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    Business

    Wealthy and Well-Known Podcast

    Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group.

    This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you’re launching a book, scaling a business, or trying to become a recognized expert in your space, you’ll learn how to craft a Monetized Personal Brand™ that drives massive impact.

    Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and trusted BBG partners. You’ll hear directly from the minds behind some of today’s most influential personal brands.

    Subscribe and turn on notifications — because your message matters, and the world needs to know your name.

    Advertise

    Copyright: Copyright © 2021 - Brand Builders Group

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    Latest Episodes:
    How to Build your Business with Radical Confidence with Lisa Bilyeu May 10, 2022
    Show notes

    Lisa Bilyeu is Co-founder of the billion-dollar company, Quest Nutrition, and Co-founder and President of Impact Theory, as well as an author and the host of Women of Impact, a show featuring women who have overcome incredible hardship to achieve massive success. In her new book, Radical Confidence, Lisa shares the story of how she unpaused her life to cofound a company that went from zero to a billion dollars in just five years and become a leader in the world of personal development. Transforming herself with a growth mindset, Lisa learned to face her insecurities and inadequacies, embrace new challenges, solve her own problems, and become the hero of her own life by life-hacking her way to feeling confident and, in today's episode, she shares some practical advice to help you do the same! Tuning in, you'll discover some of the tools and techniques that Lisa uses to show up confidently every day and she shares a little secret with us: you don't actually need confidence to get started! To learn more about overcoming self-doubt, turning your kryptonite into your superpower, and asking yourself the hard questions, make sure not to miss this insightful conversation with Lisa Bilyeu!


    Gabby Bernstein Recap: Highlights from the Interview May 06, 2022
    Show notes

    One of the things we do at Brand Builder's Group is help our clients write, launch, and sell books. In today's special recap episode, we revisit our conversation with Gabby Bernstein, a New York Times bestselling author, motivational speaker, and marketing master, to talk about her spiritual outlook on life and how it has helped her embrace the sacred responsibility of marketing your message. Tuning in, you'll hear Rory share his top three takeaways from their conversation, from what it means to be vulnerable in your writing and the responsibility you have to share your calling, to why clarity and sticking to your core message is essential. You'll also learn about Gabby's upcoming masterclass, what it entails, and how you can be a part of it. For a quick recap of this inspiring conversation, tune in today!


    The Spiritual Truths About Marketing Bestselling Books with Gabby Bernstein May 03, 2022
    Show notes

    Our guest today, Gabby Bernstein, is a New York Times bestselling author, motivational speaker, and spirit junkie! She was recently described by Oprah as the 'New thought leader for the next generation', and just released her new book Happy Days: The Guided Path from Trauma to Profound Freedom and Inner Peace. Tuning in you'll learn about how Gabby has managed her writing career, her desire to be a spiritual leader from an early age, and how her spiritual journey has shaped her as writing. We discuss some of the biggest challenges that accompany writing a new book, including landing a publishing deal, writing the book itself, and why so many writers have a mental block when it comes to self-promotion. Learn how Gabby addresses these issues in her upcoming live masterclass, in collaboration with Brand Builders Group, and how you can be a part of it! Gabby also shares an overview of how she approaches her book launches, what she's learned about exceptional marketing, and how she has managed to successfully publish nine books in eleven years. Tune in for an inspirational and heartwarming conversation on how to overcome your limiting beliefs and share your message with the world!


    Amy Porterfield Recap: Highlights from the Interview Apr 29, 2022
    Show notes

    Amy Porterfield is a master of creating excellent online courses that sell. Her Digital Course Academy has taught over 40,000 clients how to create, market, and sell exceptional online content. In today's special recap episode, Rory shares his top three takeaways from their conversation. Hear Amy's fantastic insights on how you can determine the optimal length for any course, and why customers are paying for results, not the amount of time they spend on it. Rory reflects on Amy's advice on how to earn the right to sell by sharing free high-quality marketing vehicles that offer true value, and why it's better to perfect one, or a few products, rather than having dozens of mediocre ones. For a quick recap of this wonderful conversation with the queen of online courses, make sure you tune in today!


    How to Make Money Selling Online Courses with Amy Porterfield Apr 26, 2022
    Show notes

    Getting started with building an online course can feel overwhelming. You need to choose your topic, create excellent content, before finding an audience who will buy it. While it's easy to get discouraged along the way and become convinced that the market is simply too saturated, it's worth persevering. Today's incredible guest will give you the guidance you need to perfect your content and find your audience! Amy Porterfield is an expert in creating thriving online courses that sell, and has helped thousands of students share their knowledge through exceptional content. Her Digital Course Academy has taught over 40,000 students how to build, market, and sell their courses. Amy also hosts one of the world's top-rated marketing podcasts called Marketing Made Easy. In our conversation, we talk about how Amy started creating online courses, what she's learned over the years, and how digital courses have evolved over the past decade. She explains how the pandemic has affected the world of online courses, and why she loves being more involved with her students. You'll also hear Amy's tips on how to create a fantastic course on a tight budget, what it means to have a ten percent edge, and why you need to perfect your content and relaunch your course multiple times before moving on to the next one. We loved having Amy on the show and we're sure you'll find the conversation as informative and inspiring as we did. Tune in to hear it all!


