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    Business

    Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners

    The Shopify podcast for ecommerce founders and store owners. Twice-weekly strategies on Shopify SEO, conversions, marketing, and scaling your online brand.

    Host Nick Trueman interviews successful Shopify brand founders, ecommerce growth experts, and top Shopify app creators every Friday. Tuesday Tea Break Talks deliver quick Shopify updates, marketing tips, and actionable tactics.

    With 400+ episodes and 15+ years in ecommerce and digital marketing, Nick delivers the strategies behind real Shopify success stories. No theory, just the specific decisions, tools, & playbooks that drive revenue.

    Advertise

    Copyright: ℗ & © 2019 Winning With Shopify

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Exclusive Interview with Dan, the Founder of the Shopify store 'Unbound Merino' Jul 31, 2020
    Show notes

    Our host, Nick Trueman, recently caught up with Dan from Unbound Merino - a Shopify store selling clothing made from Merino Wool, with a difference!
    Listen through to find out how Dan started the business using crowdfunding, has navigated the coronavirus outbreak and his audacious long term plans for growth.
    To learn more, check out their website: https://unboundmerino.com/
    As always, your host is Nick Trueman - the CEO of Just Ask Parker.

    Support the show


    Entertainment Thinking With Marketing Guru Brian Millar Jul 24, 2020
    Show notes

    This week our host, Nick Trueman, interviewed the highly experienced and well-known Brian Millar. The questions were submitted by a range of professionals and focused on the entertainment thinking expertise that Brian has developed over the years.

    Struggling to get people to engage with your brand? Well this is the episode for you!

    Nick and Brian covered a range of great engagement campaigns from a number of brands, some of the issues in the digital world around brand personality and some super-easy quick wins for you and your teams to try. A real key point from this is around how boring many big brands still are online. There's a key learning in this for all of us!
    To learn more, check out their website: https://paddleconsulting.com/

    Support the show


    Creating Epic Content That Converts - The Power of Words! Jul 17, 2020
    Show notes

    WORDS HAVE POWER. USE THEM WISELY.

    5 points of reference:

    • Words have meaning. For example, I hate being called CEO and startups are full of buzz words that, as Nick says, lack any real clarity, depth or meaning.
    • Words need to be in priority. For example, content on a page.
    • The power of questions: Why am I failing? Why am I not doing better yet?
    • Keep it snappy. What you do: Create a long sentence, then chop it down to 5 words of less.
    • There are 3 levels of content. Alert, info & contractual.

    We hope you enjoy it!

    Support the show


    Interview: Chris Marshall from Onstate. Getting Sales From Your Shopify Store! Jul 11, 2020
    Show notes

    This week we've interviewed Chris Marshall from Onstate. They're an enterprise-level ecommerce agency based in the UK. Onstate have helped hundreds of businesses build and launch their stores on a range of enterprise platforms, such as Ecommerce Cloud (Salesforce) and Magento.
    However, they have now turned their attention to Shopify!
    Tune in to find out some top tips from Chris about how to get your first few orders, what Shopify has over other platforms and his top tips for growing an ecommerce store in 2020 & beyond.
    To learn more, check out their website: https://www.onstate.co.uk/
    Tune in every Friday for a new Winning With Shopify episode.

    Support the show


    Google Ads vs. Facebook Ads - The Big Debate! Jul 03, 2020
    Show notes

    In this episode, our host and CEO, Nick Trueman, unpacks the big debate of the minute - what's better for ecommerce stores out of Google Ads and Facebook Ads.
    It's a challenge that all advertising and ecommerce store face. Where to invest your budget, how much to spend, what results to expect, how to get more from the results...etc. The list goes on!
    Listen in now to find out Nick's thoughts.
    Enjoy :)
    Head over to https://justaskparker.com/wow to join the free masterclass to learn more about creating a successful Shopify store.
    There are also details on https://justaskparker.com/ about our training and current task plans.

    Support the show (https://www.facebook.com/groups/WinningWithShopify/)

    Support the show


    We're back with A HUGE Announcement At Just Ask Parker... Exciting News! Jun 26, 2020
    Show notes

    In this episode, we are making a very big and very exciting announcement about the future of Just Ask Parker. We've been away for a little while now, but we are back with a bang!

    Head over to https://justaskparker.com/wow to join the free masterclass to learn more about creating a successful Shopify store.
    There are also details on https://justaskparker.com/ about our training and current task plans.

