great to highlight recent blog posts, podcast episodes or even your latest YouTube video!
    • LinkedIn prefers it when members publish content natively rather than using a scheduling tool
    • Include a strong and clear CTA in your captions
    • Always personalize your invitations to connect with someone


    Important Links & Mentions From this Episode

    • Free Resources on Vengresso
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel!
    • Pick up Chris’ first bestselling book, Virtual Freedom
    • Join the Youpreneur Incubator waitlist!
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.



    5 Life Lessons That Everyone Needs To Hear From Bruce Lee May 04, 2020
    Show notes

    Most people will know Bruce Lee for being one of the best karate experts of all time and for his kung-fu movies. However, he was also a philosopher and an extremely deep thinker. Bruce wrote many books that go into full detail about his thoughts and the life lessons he wanted to share with the world.

    In this episode, I share 5 of his life lessons that every business owner and entrepreneur needs to hear and recognise. Tune in as I discuss how important they are and why each of them will have a huge impact on the way you think, approach things going forward and much more.

    Essential learning Points From This Episode:

    • Adding more work to your day-to-day will only cause more stress, learn to simplify!
    • Overcome the feeling of always wanting to be better than everyone else
    • Avoid looking for validation from other people
    • Continue working towards your goals until you achieve them
    • Always be your unique self


    Important Links & Mentions From this Episode


    • Bruce Lee’s Books
    • Get your first 4 videos FREE with Splasheo!
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel!
    • Pick up Chris’ first bestselling book, Virtual Freedom
    • Join the Youpreneur Incubator waitlist!
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!

    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.


    How to Stop Overthinking and Get Things Done! Apr 27, 2020
    Show notes

    Overthinking is something we have all experienced, particularly for entrepreneurs as a lot of the business decisions will usually come down to us directly. Although we can never completely stop overthinking altogether, there are a few things we can do to limit how often we do it and how we can continue getting things done.

    In this episode, I share 5 ways that will help you to think more positively on a day-to-day basis towards the things that are on your calendar. Tune in as I discuss how you can set your day up for less overthinking and stress by taking more control of your approach to your tasks.

    Essential learning Points From This Episode:

    • Structure your calendar by focusing on one task at a time and taking a short break each time you complete a task
    • Set the tone for the day first thing to prevent having a negative feeling towards the day ahead
    • Be dedicated to taking actions every single day
    • Focus more on the things that are in your control


    Important Links & Mentions From this Episode


    • Get your first 4 videos FREE with Splasheo!
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel!
    • Pick up Chris’ first bestselling book, Virtual Freedom
    • Join the Youpreneur Incubator waitlist!
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!


    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.


    5 Tips for Working at Home and Staying Productive! Apr 20, 2020
    Show notes

    Working from home can have so many distractions, from kids, things that need to be done around the house, to the postman making deliveries a couple times a week. All of these things can’t be helped. However, there are a few things we can do to ensure that when we are working, we’re being super productive and getting as much work done as we can.

    In this episode, I share my 5 top tips to help you stay productive while working at home and how to set boundaries to ensure you don’t get interrupted by people in the house during your working day. Tune in as I discuss how important it is to make sure you have a strict work routine to follow each day.


    Essential learning Points From This Episode:

    • Maintain a regular and consistent working schedule
    • Keep your workspace as clean and productive as possible
    • We have the tools we need at home to continue serving our community
    • Ensure you have a good work-life balance and still stay in contact with your family and friends


    Important Links & Mentions From this Episode


    • Get your first 4 videos FREE with Splasheo!
    • Join the Youpreneur Hub Facebook Group
    • Subscribe to Chris’ YouTube channel!
    • Pick up Chris’ first bestselling book, Virtual Freedom
    • Join the Youpreneur Incubator waitlist!
    • Browse the Youpreneur FM Podcast Archive
    • Get tickets to this year’s Youpreneur Summit
    • Pick up Chris’ second bestselling book, Rise of the Youpreneur
    • Download your FREE copy of the Personal Branding Roadmap
    • Check out our FREE video course on YouTube!

    Thank you for tuning in!


    There are a lot of podcasts you could be tuning into today, but you chose ours, and we’re grateful for that. If you enjoyed today’s show, please share it by using the social media buttons you see on the player at the top of this page.

    Also, kindly consider taking the 60-seconds it takes to leave an honest review and rating for the podcast on iTunes, they’re extremely helpful when it comes to the ranking of the show and you can bet that I read every single one of them personally!

    Lastly, don’t forget to subscribe to the show on your favorite app, using the link below the player at the top of this page.


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