    Jill Flodstrom Recap: Highlights from the Interview Apr 22, 2022
    Show notes

    Whether you've created it consciously or not, as a small business owner you already have a personal brand. In today's episode, you'll get a short recap of AJ's conversation with Jill Flodstrom, a Small Business Strategist, Speaker, and Serial Entrepreneur. Jill has built five different booming businesses in three separate industries and is passionate about sharing what she's learned throughout her career with other small business owners. Tune in to hear AJ reflect on some of Jill's most incisive advice, from how to simplify your business and create more time, to why you should hire before you're ready, and learn how you can revolutionize your small business!


    Building Your Personal Brand as a Small Business Owner Apr 19, 2022
    Show notes

    If you're a small business owner who is unsure about whether they should be concentrating on building a personal brand, then this episode is for you! Our guest today, Jillian Flodstrom, is a Small Business Strategist, Speaker, and serial entrepreneur who has built five different booming businesses in three separate industries. Her latest venture is called Scale Your Small Business and is the result of all the lessons she's learned throughout her career. In our conversation, we discuss the chaos and overwhelm that many small business owners experience, how to revolutionize your operations, and some of the first steps you can take to get organized and thrive. Tuning in you'll hear Jill share practical tips on how to get your business to where it needs to be, from how to reach Inbox Zero, to finding the management software that's right for your business. Learn why consciously building your brand as a small business owner is essential, and how people may perceive you if you've done it without intention up until this point. Jill also describes why she is a firm believer in hiring before you're ready and how it drives business owners to take their business to the next level. Jill's business was born out of a desire to help other small business owners get organized and thrive because when entrepreneurs consciously support and help one another, the results are life-changing. To learn more about being a small business owner and building a personal brand, make sure you tune in today!


    Chris Norton Recap: Highlights from the Interview Apr 15, 2022
    Show notes

    In today's special recap episode, Rory revisits his conversation with Chris Norton, the subject of the new documentary, 7 Yards: The Chris Norton Story, which can now be found on Netflix. Chris's life was changed forever when he suffered a severe spinal cord injury while playing college football. Since then he has gone on to have a thriving speaking career, along with a beautiful family of six kids that he adopted with his wife Emily. Tuning in, you'll hear Rory share his top takeaways from the conversation. He reflects on the importance of being grateful for what you have, the significance of focusing on what you can do, rather than what you can't, and why excellence is not an accident, but a decision. To learn more about Rory's thoughts on his conversation with Chris, make sure you tune in today!


    Turning Your Struggles into Your Story with Chris Norton Apr 12, 2022
    Show notes

    When Chris Norton went out to play his sixth game of college football, he had no idea the life-changing effect that game would have on his life. On the field that day he contracted a spinal cord injury that would alter the course of his life and leave him with a three percent chance of ever walking again, or doing any other type of small movement, like scratching his face. In our conversation, Chris shares what a dark and difficult time this was in his life and how he was motivated by his determination to overcome the odds and walk again. What he didn't know at the time was that years later he would walk across the stage at graduation and that a video of that moment would go viral around the world. Since then, his story has been published and has also been recorded in the documentary, 7 Yards: The Chris Norton Story, which can now be found on Netflix. Chris describes what he has learned in the years since his injury and how you can still live a meaningful life, even if you're bound to a wheelchair. He talks about the incredible relationships he has formed during his life, and how he and his wife Emily have come to adopt six kids and foster nineteen. We also spend some time talking about Chris's first public speaking opportunity and how he realized that it was possible to pursue speaking as a career. He shares what speaking has meant for him and his family, how he's honed his craft through study and coaching, and what he's done to sustain his speaking career long-term. Today's episode is deeply inspiring and a testament to appreciating and fully embracing the life you have! Tune in to hear more of Chris's story and what it means to live a meaningful life.


    Tiffany Taylor and Leon Chen Recap: Highlights from the Interview Apr 08, 2022
    Show notes

    In today's recap episode AJ revisits her conversation with Tiffany Taylor and Leon Chen, the founders of Tiff's Treats. Tuning in, you'll hear AJ share her top three takeaways from their conversation and why she found them so valuable. For her first takeaway AJ reflects on the value of having someone in your company who is dedicated to looking out for the reputation of you and your company's brand, and why saying 'no' is sometimes necessary to stop your brand from becoming diluted. She also explores some of the ways we can open ourselves up to opportunities, why you don't need that much to get started, and how we can learn a tremendous amount from simply getting to know our customers and why they use our brands. To hear more about what AJ learned from Tiffany and Leon, make sure you tune in today!


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