    Support the show


    10 Conversion Apps You Need and One You Don’t Apr 20, 2020
    Show notes

    In this episode, I am talking about all things conversion applications for your Shopify store!
    Here is the list of the 10 apps I recommend:
    https://apps.shopify.com/omnisend
    https://apps.shopify.com/helpdesk
    https://apps.shopify.com/fera
    https://apps.shopify.com/google-express-integration
    https://apps.shopify.com/pro-blogger
    https://apps.shopify.com/videofy_make_product_videos
    https://apps.shopify.com/instagram-shop-by-snapppt
    https://apps.shopify.com/photo-resize-by-pixc
    https://apps.shopify.com/retail-ready-photos-by-pixc
    https://apps.shopify.com/reconvert
    https://apps.shopify.com/loox
    https://apps.shopify.com/judgeme

    Don’t Use:
    https://apps.shopify.com/argoperks
    And apps that drive traffic from other peoples sites… AND AWAY FROM YOURS!

    Head over to https://justaskparker.com/wow to join the free masterclass to learn more about creating a successful Shopify store.

    Support the show


    Create a WOW brand that will boost sales and increase customer loyalty Apr 13, 2020
    Show notes

    Your brand is how people perceive you wherever they interact with your business—both the impressions you can control and the ones you can’t...

    You must Create a WOW brand that will boost sale and increase customer loyalty
    This is before your ads, before your PR and before your social media posts.
    Seth Godin is one of my idols. He talks about the need to stand out, be a remarkable brand.
    Get the free download here: https://justaskparker.com/wow
    In this podcast episode I am:

    • Not talking about your logo
    • Not talking about spending $1 million dollars on ads or branding
    • Presenting simple steps any Shopify merchant can take to create a brand that makes people notice you and want to purchase what you sell.
    • Showing you that you don’t need to be selling something unique, this even works for Dropshipping stores
    • Explaining what I mean about "brand". Your story, congruent information, explain what you sell, what makes you different.

    Support the show (https://www.facebook.com/groups/WinningWithShopify/)

    We want to take a moment to thank our amazing team who edit our podcasts every week at www.stickandsplice.net. We couldn't do it without them!

    Support the show


    How To Get Other People To Sell Your Products with Brett Owens Apr 06, 2020
    Show notes

    Brett Owens is one of the most knowledgeable guys I know when it comes to getting leads online. It’s a numbers game and you can have the BEST product in the world, but the difference between success failing is getting eyeballs on your products. Today I wanted to have Brett here talking about how to get OTHER PEOPLE TO DO YOUR SELLING!
    This is the perfect solution for merchants who want to work as few hours as possible and also for brands that want to go big.
    If there is one person you need to listen to it’s Brett. I have interviewed people using his platforms, and our clients use both of Brett's platforms with much success. If you are ready for people to talk about your brand then this the episode for you.
    Topics covered:

    • 2 lead generation ways you see working well for Merchants, Affiliates, and Influencers.
    • What makes these 2 lead generation strategies different and what makes them the same?
    • Why are influencers still so powerful for eCommerce businesses?
    • Why would a brand choose one option or the other or both?
    • Let’s talk results. What results can people expect?
    • Drop Shipping products; on-trend and under $40 average order value (which is under the recommended AOV for Fb ads).
    • Who is Afluencer for?
    • How can influencers and brands get started with Afluencer?
    • How many influencer programs have you covered to date?
    • What are the most popular influencer programs you’ve covered?


    Links:

    https://afluencer.com/
    http://facebook.com/afluencer
    http://instagram.com/afluencerlyfe
    https://twitter.com/afluencerlyfe

    Support the show


    STAND OUT! Personalize Your Lead and Customer Communication with David Wachs Mar 30, 2020
    Show notes

    We spoke about personalizing your lead and customer communication a while ago in a podcast episode where I had recorded a client coaching call. Nicole from Modrec actually does this in her business. I know there are many other businesses who should be doing this! David Wachs’ latest venture, Handwrytten, is bringing back the lost art of letter writing. Developed as a platform, Handwrytten lets you send notes from Shopify via Zapier.
    What we will cover:

    1. How handwritten notes can help Shopify sellers
    2. David Wachs' specific case examples
    3. Limiting spend using rules to stick to
    4. Integrating Handwrytten into your Shopify Store
    5. How it's possible to send one Handwrytten at a time
    6. International postage
    7. David Wachs' successes

    David's website:

    handwrytten.com

    David's social media links:

    https://www.linkedin.com/company/handwrytten/
    https://www.linkedin.com/in/davidwachs/
    twitter.com/handwrytten
    Support the show (https://www.facebook.com/groups/WinningWithShopify/)
    Get free and VIP lifetime access to the Social Media Influencer Marketing Online Summit here: winningwithshopify.com/summit

    Support the show


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