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    Business

    Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

    Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

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    Latest Episodes:
    2019 SEO Predictions: RankBrain, Mobile UX and Voice Search Jan 16, 2019
    Show notes

    In this episode, we begin our discussions with leaders in the SEO community to understand what's next for SEO in 2019. Listen in as Ben and Harrison DeSantis, Associate Director of SEO at 3Q Digital as they discuss the impact of mobile UX speed, RankBrain and what the ceiling will be for voice search in 2019. Show Notes

    Connect With:

    • Harrison DeSantis: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    2019 SEO Predictions: Integrating Google Into Non-Android Devices Jan 11, 2019
    Show notes

    Join Jordan and Ben for the final episode of 2019 SEO Predictions Week as they dig into how the ongoing integration of Google into competing mobile platforms like IOS are likely to impact SEOs and Digital Marketers in the new year. Jordan Koene is the CEO of Searchmetrics Inc. Show Notes

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    2019 SEO Predictions: Changes to US Privacy Regulations Jan 10, 2019
    Show notes

    Join Jordan and Ben for the fourth episode of 2019 SEO Predictions Week as we tackle how growing consumer digital privacy concerns and the dominance of tech platforms like Google, Facebook and Amazon are likely to be tackled by Congress and the impact to digital marketers. Jordan Koene is the CEO of Searchmetrics Inc. Show Notes

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    2019 SEO Predictions: Site Performance's Correlation to Keyword Rankings Jan 09, 2019
    Show notes

    In the third episode of 2019 SEO Predictions Week Jordan and Ben vie into how technical site performance is likely to correlate to key word rankings. Jordan Koene is the CEO of Searchmetrics Inc. Show Notes

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    2019 SEO Predictions: Long Form Content Refactoring Jan 08, 2019
    Show notes

    In the second episode of 2019 SEO Predictions Week Jordan and Ben tackle what's likely to happen with long form content refactoring. Jordan Koene is the CEO of Searchmetrics Inc. Show Notes

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    2019 SEO Predictions: Algorithm - Integrated Search & External Signals Jan 07, 2019
    Show notes

    Listen in as Jordan and Ben kickoff the new year with our 2019 SEO Predictions Week as they review how Google is likely to adjust its search Algorithm to reflect the growing importance integrated search and external signals. Show Notes

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Planning for SEOs: Content Planning & Execution Jan 02, 2019
    Show notes

    Listen in for the third episode of Search Planning Strategy Month as Ben and Jeff Preston walk us through Jeff's content planning process developed during more than a decade at Disney. Jeff Preston, is the Director of SEO at Realtor.com. Show Notes

    Connect With:

    • Jeff Preston: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Planning for SEOs: Career Management & Team Development Dec 26, 2018
    Show notes

    Listen in for the second episode of Search Planning Strategy Month as Ben and John Shehata walk us through John's SEO planning process and how he integrates both his businesses and team development requirements together to deliver an effective strategy year after year. John Shehata, is the Vice President of Audience Development and SEO at Conde Nast. Show Notes

    Connect With:

    • John Shehata: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Planning for SEO's: Setting Goals & Achieving Alignment Dec 19, 2018
    Show notes

    Listen now for the first episode of Search Planning Strategy Month as Jordan and Ben take a deep dive into what you need to do to put together a cohesive and effective SEO strategy for 2019. In this episode we explore goal setting and driving for internal alignment. Jordan Koene is the CEO of Searchmetrics, Inc. Show Notes

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Google Update Week No. 5: How to Stay Prepared for Google Updates Dec 14, 2018
    Show notes

    Google Update Week No. 5: How to stay prepared for Google Updates In the fifth and final episode focused on the latest round of Google Search Algorithm updates, Jordan provides a task list of measures you can take to be better prepared when the next update invariably comes.

    Connect With:

    • Jordan Koene: Website // LinkedIn
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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